Not exact matches
Don't forget
to listen
to the
customers rather than
talking at them.
Don't bad - mouth the competition when
talking to investors or
customers.
To find out the best aspect to excel at, talk to your ideal customers and find out what they don't like about their current service or product supplier
To find out the best aspect
to excel at, talk to your ideal customers and find out what they don't like about their current service or product supplier
to excel at,
talk to your ideal customers and find out what they don't like about their current service or product supplier
to your ideal
customers and find out what they don't like about their current service or product suppliers.
In fact,
talking in this manner might even point
customers to a competitor who may offer a product or service that you don't.
But, Thompson says, you also need
to watch out for the
customers who are too good
to be true, «the ones that
talk a great
talk but don't bring up negatives,» he says.
Not only
do all these channels constantly point
to each other and give
customers reason
to engage with the company, Eat24 social media manager Patty Jordan says they make
customers feel like they're
talking with people, not a robot or business.
You haven't
done much marketing, but you have a steady flow of about 20 ticket sales per month from
talking to people yourself (direct sales), loyal repeat
customers and word - of - mouth referrals.
Thompson has
talked a lot about engaging younger
customers through mobile and other technology, but if you don't give them something that more closely aligns with what they want
to order, it doesn't matter if they're buying it on their iPhone or iPad or using Apple Pay.
Talk to your
customers and others who may have
done something similar.
If history is our guide, he'll likely kick off his
talk with how well Apple has
done at getting its
customers to run the latest versions of iOS and OS X, how many apps are available in the company's App Store, uptick in Apple TV usage, and perhaps most importantly
to developers, how much the iPhone maker has doled out
to the software makers as part of their revenue - sharing agreement.
The
customer repeats herself, snorts and elbows her date, causing the bartender
to storm off, muttering, «I don't know what you're
talking about.»
So when they pitch a product
to a
customer, they don't
talk about the details.
If
customers talk about the amount of money or time they saved by
doing business with you, find out exactly how much they saved, and ask them
to include those figures in their testimonials.
So it doesn't take a lot, even if you're a small company,
to find some way
to solicit feedback from either a large group of your
customers through an email campaign with a SurveyMonkey link or even just kind of
talking to customers on a regular basis over the fourth quarter
to get some feedback.
It
does this
to make sure that it can deliver all the local content needed
to satisfy its
customers, «whether that's having half - off shakes because the Twins won a game in Minneapolis or
talking about the fact that we're opening our latest and greatest store in Miami,» says Morgan.
The Wall Street Journal reported on Monday that Amazon was
talking about partnering with J.P. Morgan and others
to offer its
customers a low cost, checking account type of product that would appeal
to younger and perhaps lower income people who don't have traditional bank accounts.
«When you have a good idea, you go out and
talk to customers, you don't just build it and hope the world will beat a path
to your door.»
When I
did Undercover Boss, I went out with a painting crew and
talked to the
customer, looked at the house, went back
to the truck,
did up the quote on the tablet, printed it, went back and got it signed by the
customer on the spot.
You don't have
to literally send unique letters
to every existing
customer, but any good copywriter knows that you want your
customers to feel like you're
talking directly
to them.
Even if you really want
to bend over backward for your
customer, if you mix statements about commitment with statements that say what the
customer's not allowed
to do, the
customer is going
to see your «commitment» as a farce, corporate jargon, just a way
to save face, or all
talk and no action.
We're not
talking here about just about
customer service, responding
to customer - initiated questions, complaints, returns, exchanges, adjustments, and the like (although
doing so courteously and efficiently is certainly critical
to any company's survival).
«Really what we want
to do is
talk to another kind of
customer,» Maxime Veron, Nest's head of product marketing, told Business Insider at a briefing about the new product.
The exciting part of the software is that it integrates directly with your living, breathing sales team, so that the
customer doesn't think they're being
talked to by a faceless piece of code.
Internally, we have voice and tone guidelines that say how we
talk, what we say
to customers, how we react
to situations, what information we share, what information we don't share and how
to deal with inappropriate behavior from
customers.
A good way
to research this is
to interview industry thought leaders,
talk to existing
customers, conduct surveys,
do cold outreach through email and LinkedIn, or go
to an industry forum and start
talking to people.
Again,
talk to customers, conduct interviews (or hire a company
to do them), read industry reports, and visit industry forums
to get a better picture of where your audience likes
to go online.
The best way
to do this is
to talk to prospective
customers and identify their main concerns.
Many startups fail because their founders don't take the time
to talk to potential
customers before opening.
«We really
do the exact opposite:
talk to your
customers, develop your product, maybe get a trademark — you should get your LLC — and then if it's working really well, then quit your job.
No one knows better than your warehouse or
customer - service people if your inventory management system is overloaded — so don't spend so much time
talking to your bookkeeper that you forget
to consult your real systems experts.
You are not being cocky when you
talk to customers about all the work you have
done to please them.
When organic «brand ambassadors» start
talking about the brand experience online, all a company need
do is continue
to provide that same level of excellent
customer experience
to any prospect or existing
customer who subsequently materializes.
«No one is
doing the hard work of finding out «who are my marginal
customers, and saying «let's test in a rigorous way for a randomized control experiment, and let's go the last mile
to make sure we're
talking to those people in the most efficient way possible.»»
We now know that it's more than just something
to talk about in marketing materials — it's a useful business tool thousands of our
customers rely on
to get payroll
done.
While you may not need them in all scenarios (e.g.
customers who already want
to talk to you), incentives give people a reason
to participate in an interview if they don't have a relationship with you.
You'll probably also need
to rely on some referrals
to talk to people who may fit into your target personas, particularly if you're heading into new markets or don't have any leads or
customers yet.
This information is retrieved from
talking to REAL
customers and is therefore just as accurate as search data (more so, actually, as search data doesn't tell you how profitable the
customer is that used those search terms.)
When you're relying on your
customer for insight, you're either
talking to someone at a level that lacks the authority or understanding of the business, or you're
talking with someone who doesn't understand the implementation issues that you address.
We picked his brain on why
customer experience is rising
to the spotlight, and what companies can actually
do about it, instead of just
talking about it.
You may not have the luxury of bringing your
customers into your office for a face -
to - face discussion, but that doesn't mean you shouldn't be
talking directly
to your buyers
to figure out some of the psychographic data you need.
Audiences walk away with relevant and actionable ideas: how
to develop (or refine) products or services based on feedback from
customers or events in the marketplace; how
to engage when people are eager
to do business; how
to make speed and agility a competitive weapon; how
to get the media
talking about you; and much more.
Look at your competitors,
talk to your
customers, constantly analyse the way you
do things, and adapt.
«While we were walking
to see another
customer, a woman yelled out
to Pauline
to ask
to buy some MixMe (a nutritional supplement for children similar
to Sprinkles)... This woman
did not have time
to talk, but Pauline explained that she previously sold a cook stove
to this woman.
And when you
do so,
customers are COMPELLED
to talk about you.
We
do get a lot of
customer feedback
to make sure that we're appropriately priced across our whole menu, and the great news is as you think about what we
talked about on our brand health metric Worth What You Pay, we're making great progress on that front, but that's really generated on the yields with the 4 for $ 4, and what we need
to do is make sure that the
customer feels that our core and LTO items are appropriately priced for the value that we're providing, and that's not just what you put into the food, but that's what you create as the total
customer experience
to make sure they feel good, that it's worth what they pay.
SalesForce, the corporate brand, has even more followers and a more active posting schedule — but the account doesn't retweet very often, and its engagements are typically limited
to customers talking about the brand.
«I
did a lot of work in the earlier years just getting familiar with businesses and the way I would
do that is use what Phil Fisher would call, the — Scuttlebutt Approach - I would go out and
talk to customers, suppliers, and maybe ex-employees in some cases.
Of course, we
do always
talk about — we always usually get asked about profitability and it is a very hard service
to deliver and make money on, but we know
customers love it and we're in a great position
to do this because of our long - term approach, our drive of greater efficiencies and our proximity
to the
customer with our vast global FC network,» noted Brian T. Olsavsky Amazon's CFO.
If that describes you, it is still wise
to do your research and
talk to a lot of
customers before picking a custodian and diving into these more dangerous — but potentially more profitable — waters.
When speaking with
customer support, the person on the other end of the line didn't quite seem
to know what I was
talking about, and since there isn't a media phone number listed on the website, I can't seem
to verify this refund.