"Consumer attention" refers to the focus and interest consumers give to a product or service. It means how much a person pays attention to and engages with something they are considering buying or using.
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These promotions typically involve a high level
of consumer attention and customized messages such as introductory discounts.
Online video has become a key part of the strategic business model for both brands and marketers as they seek more innovative ways to
capture consumer attention.
New apps and social platform are launching daily, and as marketers, it's essential to understand
where consumer attention is heading.
To stay compliant and continue to earn
positive consumer attention, brands should focus on two important factors: better experiences and digital accountability.
Just in the past year, the number of small, upscale, crossover SUVs vying
for consumer attention has grown substantially.
While this won't be the company's biggest event of the year — that would be I / O — it's still a big deal for Google, which wants to
attract consumer attention ahead of the holidays.
Mazur says the ingredients in these products, for example the bubbling effect of oxygenation, help
gain consumer attention.
Cities spend millions on animal - sheltering services and not only do many shelter animals come from pet stores, when it comes time to find an adoptive home for stray or abandoned pets, shelters and rescues compete for
consumer attention with pet stores and, ultimately, puppy mills.
The Galaxy Tab 2 10.1 tablet might seem to be well in the past, but it is back again to vie for
consumer attention in its 4G version.
From snack bars to spreads, chocolate to cheese, the trend for raw ingredients in processed foods is spreading across Europe, says Mintel,
as consumer attention goes beyond the ingredient list to look at clean - label processing methods.
While consumer attention is increasingly focused on healthy eating and exercise, Krim believes a good night's sleep will be next.
Presented below are a few apps that vie for
consumer attention rated for ease of use, depth of content, and overall experience.
Essential has decided to opt for a different strategy than other smaller companies in the industry, like OnePlus, for example, that are
sparking consumer attention with affordable prices.
Tablet makers have resorted to almost everything to ensure their device
gets consumer attention, but putting in a 3D display is one aspect that has yet to catch on.
For a backlist book, the movie tie - in edition
brings consumer attention to an older title, by relating it to something that is currently in the media and being actively promoted.
These technology companies are leveraging their control
over consumer attention and customer data to vertically integrate upstream into content creation, spending billions per year on original content to compete head - to - head with the studios.
It's part of a wave of e-commerce players opening up storefronts, a shift motivated by the growing competition for
consumer attention online, according to Sucharita Mulpuru - Kodali, vice-president and principal analyst for e-business and channel strategy at Forrester Research.
BERLIN — Samsung unveiled two smartphones and a virtual - reality headset Wednesday in a bid to draw
consumer attention before its fierce rival, Apple, announces its holiday lineup next week.
This U.S. coffee market research report looks at the trends and issues affecting the coffee industry, including the constant innovation required to
keep consumer attention.
They are trading on the perceived or potential reach of their message without quantifying that it's 2017, and that the mobile phone
owns consumer attention, and everything is harder in marketing than it's ever been.
That's the date and time set for the premiere airing of the one - hour SEMA Battle of the Builders program on the Velocity Network — an in - depth TV event promising to focus
new consumer attention on the creativity, products and vehicle builds of the annual SEMA Show.
Another reason for Amazon to lag behind in ebook sales in India is that printed books continue to enjoy
wide consumer attention while ebooks so far have been perceived as something that is best left to the tech savvy community.
Digital comic books are large in file size as well as demanding in
consumer attention since they require the use of our most active of the five senses.
The Sony Xperia will also compete for
consumer attention against a stable of cheap tablets, including Amazon's $ 199 Kindle Fire, Google's Nexus 7 and Barnes & Nobles» Nook Tablet, all selling for $ 199.
Now this isn't the usual norm followed by manufacturers as they generally resort to all tricks in the book to attract
consumer attention when they are ready with the pre-order process.
As
consumer attention continues to shift toward the most nutritious products to maximize pet wellness, retailers must change with these demands, yet there are greater opportunities for this company, as the brand has promoted these ideals from its inception.
The launch of the HTC One (M8) might not have been a well - kept secret, but as HTC's range - topping device for the next year, it will need to fend off «the best of the rest» in order to
win consumer attention.
But now that the health - first, GPS - powered, wrist payment - capable timepiece can run considerably more native apps than back at launch, the timing is perfect for a nationwide markdown to attract even
more consumer attention.
WISeKey International Holding SA / WISeKey to promote WISeCoin Cryptocurrency for the Advertising Market to
Tokenize Consumer Attention.
While the larger, more established players have more shelf space in CVS and a generations - old brand presence, these younger players have the agility, pricing flexibility and innovative spirit to
capture consumer attention in nontraditional ways.
The decline can be linked, in part, because Saturn stopped building its midsized L300 sedan in June, but it's obvious Saturn could use new models to
gain consumer attention.
Additionally, retailers utilizing POS materials, shelf talkers and artwork to highlight brands and products will have a better chance of
drawing consumer attention and starting a dialogue about these diets, Nieman said.