Going offline with your marketing has a distinct advantage that comes from being able to cut through the noise and connect with the eyes and
ears of members
of your
target audience without having to first navigate through all the distractions they would typically encounter online.
I envision my
target audience (employer) and strategize how I am to captivate, provoke, flirt, enthrall, intoxicate if I must; but do everything I can short
of grabbing the phone myself and holding it up to the
ear of the hiring authority and shouting «call my client for an interview, now!»