Sentences with phrase «departments at major publishers»
Filled with detailed lessons, examples, success stories, and advice from marketing departments at major publishers, Build Your Author Platform: The New Rules is an indispensable guide for anyone looking for insight into publishing, promoting, and marketing books.
http://www.buildauthorplatform.com/ Not exact matches
The meetings were attended by around 100 people at each major publisher from sales, editorial and marketing departments, including senior executives.
Most readers do indeed judge a book at least in part by its cover, which is why major book publishers have whole departments and many, many meetings dedicated to their creation.
«After carefully weighing the evidence, the court agreed with the Justice Department and 33 state attorneys general that executives at the highest levels of Apple orchestrated a conspiracy with five major publishers to raise e-book prices,» the assistant attorney general in charge of the DoJ's antitrust division, Bill Baer, said.
Since the company was playing catch - up to some extent with Amazon's Kindle — at least in the e-reader department — it came up with a way of getting the major publishing houses on its side: instead of the wholesale - pricing approach that existed prior to Apple's entry into the market, which gave retailers (including Amazon) the ability to set book prices wherever they wanted, the agency model would allow publishers to set the price.