Visit websites such as this Monthly
eBook Cover Design Competition, or simply scroll through the relevant categories in the Amazon store to gain a deeper insight into the kinds of eBook covers yours will be up against.»
- Define your book's main / secondary genre - Research the top 10 books / authors in your main genre (Amazon page, pricing, # of likes, tags, categories, reviews,
covers, book description, websites, social media activity / presence)- Develop a positioning statement and messages that will speak to readers of this genre but also differentiate your book -
Design book
cover keeping in mind what is selling in your genre and how you have positioned your book - Begin building social media presence (website, blog, FB fan page, twitter, pinterest, tumblr, slideshare, author profiles)- Decide on book formats (
ebook, print, enhanced e-book) and distribution channels - Set the books price competitively, relative to the
competition - Create the book launch plan and budget