Sentences with phrase «develop as a brand»

«As we develop as a brand it's critical that we continuously roll out innovative ideas that will keep us ahead of the curve in the industry and allow us to offer something new and exciting to our guests.»
Your website will be the primary tool in developing yourself as a brand.
The book is a supplemental tool to enhance and compliment you and your brand (remember the Marketing Toolbox series and the many ways you need to develop yourself as a brand to be a successful author).

Not exact matches

A major factor in developing a promotional strategy that works and is successful online requires you to consistently update and to be as dedicated as possible to your brand.
Before founding Social Change Nation, Schukman spent a decade working with companies to develop cause - driven brands such as AmeriCorps, Habitat for Humanity and World Relief.
As an executive with consumer brands in the convenience and food - retail, automotive and credit card industries, he'd developed the first U.S. chip - enabled credit card for Bank One and helped launch the Suburu Outback — among other impressive feats.
Many brands and businesses have recognized the potential Pinterest has and know use it as a valuable tool to establish and develop brand authority.
In our case, we develop wholesale electronic products, such as Internet of Things (IoT) gadgets and home - automation devices for various brands and retailers.
Developing «a worldwide, renowned brand in the automotive - motorcycle - lifestyle genre that was as cool to Grandma and the grandkids as it was to Mom and Dad» — that was the end goal.
Typically, they'd get as long as six months to develop an entire brand identity.
The partners at Hulse & Durrell had worked together as part of the in - house design team for the Vancouver 2010 Games but, soon after the closing ceremonies, the brand they'd spent years developing effectively ceased to exist.
It also sees lucrative opportunities in developing new food and beverage brands and restaurants it can use at other locations, plus meeting and banquet space, a marina with boat slip leases, and the ability of owners to rent their condos as part of the hotel operation.
I have known Jamie for many years and have been impressed with his dynamism as he has ramped up his restaurant business and built his worldwide brand through his various TV shows, all the while pouring his efforts into teaching people to eat better, drawing public attention to the poor quality of school lunches, and developing Fifteen, his restaurant and social enterprise that trains unemployed young people to become professional chefs.
«We've spent a lot of money in the past few years developing Napoleon as a world - class brand,» he says.
Learn brand strategy from the pros as Outside In host Charles Trevail examines the ways in which big companies manage customer relations, develop products and more.
Similarly, print media brands such as Wired magazine have developed apps to deliver custom content to their readers.
He's already developing a growth strategy to achieve long - term goals, which include building the brand so that consumers have an awareness of it before ever redeeming a reward, and introducing Kiip into other activities beyond games, such as fitness.
The partnership includes developing a Lego video zone for children on the Tencent video platform, as well as developing and operating Lego branded licensed games, the toymaker said.
Shechtman, who will continue to develop Story's West Chelsea outpost, will join Macy's as brand experience officer — a role tasked with bringing Story - style interactive experiences to Macy's, «a legacy retailer searching for relevance in a rapidly shifting retail climate.»
But as the company grows, does it need to develop more awareness of its brand?
Prior to leading the company's sustainability efforts, she served as chief marketing officer for Coca - Cola North America, where she built brands by developing some of the company's most historic relationships, including with American Idol and NASCAR.
Below, Schoolcraft outlines why the rebranding was a success — as well as the pitfalls he often sees small businesses making when it comes to developing a strong brand identity.
Brands can use such social media insights to their advantage as they develop products and digital marketing campaigns.
Actual results, including with respect to our targets and prospects, could differ materially due to a number of factors, including the risk that we may not obtain sufficient orders to achieve our targeted revenues; price competition in key markets; the risk that we or our channel partners are not able to develop and expand customer bases and accurately anticipate demand from end customers, which can result in increased inventory and reduced orders as we experience wide fluctuations in supply and demand; the risk that our commercial Lighting Products results will continue to suffer if new issues arise regarding issues related to product quality for this business; the risk that we may experience production difficulties that preclude us from shipping sufficient quantities to meet customer orders or that result in higher production costs and lower margins; our ability to lower costs; the risk that our results will suffer if we are unable to balance fluctuations in customer demand and capacity, including bringing on additional capacity on a timely basis to meet customer demand; the risk that longer manufacturing lead times may cause customers to fulfill their orders with a competitor's products instead; the risk that the economic and political uncertainty caused by the proposed tariffs by the United States on Chinese goods, and any corresponding Chinese tariffs in response, may negatively impact demand for our products; product mix; risks associated with the ramp - up of production of our new products, and our entry into new business channels different from those in which we have historically operated; the risk that customers do not maintain their favorable perception of our brand and products, resulting in lower demand for our products; the risk that our products fail to perform or fail to meet customer requirements or expectations, resulting in significant additional costs, including costs associated with warranty returns or the potential recall of our products; ongoing uncertainty in global economic conditions, infrastructure development or customer demand that could negatively affect product demand, collectability of receivables and other related matters as consumers and businesses may defer purchases or payments, or default on payments; risks resulting from the concentration of our business among few customers, including the risk that customers may reduce or cancel orders or fail to honor purchase commitments; the risk that we are not able to enter into acceptable contractual arrangements with the significant customers of the acquired Infineon RF Power business or otherwise not fully realize anticipated benefits of the transaction; the risk that retail customers may alter promotional pricing, increase promotion of a competitor's products over our products or reduce their inventory levels, all of which could negatively affect product demand; the risk that our investments may experience periods of significant stock price volatility causing us to recognize fair value losses on our investment; the risk posed by managing an increasingly complex supply chain that has the ability to supply a sufficient quantity of raw materials, subsystems and finished products with the required specifications and quality; the risk we may be required to record a significant charge to earnings if our goodwill or amortizable assets become impaired; risks relating to confidential information theft or misuse, including through cyber-attacks or cyber intrusion; our ability to complete development and commercialization of products under development, such as our pipeline of Wolfspeed products, improved LED chips, LED components, and LED lighting products risks related to our multi-year warranty periods for LED lighting products; risks associated with acquisitions, divestitures, joint ventures or investments generally; the rapid development of new technology and competing products that may impair demand or render our products obsolete; the potential lack of customer acceptance for our products; risks associated with ongoing litigation; and other factors discussed in our filings with the Securities and Exchange Commission (SEC), including our report on Form 10 - K for the fiscal year ended June 25, 2017, and subsequent reports filed with the SEC.
He's the rare professional who's creating both a physically specific piece of industrial design while also developing an overall visual impression, which could be identified as the Tesla brand.
Kickstarter is the flagship name - brand of crowdfunding, and so as the industry has matured and developed, the pace of contributions has accelerated.
But soon other beauty brands started aggressively pursuing Avon's customers; multinationals such as P&G made inroads in the developing world, and drugstores and big - box retailers expanded their selection of affordable cosmetics.
Just as consumer marketing promotes a product, a well - developed recruiting strategy should include a plan for your talent brand.
Develop your ideal voice as a thought leader for your brand by creating a style sheet that describes everything from personality to preferences.
Lenovo plans to keep both smartphone brands, selling under Motorola's name in developed markets such as the U.S. and Europe and under its own in developing countries where it already is established, Chief Financial Officer Wong Waiming told reporters.
As digital natives develop into more prominent consumers, brands should adapt their strategies.
Founded by Moreno, Mormedi has developed high speed trains for Spanish rail service RENFE and Hitachi, as well as interior and exterior truck designs for Hino, Toyota's (tm) medium and heavy duty truck brand.
As you continue to develop your personal brand, stay consistent with your efforts, pay close attention to how your audience responds to your content, and hone your direction until your focus is razor sharp.
When you, as a business, have a well - developed brand community that captures the attention of your target audience, then you will be able to increase its engagement and drive towards a greater reach.
As you develop your brand, consider sharing your thoughts or posting articles on issues beyond your business focus.
The Trump brand, as developed by The Donald, spans a wide variety of industries including real estate, hospitality, entertainment, mortgages, restaurants and catering, ice cream, online travel, menswear, fragrance, golf, home furnishings, transportation, model management, vodka and more.
Biosimilars» burgeoning popularity has fostered some intriguing partnerships as companies try to create new, innovative biologic therapies, defend their existing products from sales slumps, and develop biosimilars to eat into competitors» branded biologics sales.
Investing in your employees» growth requires a broad outlook: developing skill sets and personal brands for maximum value not just within your company, but in the outside world as well.
Your competitors are going to be a rich source of information for you as you develop your own brand.
Currently as Director — Brand Education for Patron Spirits Company, Chris develops and teaches Patron Master Classes to top Retailers, Distributors and Consumers around the world.
There's a difference though, Apple developed these things and use them for branding where as patent trolls do not.
This will help you conceptualize a brand, and it gives you a good visual map for how your brand needs to develop, but there are a handful of further considerations I want to leave you with as you begin your SaaS brand journey.
«The demand is there, and hopefully profitability will follow as Norwegian truly develops from its roots as a European regional airline into a global airline and recognized brand across the world.»
E-commerce company Fab is announcing another round of job cuts tomorrow, laying off between 80 and 90 employees to trim costs as it shifts resources to focus more on designing and developing products under its own brand name.
As more journalists and marketers develop skillsets focused on content marketing and others notice the hiring spree in this area of marketing, more professionals will continue to cater their personal brands to adapt to roles in this niche.
Many of our franchisees work together on multi-location prospect opportunities, and as our national brand grows and we award new franchises in targeted locations, we will continue to develop our national accounts program.
As a core messaging agency, The Marketing Machine starts each brand - building initiative by developing a core messaging document to act as a guiding charteAs a core messaging agency, The Marketing Machine starts each brand - building initiative by developing a core messaging document to act as a guiding charteas a guiding charter.
Shanghai investment group Fosun, which owns holiday resort company Club Med, will «continue investing in the brand to develop its full potential as a global luxury fashion house...,» the statement said.
The team actively develops new and existing client relationships in all segments of the market, as well as working to increase the brand awareness via Marketing and PR channels.
The manufacturer learned that the brand was AmazonBasics, the private line that Amazon has been developing since 2009.369 As one news site describes it, initially, AmazonBasics focused on generic goods like batteries and blank DVDs.
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