Sentences with phrase «consumer focus groups»

Consumer focus groups, organized by the company's advertising company, suggested several new names: Flagstone, Prestige, Premier.
By sponsoring studies, hiring multiple research firms, conducting consumer focus groups and forming close connections to its member sales associates who work with luxury clientele, Luxury Portfolio has developed a keen understanding of affluent behaviors and lifestyles.
Other elements of the multi-pronged formula includes analyzing sales trends, gathering data from research studies, and conducting consumer focus groups — the most recent one held in July.
The new packaging reflects the feedback that the company received from consumer focus groups and prominently calls out a new, improved formula that lasts twice as long, as well as product features such as fast - clumping and less tracking.
He has also moderated numerous professional and consumer focus groups on food and related topics.
[citation needed] At the 2012 iDate Mobile Dating Conference, the first ever consumer focus group for mobile dating apps unanimously reiterated the same complaints from years prior.

Not exact matches

When we run surveys, focus groups or interviews, we're focusing on consumers» conscious reactions and explanations about our products and brands.
iResearch is an online focus group platform that enables companies to quickly and affordably uncover insights from consumers located anywhere in the world.
To consult their customers Tim Hortons used focus groups and other consumer research.
Tim Hortons says focus groups and other consumer research found that its customers felt the old extra large wasn't huge enough.
The majority of the activity around harnessing the technology is focused on bringing A.I. to businesses, not consumers, according to panelist Gayle Sheppard, general manager for Saffron Technology within Intel Corporation's new devices group, but consumer - oriented A.I. is expected to grow in the future.
The remedy for this is the tried - and - true direct dialogue with the prospective customers either through focus groups with individual consumers or face - to - face meetings with users and purchasing managers within corporate or institutional entities.
In a recent Nielsen report that focused in - depth on African American women, researchers echoed the need for brands to abandon the one - size - fits - all approach with this consumer group.
To determine for whom and when to adjust prices, you can observe customer buying habits and do consumer research through interviews and focus groups.
Before brands license products into new categories they need to conduct market research, including a review of secondary research, focus groups, interviews and field surveys to clearly understand what consumers believe about the brand and what their expectations are.
Prior to Monogram, Oliver was with Leonard Green & Partners, a leading private equity firm, where he focused on investing in and supporting consumer and retail companies, including Union Square Hospitality Group / Shake Shack, Savers, Activision Blizzard, Animal Health International, DSW, and 99 Cents Only Stores.
The division's portfolios are typically focused on one of seven industry sector groups: Communications, Media and Entertainment; Consumer; Energy and Utilities; Financials; Healthcare; Industrials; and Technology.
Criticism of Consumer Financial Protection Bureau acting director Mick Mulvaney's recent comments to a banking group has largely focused on his advocating a pay - to - play system for interest groups to access government officials.
The quantitative research was complemented with focus group discussions with consumers from each country, conducted virtually.
Some entrepreneurs arrive at a final decision by going with their gut or by doing consumer research or testing with focus groups to see how the names are perceived.
Virgin Group is also an active technology - focused venture investor with a portfolio of over 35 companies spanning the consumer internet, fintech and sharing economy sectors.
Arby's is majority owned by affiliates of Roark Capital Group (Roark), an Atlanta based private equity firm that focuses on investing in franchised and multi-unit businesses in the restaurant, retail and other consumer sectors.
Our Consumer & Retail Investment Banking Group provides corporate and investment banking products and services to companies within the consumer - focused Consumer & Retail Investment Banking Group provides corporate and investment banking products and services to companies within the consumer - focused consumer - focused segment.
«Through the intense focus our 285,000 colleagues bring to helping people live healthier lives and helping make the health system work better for everyone, we have grown to serve more people in more ways than ever, including through innovative uses of advanced technologies, data analytics, and modern clinical approaches that improve quality, lower cost and advance consumer and care provider satisfaction,» David S. Wichmann, CEO of UnitedHealth Group, said in a conference call.
Winter and Ryan Benn, president and publisher of Alive Publishing Group focused on understanding the natural consumer — both the United States and Canadian consumers.
As it gets set to distribute the new stevia - sweetened soft drink Coca - Cola Life, the Australian food and beverage group Coca - Cola Amatil (CCA) has announced its own focus for production in the years to come will be on products that align with the increasing desire from consumers for «healthy» and «premium» products.
While brand owners often conduct focus group research about consumers» reactions to their packages, TricorBraun takes a more proactive approach to understand consumer preferences for new, innovative packaging elements and technologies.
«The insights these focus groups produce,» Donner adds, «drive new package designs for our customers that will not only differentiate the brand on shelf but also provide a more delightful consumer experience.»
«Monte is a passionate and disciplined marketer whose broad consumer package goods and restaurant experience along with his innovative and results - driven marketing approach make him an ideal candidate for this position,» said FOCUS Brands Restaurant Group SVP of Marketing, Paul Macaluso.
One of Maze's first priorities was to focus his Leadership Group on the well - being of all Campofrio associates, the customers, and consumers.
Removing HFCS is a focus since it is the # 1 ingredient that consumers (56 %) deliberately avoid or reduce in their daily diets, according to 2015 report published by The Hartman Group.
«What surprised me most about this year's entries is the continued focus on the consumer,» said Lead Judge David Luttenberger, CPP, global packaging director for the Mintel Group.
Consumer researcher NPD Group reports that the top consumer trend of 2016 focuses on the desire for consumers to eat «real» and «natural» foods and beConsumer researcher NPD Group reports that the top consumer trend of 2016 focuses on the desire for consumers to eat «real» and «natural» foods and beconsumer trend of 2016 focuses on the desire for consumers to eat «real» and «natural» foods and beverages.
With a focus on convenience, our products are helping to shape the industry's response to current consumer trends,» says Albert Klinkhammer, Mondi Group marketing director.
Speaking on the focus on the consumer, Lead Judge David Luttenberger, CPP, global packaging director for the Mintel Group, said: «The packaging competition really reflects not only what's going on with trends today, but what we're seeing emerge.
Now it's time for operators to focus on the next generation of young consumers — Generation Z, a group that is coming of age and looking for foodservice that satisfies its food cravings.
TricorBraun is pleased to announce upcoming consumer research focus group sessions being held to discuss and gather packaging preferences and insight in nutraceutical and pain medication categories.
TricorBraun is pleased to announce upcoming consumer research focus group sessions being held to discuss and gather an understanding of consumer behavior and the drivers behind purchase decisions in the lip balm category.
«Noticeable this year was a strong commitment to the greater good, with a focus shift from just package functionality to more solutions - based packaging, which provides consumers greater access to products that make their life better,» said Lead Judge David Luttenberger, CPP, global packaging director of Mintel Group Ltd. «We also are seeing a real demand from consumers for on - pack communication that is authentic, not overwhelming.»
The consumer education brochure focuses on discretionary foods as this is the group that Australian's tend to over consume - providing a visual guide on the portion size of common discretionary foods.
TWE's Managing Director for Australia & New Zealand, Angus McPherson, said the Company is continually focused on finding opportunities to bring new consumers into the category: «When we launched Gentleman's Collection a few years ago, this was the first range of wines we specifically targeted to millennials, a group that under - indexed in wine at the time.
Nine focus group discussions (FGD) were conducted with adult consumers to explore what types of HEL are preferred and why.
And well - meaning consumer advocate groups should maybe focus their efforts on causes that don't interfere with that.
In the UK, the tendency has been for Labour to shift from movement politics to consumer politics - a focus group of eight people sipping wine in Kettering having more weight than policies developed within the party and decided by conference.
IGD also conducted focus groups to test consumer - facing messages that could help bust the myths that many shoppers hold.
The U.S. Public Interest Research Group, a consumer - focused nonprofit organization based in Washington, D.C., released its annual report on state transparency websites in March 2015.
«Our research indicates that highlighting abundance — presenting abundant rather than scarce supply of the available items, for example — could backfire, leading the designers or consumers in a focus group to be less creative.
The «ecosystem» approach to consumers Last year, a group called the Electrification Coalition pitched a more targeted plan: focusing $ 150 billion on a handful of metropolitan regions, with the aim of getting 120 million plug - in vehicles out by 2030.
So your marketing tactics have to be focused on either reinforcing that brand equity (if you like the associations your product has in the minds of the consumers), subtly trying to change that brand equity (if you don't like your brand equity), or fitting your brand within a complex group of associations your competitors may have.
Of all modern industries, it is advertising that keeps its finger on the pulse of public consciousness; market surveys, demographic analyses, book sale trends, focus groups, consumer polls and university research help Madison Avenue gauge the dreams and preferences of that sole arbiter of corporate profits — the American consumer.
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