Sentences with phrase «duration than other mothers»
Background: Mothers who are exposed to formula advertisements (ads) are less likely to initiate breastfeeding and more likely to breastfeed for a shorter duration than other mothers.
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While antenatal education and counselling is helpful, 8 68 % of mothers said that early problems with breast feeding was the main reason they stopped nursing before two months postpartum.7 Other barriers were lack of knowledge about breast feeding and lack of support from health professionals.7 Women value being shown how to breast feed rather than being told how to.9 10 Evidence of effective interventions to improve exclusive breast feeding for the recommended duration of six months is sparse.