Positive Reinforcement (e.g. rewards) means that reinforcement is delivered for
the desirable alternative behavior, and that such reinforcement is of higher value to the dog than the reinforcement the dog has received in the past for the unwanted behavior.
Presenting long - term lifestyle choices as realistic
alternatives to
behaviors that can be immediately enacted is likely to meet resistance from audiences, and for good reason: high - impact lifestyle choices require ongoing commitment to forego benefits that society generally sees as
desirable.