The company uses Radian6 to find out what is being said as it rolls out a new product line, including sentiment analysis and what sources are more influential in
conversations around the brand.
Are you using Google + communities to spark
conversations around your brand?
Not exact matches
Lee Applbaum, RadioShack's chief marketing officer, told me that he joined Foursquare to help «redefine RadioShack for consumers, to contemporize the
brand and to leverage the
conversation around mobility» since part of RadioShack's mission is to be viewed as the leading specialist in all things mobile.
They are being engaged in a
brand and
conversations around it.
Obviously, the volume won't be as great on Facebook for most
brands (there are far more tweets than status updates), but this should help
brands looking to accurately track
conversations around campaigns down the road, especially those without access to paid monitoring tools.
Of course, this isn't just an agency
conversation; our industry has to have active participation from
brands and publishers to be successful in improving the litany of issues
around this topic.
Often the
conversations revolved
around brands and baby clothes and so on, but to me it seemed trivial.
We have some of the smartest voices
around leading the
conversation about sports from a national level and impassioned contributors who address the most granular concerns of the hardcore fan on our team
brands.
There's been so much
conversation around this lately, I'm curious to see how
brands will start reacting!
That is the question that should inform all
conversation and planning
around employer
brand.
So I came in just to browse
around and thought of interest in a Dodge Charger and in doing so I was helped by Travis my salesperson very knowledgeable sat down and talked with me see what I was interested in looking for and again I was only looking my day off so I'm just driving
around looking for cars of Interest was not planning on purchasing at this point but after sitting down with Travis he showed me some cars told me some more things I didn't know about the Dodge Charger and upon doing so on our
conversation showed me a 2018 Dodge Charger SRT that was in transport to the dealership I have to say i put a deposit down on the car it came in and it's amazing and this is my first purchase of a
brand new car thank you to Travis and Jesse very much for all your help and for putting me in my dream car I will definitely recommend you both and also Hudson Valley Dodge Jeep Ram
Each and every gamer can think back to at least one
conversation in the schoolyard centered
around how awesome it would be if consoles could connect and play together, regardless of
brand.
As attention spans continue to thin and as interesting content spins through attention dashboards at blinding speeds,
brands must proactively connect relevant information to social beacons who can lend credibility and spark
conversations and dialogue
around the objects we introduce aligned by theme and context.