However, in any severe market
downturn, the stocks of these blue - chip
companies are likely to hold their value better
than those of value
companies,
small companies and emerging markets
companies.
That, in turn, means you're getting stocks that are more likely to hold up in market
downturns thanks in part to their income, but also because the
companies they represent are less likely to collapse
than smaller businesses with shallower financial resources.