The goal of showing Raiders of the Broken Planet here at GameLab was to show to the industry that we, as an independent developer can have more control of our destiny by embracing
the direct relationship with our audience and build something with them, instead of for them.
A focus on digital is almost a cliché for a production business now, but the opportunities that the new digital platforms offer to have
a direct relationship with our audience and with the brands that want to reach that audience are real, and producers ignore them at their peril.
Stories has proven to be an effective tool for individuals to leverage
their direct relationship with an audience in brand partnerships.
Not exact matches
Time Inc. offers marketers a differentiated proposition in the marketplace by combining its powerful brands, trusted content,
audience scale,
direct relationships with consumers and unique first - party data.
While
direct revenue options have been traditionally thought of as part of the media company model, indirect revenues fall under the approach known as content marketing, or creating content and building
relationships with audiences to fund organizational business goals.
Instagram is one of the best
direct - to - consumer platforms that allows brands to build
relationships with their target
audience.
Undoubtedly acclaimed filmmaker Thomas Vinterberg has had a somewhat fractured
relationship with directing films in the English language, his previous two attempts, It's All About Love (2003) and Dear Wendy (2005), mercilessly panned by critics and
audiences.
Wattpad will describe how some pioneering publishers are using the Wattpad platform as a marketing tool: building author - reader connections, publishing original short stories and prequels within existing series, and creating
direct relationships with an increasingly global
audience that buys their ebooks.
That's what it's all about, after all - making meaningful
relationships with your
audience and having a
direct line to your readers.
That such dedication was
directed outside of the mainstream art world also suggests that the way forward depends upon including and fostering
relationships with new
audiences.
Marketing Director — Duties & Responsibilities Experienced administrator
with a background in sales, marketing, and customer service Design and implement comprehensive email marketing campaigns and all collateral material Analyze email trends garnering insight into market conditions and competitor efforts Utilize metrics to determine campaign efficacy, impacted
audience, and other key data Develop sales leads through networking, market analysis, cold calling, and other tactics Determine consumer incentives to engage and secure potential clients Collaborate
with multiple departments including product development, customer service, and sales Create and implement processes and procedures to cut costs and enhance daily operations Recruit, train, and
direct staff ensuring they understand the brand and adhere to company policies and procedures Set and strictly adhere to departmental budgets and timelines Craft effective sales presentations and proposals, tailoring them to clients based on their specific needs and styles Collaborate
with junior level sales people to develop action plans to govern their performance Develop and lead training in customer service and sales best practices resulting in enhanced team skill sets Maintain comprehensive records detailing pricings, sales, activities reports, and other pertinent data Build and strengthen
relationships with key clients, partners, and community leaders Provide exceptional customer service resulting in client satisfaction and repeat business Represent company brand
with poise, integrity, and positivity