By removing the number one
consumer friction point of inputting a 25 digit code via a game controller, we have made this process significantly simpler.
Not exact matches
Fans say the capability reduces
friction (which is the whole
point of Amazon's Alexa and smart devices in general) and also that it could help reduce
consumers» dependence on their smartphones.
As the fresh produce industry integrates new technologies throughout the supply chain, China has emerged as a leader in some key areas, especially technologies that reduce
friction points for the
consumer such as mobile payments (with an estimated 94 % penetration rate in first tier cities), app - based food delivery and, a big buzzword in China right now, «O2O,» or online - to - offline — which describes a range of technologies and strategies for using internet - based tools to facilitate brick - and - mortar sales, and vice versa.
Consumers demand quick and uncomplicated checkouts and any
point of
friction in the customer experience needs to be addressed.