bnotions was founded seven years ago as a small software firm specializing in building Flash applications for
consumer brands looking for interesting ways to market themselves online.
Not exact matches
Our algorithms
look at 450 popcorn companies across the country and score them on metrics around
brand engagement — how often and quickly
consumers talk about the
brands, the sentiment, the word choice people use.
Let's take a closer
look at the USP and how to create one that powerfully differentiates you from your competitors while giving
consumers a compelling reason to prefer your service, offer, or
brand.
Offering your audience a seamless shopping experience will enhance your
brand's reputation by allowing
consumers to do everything from
looking at products to buying them through your chatbot, thus increasing sales.
Asked about rumors that Nokia was
looking to re-enter the handset market, Chief Executive Rajeev Suri said last week he was
looking into ways to bring the
brand back into the
consumer market through licensing deals.
Beginning last month, all 178 Cash Store and Instaloans (the two
brands the Cash Store operates under) locations in Ontario began offering lines of credit, not payday loans, to
consumers looking for short - term financial help.
The
brand gives off quality
looks and price points that are reasonable to most
consumers.
«Given how fast it was growing on a single
look, you could see the boom and bust,» says Moore, whose firm specializes in buying
consumer companies with strong
brand loyalty.
And since
consumers are
looking for a consistent
brand experience on every channel — social media, website, print and more — creating a recognizable and beautiful logo is imperative.
It's not exactly clear what that
looks like in practice yet, but agencies agree that hyper - targeting, emotional
branding and unobtrusive presentation are key to recapturing
consumers» attention before ad blocking becomes the norm.
The term,
branded by Naveen Rajdev, CMO for Wipro Limited, means determining what your future
consumer landscape will
look like and preparing for it now.
Consumers are
looking for
brands that they can believe in, that they can recommend to others, and that they can support with their own dollars.
«Thanks to the unique ecosystem we have in the city — which gives us access to talent, capital, forward -
looking retailers and
consumers — we've grown into a major
brand in a very short period of time, becoming Europe's fastest growing loyalty and mobile payments provider.»
The effort comes as retailers
look to data to help guide their buying decisions and
consumers increasingly favor small
brands.
Huawei, which also makes telecom networking gear, is
looking to drive sales of its
consumer devices, a sector in which it has only had its own
brand for about three years.
The design aims to highlight ApotheCARE Essentials» blending of nature and science and to attract the
brand's target
consumers, women who know what their
look is and obsess over improving their hair and skin a little bit every day, Seal said.
Look in the papers and you soon realise how many small local retailers are competing with larger national
brands for the
consumer dollar.
Brands are
looking for ways to use augmented reality to not only attract new
consumers, but to also boost sales and profits.
Per Kim, it used to
look something like:
Brands rank for keywords,
consumers search for
brand stuff and
consumers buy
brand stuff.
McCarthy's collection, part of a partnership with Sunrise
Brands, will officially launch September 1, though it's already got buzz, with McCarthy set to give
consumers a first
look on the Home Shopping Network on August 13.
«We expect
consumer demand to remain robust given the company's very strong
brand loyalty; investors are likely to
look past a potential delay of a few weeks as well.»
We work with both Business to
Consumer (B2C) and Business to Business companies (B2B)
looking to improve or establish their
brand presence.
The report
looked at the popularity of loyalty program
branded credit cards and found a loyalty program is the primary factor that makes a card a
consumer's preferred choice.
Smaller, independent
brands are seen by many
consumers, especially younger ones, to be more hip and healthy and rather than compete with them many big food and drink companies have
looked to buy into and learn from startup innovation, a leaf straight out of Silicon Valley's playbook.
As it
looks towards the next stage of growth, PureGym's chief marketing officer Stephen Rowe told The Drum that the
brand is taking cues from the likes of Premiere Inn which has leveraged its marketing to move up the value chain and create a deeper connection with
consumers.
I will continue to be a fan of the concept and
look forward to the next generation of new
consumer brands that embrace it and hold on for the ride.
Still, the fastest - growing ice cream
brands are the «premium» ones - the pricier and more calorie - leaden varieties that appeal to
consumers looking to splurge.
Important factors that may affect the Company's business and operations and that may cause actual results to differ materially from those in the forward -
looking statements include, but are not limited to, increased competition; the Company's ability to maintain, extend and expand its reputation and
brand image; the Company's ability to differentiate its products from other
brands; the consolidation of retail customers; the Company's ability to predict, identify and interpret changes in
consumer preferences and demand; the Company's ability to drive revenue growth in its key product categories, increase its market share, or add products; an impairment of the carrying value of goodwill or other indefinite - lived intangible assets; volatility in commodity, energy and other input costs; changes in the Company's management team or other key personnel; the Company's inability to realize the anticipated benefits from the Company's cost savings initiatives; changes in relationships with significant customers and suppliers; execution of the Company's international expansion strategy; changes in laws and regulations; legal claims or other regulatory enforcement actions; product recalls or product liability claims; unanticipated business disruptions; failure to successfully integrate the Company; the Company's ability to complete or realize the benefits from potential and completed acquisitions, alliances, divestitures or joint ventures; economic and political conditions in the nations in which the Company operates; the volatility of capital markets; increased pension, labor and people - related expenses; volatility in the market value of all or a portion of the derivatives that the Company uses; exchange rate fluctuations; disruptions in information technology networks and systems; the Company's inability to protect intellectual property rights; impacts of natural events in the locations in which the Company or its customers, suppliers or regulators operate; the Company's indebtedness and ability to pay such indebtedness; the Company's dividend payments on its Series A Preferred Stock; tax law changes or interpretations; pricing actions; and other factors.
The second time we
looked at this, we saw the Findus twist bring new energy to the story and as the chart shows, Tesco's Buzz score — which tracks whether
consumers have heard something positive or negative about a
brand — went further down and is only showing the very first signs of recovery in the last week.
Factors that could cause actual results to differ materially from those expressed or implied in any forward -
looking statements include, but are not limited to: changes in
consumer discretionary spending; our eCommerce platform not producing the anticipated benefits within the expected time - frame or at all; the streamlining of the Company's vendor base and execution of the Company's new merchandising strategy not producing the anticipated benefits within the expected time - frame or at all; the amount that we invest in strategic transactions and the timing and success of those investments; the integration of strategic acquisitions being more difficult, time - consuming, or costly than expected; inventory turn; changes in the competitive market and competition amongst retailers; changes in
consumer demand or shopping patterns and our ability to identify new trends and have the right trending products in our stores and on our website; changes in existing tax, labor and other laws and regulations, including those changing tax rates and imposing new taxes and surcharges; limitations on the availability of attractive retail store sites; omni - channel growth; unauthorized disclosure of sensitive or confidential customer information; risks relating to our private
brand offerings and new retail concepts; disruptions with our eCommerce platform, including issues caused by high volumes of users or transactions, or our information systems; factors affecting our vendors, including supply chain and currency risks; talent needs and the loss of Edward W. Stack, our Chairman and Chief Executive Officer; developments with sports leagues, professional athletes or sports superstars; weather - related disruptions and seasonality of our business; and risks associated with being a controlled company.
Important factors that may affect the Company's business and operations and that may cause actual results to differ materially from those in the forward -
looking statements include, but are not limited to, operating in a highly competitive industry; changes in the retail landscape or the loss of key retail customers; the Company's ability to maintain, extend and expand its reputation and
brand image; the impacts of the Company's international operations; the Company's ability to leverage its
brand value; the Company's ability to predict, identify and interpret changes in
consumer preferences and demand; the Company's ability to drive revenue growth in its key product categories, increase its market share, or add products; an impairment of the carrying value of goodwill or other indefinite - lived intangible assets; volatility in commodity, energy and other input costs; changes in the Company's management team or other key personnel; the Company's ability to realize the anticipated benefits from its cost savings initiatives; changes in relationships with significant customers and suppliers; the execution of the Company's international expansion strategy; tax law changes or interpretations; legal claims or other regulatory enforcement actions; product recalls or product liability claims; unanticipated business disruptions; the Company's ability to complete or realize the benefits from potential and completed acquisitions, alliances, divestitures or joint ventures; economic and political conditions in the United States and in various other nations in which we operate; the volatility of capital markets; increased pension, labor and people - related expenses; volatility in the market value of all or a portion of the derivatives we use; exchange rate fluctuations; risks associated with information technology and systems, including service interruptions, misappropriation of data or breaches of security; the Company's ability to protect intellectual property rights; impacts of natural events in the locations in which we or the Company's customers, suppliers or regulators operate; the Company's indebtedness and ability to pay such indebtedness; the Company's ownership structure; the impact of future sales of its common stock in the public markets; the Company's ability to continue to pay a regular dividend; changes in laws and regulations; restatements of the Company's consolidated financial statements; and other factors.
Important factors that may affect the Company's business and operations and that may cause actual results to differ materially from those in the forward -
looking statements include, but are not limited to, increased competition; the Company's ability to maintain, extend and expand its reputation and
brand image; the Company's ability to differentiate its products from other
brands; the consolidation of retail customers; the Company's ability to predict, identify and interpret changes in
consumer preferences and demand; the Company's ability to drive revenue growth in its key product categories, increase its market share or add products; an impairment of the carrying value of goodwill or other indefinite - lived intangible assets; volatility in commodity, energy and other input costs; changes in the Company's management team or other key personnel; the Company's inability to realize the anticipated benefits from the Company's cost savings initiatives; changes in relationships with significant customers and suppliers; execution of the Company's international expansion strategy; changes in laws and regulations; legal claims or other regulatory enforcement actions; product recalls or product liability claims; unanticipated business disruptions; failure to successfully integrate the business and operations of the Company in the expected time frame; the Company's ability to complete or realize the benefits from potential and completed acquisitions, alliances, divestitures or joint ventures; economic and political conditions in the nations in which the Company operates; the volatility of capital markets; increased pension, labor and people - related expenses; volatility in the market value of all or a portion of the derivatives that the Company uses; exchange rate fluctuations; risks associated with information technology and systems, including service interruptions, misappropriation of data or breaches of security; the Company's inability to protect intellectual property rights; impacts of natural events in the locations in which the Company or its customers, suppliers or regulators operate; the Company's indebtedness and ability to pay such indebtedness; tax law changes or interpretations; and other factors.
Kirsten Green, the founder of Forerunner Ventures, continues to
look brilliant for her early, prescient bet that the golden era of e-commerce would favor new, internet - savvy, direct - to -
consumer brands.
When
looking at BP's Satisfaction score, a measure of how satisfied
consumers are with a
brand, this has also fallen sharply in the US following the explosion in the Gulf of Mexico.
As companies
look to connect with
consumers in more meaningful ways,
brand purpose has rapidly moved up the agenda.
And we still think that the
consumer is
looking for national
brands, in a lot of cases, but also great value in our private
brand offerings, which really goes toward that import piece.
Atlantis Skincare (stand A5) is introducing its new natural skincare
brand, aimed at
consumers looking for a holistic approach to life.
Sun Chemical has responded to the industry challenges by rolling out a line of inks that meet eco-friendly, bio-renewable and biodegradable standards that the industry,
brand owners, retailers and
consumers are
looking for.
Consumers are
looking for cues signaling «clean» and «natural», but they don't necessarily expect to see those words on food labels, and may even be suspicious of
brands that use them on pack, says Hartman Group.
By
looking inside the mind of the
consumer and understanding a picture of how and why they use the products they do, TricorBraun designers are able to elevate every aspect of how they engage with
brand owners and deliver meaningful innovation.
«We're hearing from companies
looking beyond cost to what's best for their
brands and for
consumers, without having to deal with the negatives associated with a number of alternative fibers such as excess gas, bloating, cramping and loose stools,» continues Smith.
Watch the video to learn about what attributes she
looks for in snacks and what she thinks natural
brands need to do in order to be noticed by functional fitness
consumers.
If you're
looking to increase
consumer and
brand interaction, I can help!
How
brands are
looking to utilise sustainability to connect with
consumers - Sustainability Spotlight In late - July, Coca - Cola European Partners unveiled an increased 2020 target for recycled content... read more
How
brands are
looking to utilise sustainability to connect with
consumers - Sustainability Spotlight
How
brands are
looking to utilise sustainability to connect with
consumers - Sustainability Spotlight In late - July, Coca - Cola European Partners unveiled an increased 2020 target for recycled content
While clear paneling on product packaging has been successful for some
brands (KIND Bar first comes to mind), most
consumers already know what dried pasta
looks like.
Richard Weisinger, senior
brand manager for Cadbury Singles, notes, «With our focus on the Cadbury singles range entering year two, we aim to show
consumers that no matter what taste experience they're
looking for, Cadbury has a variety of tastes and textures meaning there is a chocolate bar for every occasion.»
Brands in the marketplace that are faking their «natural» claims can't offer transparency because their ingredients and processes are not actually what
consumers are
looking for.
Much of FLUID's work so far has been with startup
brands looking to come to retail and create an initial
consumer base, such as Clyde May's Whiskey.