Not exact matches
When you look at the entire picture — including the rapidly - growing 30 % of
ebooks sold without ISBNs — what looks like a «plateau» to the industry pundits and their ISBN - based statistics suggests a different interpretation altogether: what they are actually observing is a progressive shift of
ebook market share away from the traditionally - published «visible» portion of the industry that uses ISBNs... and toward the invisible «
shadow industry» of ISBN-less self - published
ebooks.
Given that those sales - by - format estimates fail to include a full 30 % of all
ebook sales that lie hidden in the «
shadow industry», the real
market share commanded by the
ebook format is far higher than what industry sources are reporting, and print books make up a far smaller portion.
It says we could be seeing a progressive shift of
ebook market share away from the traditionally published «visible» portion of the industry that uses ISBNs toward the «
shadow industry» of self - published
ebooks with no ISBNs.
Almost a third of
ebooks bought in the US do not use ISBN numbers and comprise a massive «
shadow market» which is being ignored in the publishing industry's reports.
Polish firm Legimi is one of the surprising success stories among
ebook subscription services which are thriving despite the looming
shadow of the giant Kindle Unlimited and is planning an IPO to give it the financial backing to move into the German
market.