Not exact matches
As BuzzFeed points
out, rather than spend marketing money on a traditional online
ad campaign — which would involve paying someone to create an
ad and then paying to place it on Facebook, or another social website, or even with the publishers who so desperately need the
ad dollars — businesses are sending more
of that money to Facebook to promote content created for free by publishers.
Many ecommerce sites outsource their advertising to an effective Facebook
ad agency to get the most
out of their advertising
dollars — an option that may be right for you.
That's powerful — and a long ways from throwing money at a print
ad or plunking down thousands
of dollars for a trade show booth and hoping that you get some new business
out of it without ever really knowing if you did or didn't.
I've got a hundred
dollars» worth
of ads in the newspaper; if I'm
out in the salvage yard and the phone is ringing, I'm
out.
«Ever since Facebook became a «pay - to - play» social medium, small businesses especially are scurrying to figure
out how to best spend their
ad dollars,» says Aubrey Swanson, a Miami - based Social Media Manager and Owner
of Auboom Media.
In late January, the regulator banned substitution
of Canadian
ads in U.S. broadcasts
of the Super Bowl, singling
out CTV's highest - rated program and potentially costing the broadcaster millions
of dollars annually for years to come.
AT&T and Time Warner have said there won't be any incentive for a combined company to threaten to withhold content or increase prices, because by doing so, it would risk distributors walking away, leaving the company
out tens
of millions
of dollars in
ad revenue and subscription fees — far greater than any revenue AT&T might pick up from customers who would switch to its own pay - TV services in order to get Time Warner content back.
Promoted posts, column
ads and sponsored stories will need to be utilized more often to get your message
out, all
of course with proper targeting to ensure your
dollars are thrown at the right people.
«When spending is
out of control, it covers up embezzlement
ad theft and hides what is really happening with taxpayer
dollars,» said Garcia.
In a new audio
ad released for the last ten days
of the Primary, DioGuardi asks the Jewish community that they should support him in the primary, pointing
out that he is aware
of concerns that the Jewish community has, «Such as people losing two
dollars in Government Aid for every new
dollar they earn — undermining the ability to become independent and succeed economically,» says DioGuardi.
When Karen asked if the company might ask other
ad - targeting firms to pay a licensing fee or even try to force them
out of the business, for instance, the answer that came back was, «I'm just a simple man trying to advance the cause
of digital politics, you're talking way above my pay grade,» though we did also learn that the patent is «patent is a recognition
of what we've done as a company» and that «taken us years to get to this place, it's taken millions and millions
of dollars.»
«While the rest
of the country was debating the issues
of domestic violence, child abuse and the NFL, Cuomo spent his campaign
dollars photoshopping Astorino's son
out of a sport attack
ad,» Hawkins noted.
The
ads also highlight the claims made in the controversial wording that will appear on the ballot on Election Day, saying the plan «keeps good jobs and casino revenue in New York» and will bring «hundreds
of millions
of dollars to
out schools.»
Astorino, the target
of a multi-million
dollar negative
ad blitz, has also come
out with a commercial
of his own showing his children laughing at Cuomo's
ads and calling them «ridiculous.»
Meanwhile national Democratic groups have funneled in hundreds
of thousands
of dollars in
ad buys within the last week, and Obama's re-election organization sent
out hoards
of volunteers to canvass for Weprin, signaling fears
of a loosening grip on the race.
More than a third
of the state's money is spent on Medicaid, making it a necessary and obvious target for cuts, and yet each year the same ritual plays
out: The governor proposes cuts to health care; the state's hospital lobby and the union representing health - care workers spend millions
of dollars in maudlin TV
ads decrying the cuts — on top
of the millions they contribute to elected officials; the governor's poll numbers decline, and he agrees to an expensive truce that barely makes a dent in rising Medicaid costs.
Some union officials and their allies say the change in strategy also reflects a recognition that the traditional winter
ad wars are not without cost to themselves, both in
dollars — 1199 alone has spent as much as $ 10 million a year
out of a joint fund with the Greater New York Hospital Association — and in public relations backlash.
In the face
of multimillion
dollar negative
ad campaigns from Success Academy Charter Schools and its CEO Eva Moskowitz, Hawkins maintains that the mayor could have pointed
out that public school children - some disabled - face being displaced - but chose not to.
If you don't have the time to spend hours working
out, don't have the money for expensive health clubs, don't want to fill your house with thousands
of dollars of exercise equipment that will probably be used for a coat rack, if you're sick
of spending hundreds
of dollars on diet pills that only seem to work for the models in the
ads, but DO WANT TO:
Whenever the question
of «What good are the Academy Awards» gets thrown around, I tend to let people bluster their way around subjects like
out -
of - touch voters and million -
dollar ad campaigns and vanity and spectacle and hostility to art.
If you haven't heard
of Coalition for Every Child, that's because it appeared
out of nowhere last December for a pro-charter rally on New Haven Green and then immediately announced a multi-million
dollar TV
ad campaign to highlight «an education inequality crisis barring 40,000 Connecticut children from good schools.»
Installed in seconds on popular web browsers such as Firefox and Chrome,
ad blockers essentially strip
out all
of the advertising programmed to appear on a webpage, neutralizing any impressions a company is looking to make with its precious
ad dollars.
I spent hundreds
of hours and several thousand
dollars teaching myself how to use the initially tricky interface and testing
out ads, without much success.
Wasted
ad dollars, all found
out because
of reader research!
She has spent thousands
of dollars on newspaper
ads (she also regularly advertises in the Westcliffe and Canon City papers) and laminated fliers; driven thousands
of miles throughout Southern Colorado while checking
out every call and clue; and probably shed thousands
of tears over her missing companion.
So, if you think about the number
of local businesses — the $ 1 to $ 10 million
dollar range, green products and service companies — that don't necessarily have big
ad budgets, that can't go
out and buy huge amounts
of marketing on Google and other places, it's very tough for them to compete with some
of the larger companies.
If you were to take
out an
ad in a newspaper, you would put your brand in front
of about 32 people for every
dollar you spent.
If you are a new firm looking to get your name
out there and acquire new clients, consider your options: You could spend money on television
ads, which regularly cost tens
of thousands
of dollars to produce, and even more thousands to circulate regularly on cable television.
In light
of Facebook's recent privacy woes, the company today pledged to take a meaningful step in righting past wrongs by shutting data brokers
out of its multi-billion
dollar ad platform.
Everything that makes the site useful essentially exists as a pretext to keep users offering up more and more
of their personal information to Facebook, which currently controls somewhere around one
out of every five digital
ad dollars spent in the country.
[Update: However, since the IRA was using incendiary, divisive, eye - drawing content about polarizing issues, it likely was able to squeeze more impressions and engagment
out of each
dollar of spend than Trump and Clinton's
ads driving awareness for the candidates That's because Facebook's
ad auction system preferences engaging
ads by providing lower rates.
Created media campaigns, both print and digital using coding and graphic design skills, utilizing self created web sites, Google Adwords, email, social media, print
ads, brochures, snail mail, and hand
outs that have resulted in hundreds
of thousands
of dollars increased revenue.
For example, within the past year she's pulled significant amounts
of money
out of newspaper advertising and plowed it into Internet and cable TV advertising, because those sources were generating more efficient uses
of her
ad dollars than newspapers.