Don't forget to create a reliable system for documenting all your prospects; those who don't plan to buy right away should go into
your drip marketing programs.
The company offers numerous tools including customized website designs, SEO and SEM services, map - based property searches, email campaigns,
drip marketing programs, lead generation tools, multimedia and social media tools and document storage and content management systems.
Not exact matches
Users of the company's Source4Sellers lead
program can also take advantage of a free
drip marketing campaign.
Train your agents to use systems or
programs that'll reduce time spent on post-transaction communication, but maximize contact, such as a
drip email
marketing system.
So, before any of this collateral is produced, audit your email
marketing program (or get one off the ground), set up automated
drip workflows, and then add messaging for each content type to the
drip campaigns (e.g. send leads who download X content on your site email featuring Y content that's similar to the piece they downloaded).
You need a great email
program that should allow for one - time email and what we call
drip marketing, which is where someone identifies as a user — a first - time home buyer or a past client — and you want to stay in touch with them in a programmatic way.