You have defined your brand and value proposition and have communicated them in your paper /
digital career marketing documents — resume, biography, etc..
Not exact matches
They don't understand that today's resume is a
marketing document, designed for the
digital age — not a
career history merely outlining job responsibilities, with a few achievements thrown in.
It's all about defining your executive brand and then creating your brand and value proposition messaging to express consistently across all your
career marketing communications channels — paper /
digital documents, online presence, and in - person interactions.