Firstly, ICOs provide efficient and low cost funding
to promising start - ups or early - stage projects that is accessible
to any participant across any geography reducing their entry barriers; secondly, they provide an investment opportunity in a new and disruptive technology
to gain on future potential of blockchain while allowing the participants
to diversify their current
exposures in
cryptocurrencies along with high liquidity.
As well as bitcoin did last year, though, ripple (XRP - USD) did even better, and many investors in the space are taking a closer look at the bitcoin alternative as a way
to diversify their
cryptocurrency exposure or look for even greater potential gains.