Their focus is to serve the pet and their parents in a way that is about teaching
their consumers about good nutrition for their pets, not just selling pet food.
The company's corporate responsibility program — dubbed «Nutriendo el Futuro» («Nourishing the Future»)-- works to educate
consumers about good nutrition and the importance of conserving energy and improving the environment, Pietrantoni says.
Not exact matches
To help
consumers determine what is an appropriate amount of sugar sweetened soft drink is for their particular diet, the industry is committed to providing accurate
nutrition information on packaging, as
well as additional information like front - of - pack labelling with % Daily Intake so
consumers remain informed
about their choices.
Providing accurate
nutrition information on pack as
well as additional information like % Daily Intake so
consumers are informed
about their choices.
«Interest in food and
nutrition for humans has skyrocketed,» said John Kampeter, vice president of marketing and sales for Diamond Pet Foods in Meta, Mo. «It's no surprise that pet - loving
consumers are now thinking
about the same issues for their pets, which is fueling demand for
better - quality foods along with detailed information
about ingredients and how they are produced.»
Dog food manufacturers have responded with gusto and they have, along with distributors and marketers, done a
better job of informing and educating
consumers about nutrition and quality.