Apple has usually dominated cellular - equipped tablet sales because of its insistence that users have the option of buying the device
contract -
free and without having to go to the carrier to buy or set up the
hardware first.
They were able to offer discounts on
hardware that we couldn't touch (
free in some cases) with a paid upgrade cycle plus they worked with the real estate companies that owned the buildings to
contract direct for services to each of their buildings for a discount.