Sentences with phrase «core voter data»
While the Republican National Committee provided the campaign's core voter data, those officials said, Cambridge provided personnel to the campaign and helped develop target lists for digital advertising and online fund - raising, among other tasks.
https://www.nytimes.com/ Not exact matches
In Advertising Age, a political client said the embedded Cambridge staff was «like an extra wheel,» but found their core product, Cambridge's voter data modeling, still «excellent.»
VAN's core tools for amassing voter data and facilitating better communication will be modified to confuse voters about where they vote and whether they are eligible.
Moreover, the data suggests that UKIP's core base of disadvantaged voters who are particularly animated over immigration will be central to the party's 2015 campaign, while the main parties might be able to win back the less committed UKIP voters by pitching to their concerns over the economy.
«But the core product is still excellent,» he stressed, speaking of Cambridge's voter data modeling.
Though some current clients say they believe Cambridge Analytica's core data product is of a high caliber and can be applied to ad targeting to produce better results than other types of voter data models, others who have met with or worked with the firm say they were not impressed with Cambridge's data product, and called it too expensive.