In a nutshell, the company is trying to increase the amount of money it brings in from digital subscriptions and
digital advertising quickly enough to offset the steep declines on the print side.
Not exact matches
The shuffle is worth noting because Mic is one of several
digital media startups that grew
quickly, raised a lot of venture capital and is now adapting to a world where Google and Facebook dominate
digital advertising and the fundraising climate for media companies has become difficult.
Digital advertising, including pay per click (PPC) and banner ads, is a guaranteed way to
quickly drive traffic to your website and generate leads.
Digital and online
advertising costs are
quickly becoming the greatest area of spending.