Sentences with phrase «deep connections with consumers»

But American Express doesn't rely on its own likelihood to grow brand awareness and forge deeper connections with consumers — it relies on sponsorships.

As it looks towards the next stage of growth, PureGym's chief marketing officer Stephen Rowe told The Drum that the brand is taking cues from the likes of Premiere Inn which has leveraged its marketing to move up the value chain and create a deeper connection with consumers.

Not exact matches

The companies with the most reach and the founders with the deepest connection to the consumer are able to show up in all of those different places in unique ways and tie it all back to the brand's central mission.

«The Millennial consumer, generally, has a deeper connection with the brands and products he or she chooses to buy and looks for an authentic backstory with which they can relate,» says Finney, whose Salt Lake City - based company designs and manufactures collars, leads and harnesses.