Pepsi has been struggling to balance supporting its newer on - trend drinks while not losing focus on its profit - making but slower - growing
core carbonated drinks business, which includes Pepsi - Cola.
Not exact matches
Market share in the company's
core business,
carbonated soft
drinks, fell almost two percentage points between 2006 and 2010, from 31.2 % to 29.3 %, according to Beverage Digest.
Public health advocates have suggested that there may be a link between the ingredient makeup of PepsiCo's
core snack and
carbonated soft
drink products and rising rates of health conditions such as obesity and diabetes.