The Ultimate Guide to Lead Nurturing will help you become a more
effective marketer when it comes to generating and nurturing leads throughout the entire customer lifecycle.
Not exact matches
In her Content Marketing World 2014 presentation on personas, Adele Revella contends that the only reason to build a new persona is
when it allows
marketers to create something more
effective, more compelling, or more persuasive for a buyer.
When it comes to crafting compelling content that informs, engages and inspires action, seasoned B2B digital and content
marketers know our content needs to captivate both humans and search engines to be
effective.
That's not to say that
marketers should completely do away with personalization, as it's
effective when done correctly — personalized emails, for example, have a 6.2 % higher open rate than those that aren't.
65 % of
marketers are still challenged
when it comes to understanding which types of content are
effective and which types aren't — TopRank
When studying
effective B2B
marketers, TopRankBlog found that these companies devoted an average of 39 % of the marketing budget to content marketing tactics, showing how much they rely on a solid content strategy.
Marketers insist that the narrower the niche the more
effective your business will be, so choosing the right target audience is a crucial step
when running your business.
This is probably the biggest objection most
marketers have
when it comes to Resume Assistant: a truly powerful and
effective resume should distinguish you from others, not enable you to mimic them.