Sentences with phrase «creative campaign in»

Not exact matches

The same way a creative advertisement or guerrilla marketing campaign (which should be part of the entrepreneurial arsenal, even though the lion's share of budget should go toward direct response advertising that has trackable results) is meant to get your attention, so too is the initial schmooze with a prospect supposed to be worthy of the attention they have given you — exciting them at the possibilities you have shown them, and delivered in an educational and entertaining way that leaves them fascinated and wanting more.

The Viral Nation team will then come up with several options for a creative campaign — say, getting an influencer to «unwrap» a raincoat on YouTube, and describe the product on Instagram — as well as a list of influencers who would be interested in getting involved.

While many companies place ads along the sides of bracket pages or live - stream pages, they might be looking to switch things up as other companies begin to dabble in a variety of creative VR marketing campaigns.

Not every company can engage in campaigns of this magnitude, but it demonstrates the importance of being radical and creative if you want to get attention.

These three brands have tapped into something deeper in all of us with their spot - on video advertising campaigns that, respectively, inspire our love of nature and adventure, our need for human connection and the desire for creative thought and expression.

In the past few years, Durex has released some creative ad campaigns that focus on real couples and the link between lowered technology use and more intimacy.

The Toronto creative firm behind a few Colgate, Kraft and Revlon campaigns you might recall, had a little warped fun patting itself on the back — and the backs of its evidently very hard - working hirelings — in a hilarious video making the rounds this week.

Consider building in the costs of hiring a campaign consultant, a PR company or creatives such as designers and a video producer to help make the strongest presentation possible.

Now, CNet reports that Barack Obama's presidential campaign has released its own app, the latest effort in the campaign's groundbreaking and creative use of mobile technology to identify and interact with like - minded voters.

Talk to them about how they've worked with customers to get their stories out, and ask them for specific examples of creative campaigns they've executed in the past.

Zellers staff faced their inevitable fate in style, with creative in - store and social - media campaigns, one of which saw its teddy bear mascot, Zeddy, «liquidated» back to the woods from whence he came in a hilarious series of promotional videos.

This process of automating advertising by crowd - sourcing campaign creatives and promotion in an organic way, evoking only natural behaviour on both sides is what is most interesting about FamousEnuf.

The debut drew 5,000 viewers, a drop in the bucket compared with television, but it was a lot cheaper, and it reached its biggest fans, said Dan Kelleher, co-chief creative officer at kirshenbaum bond senecal + partners, or kbs, which created the campaign.

A video from a natural water slide in Puerto Rico had so many viewers that after a few minutes commenting was shut down, said John Kearse, creative director at Boston - based Mullen Lowe Group, which worked on the campaign.

Depend on GuideSpark's expertise in HR communications, campaign design, and creative content development

Ari specializes in developing creative, political, and social impact campaigns to reach a new generation of activists, consumers, and voters.

Without having to fall back on a lot of «it depends» — on your industry, landing page layout, campaign configuration, creative or copy — here are some pointers from a recent analysis of thousands of AdWords campaigns totalling $ 3 billion in spend:

Offering a complete picture of the search marketing landscape, the AdGooroo Search Marketing Intelligence Platform enables clients to view current and historical data — including spend estimates, performance statistics, keywords and ad creative — for virtually any advertiser's text ad and product listing ad campaigns across desktop and mobile search in more than 50 countries.

It can encompass digital marketing, traditional marketing, inbound marketing, social media marketing, creative campaigns, and everything in between, too.

«There is a generational shift going on in the forces,» says Gavin Drummond, creative director at Ogilvy Montreal, the agency behind the «ready when you are» campaign.

Working in a creative director role, Knight will develop Champions» campaign delivery expertise across all sectors, from TV to digital.

It's hard to develop effective investor education campaigns in the context of misleading titles and regulations that make no sense, but we'll just have to get more creative in thinking about how to do that.

Lead analytics expert technical consultant teams in delivering project implementations and configurations Strategist for Client Implementations of Adobe Marketing Cloud Products (AEM, Analytics, Target, Social, Campaign, etc.) Participate and lead internal brainstorming and creative thinking sessions that solve client / prospect digital marketing roadblocks, customer roadmap & journey strategies, technical integrations, and discover upsell opportunities Leverage digital marketing consulting skills to assess client's requirements in aligning proper resources and provide on - time delivery of the scope of work Key strategic member of sales and business development teams by providing expert solutions to prospects leading to purchasing content management systems such as Adobe AEM (CMS & Communities), Target, Campaign, Analytics and other digital marketing technologies and services Collaborate with all business units including: consulting, technical, sales, and marketing Developed acquisition & demand generation strategies via event, email and content marketing programs Establish excellent sales and client retention strategies and demand generation by providing guidance through evaluation of current technologies and sourcing of complementary products and services to recommend Created sales strategy to increase sales pipeline and focus on opportunities in both inbound and outbound marketing Co-Sell, Cross-Sell, Upsell & Strategize with Partners.

The spots and other campaign elements were created by Creative Studio, WeWork's in - house agency that launched in January of this year.

Instead, advertisers embracing the opportunity to fine - tune their paid search presence and get more creative with AdWords accounts will reap the benefits now as less steely willed rivals disappear from the listings and in the future, with a cohesive campaign that delivers customers time and time again.

Thank you for supporting partnerships with brands and campaigns I believe in, which make it easier for me to bring you new and creative content.

Heineken rolls out Dos Equis «Keep It Interesante» campaign - video Heineken's US unit has updated its «Most Interesting Man» creative in a new campaign for the Dos Equis beer brand.

Pollo Tropical launched a new creative TV, radio, billboard and social media advertising campaign in late October which features freshly prepared menu offerings.

Building on the brand's rallying call to «uncage» bravery in pursuit of passion, this campaign demonstrates how far the impact of creative courage can go.

According to Chris Mayhew, Dole Fresh Vegetables marketing director, 2012's Salad» tude campaign is an extension of last year's program in which Candice Olson, Clinton Kelly and Cheryl Burke applied their personal creative inspiration to the art of salad - making.

Jim Beam's TV advertising campaign was created by FutureWorks, a partnership between three independent agencies who lead Jim Beam creative efforts in key markets: StrawberryFrog (New York), The Works (Sydney) and Jung von Matt (Hamburg).

Unfortunately that is a big question mark following a number of setbacks in recent years, but Arsene Wenger is trying his best not to overuse the creative midfielder, and with any luck his extended time working into his key role will help him to stay fit through - out the campaign.

United boss Louis van Gaal is in need of a creative midfielder after watching his team find packed defences hard to unlock in the last campaign.

The Colombian has become one of the most talented players on the continent since making his $ 80 Million move from Monaco following a highly impressive World Cup campaign, and has proven to be one of the most consistent creative players in his side, despite being used sparingly.

Heading towards breaking Thierry Henry's record of 20 assists in a league campaign and is the creative spark behind the champions elect.

Though Mata finished the last two campaigns as Chelsea's Player of the Year Mourinho initially preferred to use Eden Hazard and Oscar as his creative midfield talents and when the former Valencia man has been used he has failed to hit the heights that saw him play a pivotal role in the West London club's Champions League and Europa League successes.

The player's agent, Mino Raiola, has insisted that United would be a dream move for his client, and Mourinho certainly needed a creative spark in his team ahead of his first campaign in charge.

Creative, flair players such as these two Brazilians can make a big difference to a league campaign, and Firmino's experience in the Bundesliga should also stand him in good stead for games on the continent.

Paddy Power are world - renowned at this stage for their creative, humorous and often controversial advertising campaigns and one or two bookmakers deserve mention for the role they play in social sports betting.

Such stats prove that Ozil has arguably been the best creative midfielder in Europe during the current campaign and there were reports that Real Madrid were... [Read more...]

In the last campaign, he was solid in the DM role, creative in the CM role and also productive as an AIn the last campaign, he was solid in the DM role, creative in the CM role and also productive as an Ain the DM role, creative in the CM role and also productive as an Ain the CM role and also productive as an AM.

Costa will slot in beside forward Antoine Griezmann, the team's most creative player and its top goal scorer in recent campaigns who is reportedly being pursued by other clubs, including Barcelona and Manchester United.

We love a challenge and are happy to take part in brand campaigns especially those with a creative edge.

In the United States, The Drum voted tommee tippee's Cutest Cause campaign US Creative Work of the Week

In the past, many campaigns simply took their TV creative and posted it online.

For political campaigns, this change means making room in television budgets for additional creative, so that media consultants could run a different ad aimed at persuadable swing voters than they send to likely base voters.

Perhaps even more importantly, as many commentators have rightly pointed out, the Swiss campaign — one of the most creative and professional I have seen in a long time — managed to create wave after wave in the media.

GOP gubernatorial designee Rick Lazio took some time out from campaigning in Rochester today to take a swipe at AG Andrew Cuomo for semi-panning Gov. David Paterson's creative use of budget extenders as «intriguing» but not optimal, YNN's Mark Gruba reports.

Huma Abedin, the longtime aide to Hillary Clinton and vice chairwoman of her 2016 campaign, is seen striking a pose in W magazine for a feature published Friday on designer Oscar de la Renta's new creative directors and famous fans.

To be truly effective in gaining new supporters, political campaigns also need to take a lesson from businesses in how to be creative in combining their online content and online calls to action to achieve the maximum effect.