«We have finally gotten to the point where blast
e-mail with internal reporting, print
campaigns,
drip campaigns, transaction management,
marketing, social media, MLS integration, and so much more are possible — all from within the CRM,» he notes.
But today, with the increase in junk
e-mail,
drip marketing campaigns face hurdles — getting your message read, ensuring your messages will be perceived as valuable by customers jaded to spam, and staying within the bounds of the new anti-spam law.