food manufacturers have managed to invade what should be a commercial - free zone through vending machines and «pouring rights»; branded foods (like Pizza Hut pizzas) sold in the national school lunch program; the sale of a la carte foods; the use of Channel One television in the
classroom; the creation of textbooks replete with math problems that use the products» names; give - aways of branded items like textbook covers; offering their products as
rewards for academic performance (read X number of books over the summer and
earn a gift certificate to McDonald's); and much more.
In 2012, REALTORS ® will be going back to the (virtual)
classroom, marching on Capitol Hill, and
earning rewards for engaging with their association.