Sentences with phrase «effective public relations strategy»

Learn how to plan and implement a more effective public relations strategy.

A parade of happy customers spreading the word about your business is the most effective public relations strategy any company could ever have.

Not exact matches

Audience Identification Marketing Strategy Options Who Are You Going to Sell to and How Business Name Recognition Effective Advertising Market Intelligence Special Marketing Offers Websites Search Engine Recognition My Experience with Websites Portal Websites The Downside of the Internet The Best Way to Sell How to Keep in Contact with Your Customers Public Relations Successful Marketing Examples Thinking Outside the Box - Pop up Stores

An article on the environmental impact of the production and disposal of millions of plastic and cloth diapers reveals the length to which corporations will go to ensure profit margins: couching advertisements in «scientific studies»; funding studies based on controversial methodologies; using unscientific statistical studies to cook the books on cost - benefit analyses of environmental damage; and employing shrewd, manipulative and effective public - relations strategies.

There's a public relations strategy used in the late 1990s by the fossil fuel industry to get their talking points across (they were all bogus talking points, but it was a fairly effective strategy).

Resume Text GRANT RYAN 123 Street, City, ST, 12345 H: [phone] C: [phone] [email protected] Professional Summary Results - driven Public Relations Manager with over 10 years» experience in developing effective communication strategies to achieve PR goals and drive brand awareness.

Executive Management Duties & Responsibilities Provide effective solutions to complex issues such as cost budgeting, pricing strategies, vendor negotiations, revenue projections, purchasing and sales negotiations, business development tactics and industry competition Identify and develop talent among team members with targeted recruitment, focused training efforts and the promotion of a performance - based work environment that leverages individual talents for group benefit Utilize needs - and situation - based assessments to manage costs and capital outlays and determine potential ROI Participate heavily in all marketing, branding, public relations and communications activities Develop leadership team and support staff to aid in efficient business operations, sales and marketing functions, and client service execution, delegating important tasks and assignments while monitoring for effective resolution Lead through example with consistent work ethic, attitude, and professionalism, while performing sales presentations, overseeing market operation and business development, creating new revenue channels and managing key vendor and client relationships Collaborate in all phases of strategic planning with senior - level management, while furnishing oversight and guidance regarding effective acquisition strategies, pricing, market trends, and operational structures Assess and expand key markets and potential business ventures while ensuring operational efficiency and solid execution of corporate mission Create and implement marketing and sales strategies while tracking progress versus established internal and external benchmarks, focusing on both revenue generation as well as cost control Maintain a strong working knowledge of the products, services and respective marketplace, including pricing and regulatory trends, competitor strategies, general economic conditions and other business metrics Act as a liaison between staff, clients, and other management members to resolve issues in a timely manner

Southern Regional Health System (Riverdale, GA) 07/2004 — 03/2006 Public Relations Coordinator • Developed and implemented comprehensive public relations strategies for the hospital system, holding responsibility for various media relations tasks including news releases, media inquiries, and interviews • Acted as primary hospital spokesperson for television, print, and radio communications • Maintained internal communications including employee newsletters, physician newsletters, trade publications, internal advertisements, and the Prism magazine which was distributed to Clayton County residents on a quarterly basis • Facilitated effective relations with all internal and external audiences, including area residents and businesses, staff members, volunteers, and both state and county officials • Scheduled, planned, and promoted healthcare outreach and educational activities including fairs, tours, and local events • Solicited the input, review, and approval of various parties in the preparation of marketing plans and related budgets, as well as for the coordination and selection of qualified candidates to speak at community events on various health - related topics • Monitored patient complaints as appropriate, providing valuable feedback and guidance with respect to issue resolution • Exceeded educational requirements for fire safety, general safety, infection control, and hazardous waste manaPublic Relations Coordinator • Developed and implemented comprehensive public relations strategies for the hospital system, holding responsibility for various media relations tasks including news releases, media inquiries, and interviews • Acted as primary hospital spokesperson for television, print, and radio communications • Maintained internal communications including employee newsletters, physician newsletters, trade publications, internal advertisements, and the Prism magazine which was distributed to Clayton County residents on a quarterly basis • Facilitated effective relations with all internal and external audiences, including area residents and businesses, staff members, volunteers, and both state and county officials • Scheduled, planned, and promoted healthcare outreach and educational activities including fairs, tours, and local events • Solicited the input, review, and approval of various parties in the preparation of marketing plans and related budgets, as well as for the coordination and selection of qualified candidates to speak at community events on various health - related topics • Monitored patient complaints as appropriate, providing valuable feedback and guidance with respect to issue resolution • Exceeded educational requirements for fire safety, general safety, infection control, and hazardous waste mRelations Coordinator • Developed and implemented comprehensive public relations strategies for the hospital system, holding responsibility for various media relations tasks including news releases, media inquiries, and interviews • Acted as primary hospital spokesperson for television, print, and radio communications • Maintained internal communications including employee newsletters, physician newsletters, trade publications, internal advertisements, and the Prism magazine which was distributed to Clayton County residents on a quarterly basis • Facilitated effective relations with all internal and external audiences, including area residents and businesses, staff members, volunteers, and both state and county officials • Scheduled, planned, and promoted healthcare outreach and educational activities including fairs, tours, and local events • Solicited the input, review, and approval of various parties in the preparation of marketing plans and related budgets, as well as for the coordination and selection of qualified candidates to speak at community events on various health - related topics • Monitored patient complaints as appropriate, providing valuable feedback and guidance with respect to issue resolution • Exceeded educational requirements for fire safety, general safety, infection control, and hazardous waste manapublic relations strategies for the hospital system, holding responsibility for various media relations tasks including news releases, media inquiries, and interviews • Acted as primary hospital spokesperson for television, print, and radio communications • Maintained internal communications including employee newsletters, physician newsletters, trade publications, internal advertisements, and the Prism magazine which was distributed to Clayton County residents on a quarterly basis • Facilitated effective relations with all internal and external audiences, including area residents and businesses, staff members, volunteers, and both state and county officials • Scheduled, planned, and promoted healthcare outreach and educational activities including fairs, tours, and local events • Solicited the input, review, and approval of various parties in the preparation of marketing plans and related budgets, as well as for the coordination and selection of qualified candidates to speak at community events on various health - related topics • Monitored patient complaints as appropriate, providing valuable feedback and guidance with respect to issue resolution • Exceeded educational requirements for fire safety, general safety, infection control, and hazardous waste mrelations strategies for the hospital system, holding responsibility for various media relations tasks including news releases, media inquiries, and interviews • Acted as primary hospital spokesperson for television, print, and radio communications • Maintained internal communications including employee newsletters, physician newsletters, trade publications, internal advertisements, and the Prism magazine which was distributed to Clayton County residents on a quarterly basis • Facilitated effective relations with all internal and external audiences, including area residents and businesses, staff members, volunteers, and both state and county officials • Scheduled, planned, and promoted healthcare outreach and educational activities including fairs, tours, and local events • Solicited the input, review, and approval of various parties in the preparation of marketing plans and related budgets, as well as for the coordination and selection of qualified candidates to speak at community events on various health - related topics • Monitored patient complaints as appropriate, providing valuable feedback and guidance with respect to issue resolution • Exceeded educational requirements for fire safety, general safety, infection control, and hazardous waste mrelations tasks including news releases, media inquiries, and interviews • Acted as primary hospital spokesperson for television, print, and radio communications • Maintained internal communications including employee newsletters, physician newsletters, trade publications, internal advertisements, and the Prism magazine which was distributed to Clayton County residents on a quarterly basis • Facilitated effective relations with all internal and external audiences, including area residents and businesses, staff members, volunteers, and both state and county officials • Scheduled, planned, and promoted healthcare outreach and educational activities including fairs, tours, and local events • Solicited the input, review, and approval of various parties in the preparation of marketing plans and related budgets, as well as for the coordination and selection of qualified candidates to speak at community events on various health - related topics • Monitored patient complaints as appropriate, providing valuable feedback and guidance with respect to issue resolution • Exceeded educational requirements for fire safety, general safety, infection control, and hazardous waste mrelations with all internal and external audiences, including area residents and businesses, staff members, volunteers, and both state and county officials • Scheduled, planned, and promoted healthcare outreach and educational activities including fairs, tours, and local events • Solicited the input, review, and approval of various parties in the preparation of marketing plans and related budgets, as well as for the coordination and selection of qualified candidates to speak at community events on various health - related topics • Monitored patient complaints as appropriate, providing valuable feedback and guidance with respect to issue resolution • Exceeded educational requirements for fire safety, general safety, infection control, and hazardous waste management

Non-Profit Program and Operations Coordinator — Duties & Responsibilities Lead through example with consistent work ethic, attitude, and professionalism, while executing various program administration functions, overseeing operations and ensuring both efficient organizational communications and processes Collaborate in all phases of strategic planning with other members of management team, including program mission, marketing and public relations, vendor and volunteer management, member services and systems implementation Demonstrate leadership with respect to program direction, fundraising strategies and project management Provide continuous assessment of key considerations, potential issues, and the utilization of available resources, while furnishing oversight and guidance regarding effective donor recruitment and recognition strategies Perform needs - based and situational assessments of policies and procedures to evaluate program effectiveness, improve operational efficiency, manage and reduce costs, and promote both staff and member satisfaction Utilize talent among team members with focused training efforts, effective collaboration and the promotion of a performance - based work environment that leverages individual talents for group benefit Employ support staff to aid in effective marketing, relations, administration and program operations, delegating important tasks and assignments while providing timely follow - up to ensure task completion Facilitate the effective execution of all related administrative and financial aspects of non-profit management, while analyzing and presenting important information to executives, stakeholders and other relevant parties Ensure the organization and maintenance of relevant information in confidential, secure, and efficient manner as well as adherence to all stated laws, statutes, policies, procedures and guidelines with application in the non-profit arena Support the creation and implementation of organizational marketing and operations strategies while tracking performance versus internal and external benchmarks, focusing on both program growth as well as cost management Develop and maintain a strong working knowledge of related products, services, techniques and relevant tools

Event Planning and Entertainment Management — Duties & Responsibilities Lead through example with consistent work ethic, attitude, and professionalism, performing event administration functions, overseeing client management operations and ensuring both efficient organizational communications and processes Collaborate in all phases of strategic planning with other members of management team and third - party vendors, including resource management, logistics, contract negotiations, marketing and public relations, issue resolution and client services Demonstrate leadership with respect to event direction, artist and talent development, and strategic marketing campaigns Provide continuous assessment of key considerations, potential issues, and resources utilization, while furnishing oversight and guidance regarding effective policies and procedures, process management and participation trends Perform needs - based and situational assessments of policies and procedures, utilizing several tools, to evaluate event effectiveness, improve operational efficiency, manage and reduce costs, and promote both employee and client satisfaction Identify and utilize talent among team members with focused training efforts, targeted professional recruitment, and the promotion of a performance - based work environment that leverages individual talents for group benefit Develop and supervise support staff to aid in effective marketing, relations, administration, and event operations, delegating important tasks and assignments while providing timely follow - up to ensure task completion Promote the effective execution of all administrative and financial aspects of event and client management, while analyzing and presenting important information to executive staff, client representatives, stakeholders, and other relevant parties Address key client and management queries and resolve them in an expedited manner, promoting sustained client growth through retention, word - of - mouth marketing and the attainment of talent engagements Create and implement client marketing and operational strategies while tracking performance versus internal and external benchmarks, focusing on both revenue generation as well as cost control Maintain a strong working knowledge of related products, services, techniques and relevant tools

Retail Sales Manager — Duties & Responsibilities Oversee customer service and sales staff ensuring efficient, effective, and profitable operations Design and implement staff development programs to enhance sales and customer service skills Train employees in corporate branding and company policies and procedures Consistently meet or exceed sales goals through networking, in person sales, trade shows, and other tactics Develop and implement company marketing, public relations, and promotional strategies Identify company operational challenges and overcome obstacles through strong managerial skills Represent company brand with poise, integrity, and positivity Develop a rapport with customers and orient them to various products and services Encourage high customer retention by maintaining friendly, supportive contact with existing clients Study internal literature to become an expert on products and services Interact with support staff and company resources effectively to create the best consumer experience Conduct research on prospective leads and existing clients to assist in developing sales strategies Craft effective sales presentations and proposals, tailoring them to clients based on their specific needs and styles Collaborate with junior level sales people to develop action plans to govern their performance Maintain comprehensive records detailing pricings, sales, activities reports, and other pertinent data Strictly adhere to budgets and schedules Oversee multimillion dollar inventory and product replenishment Manage company financial records providing detailed, accurate account of transactions and financial health Provide additional operational support including communications, data entry, and other tasks as needed

Retail Sales Manager — Duties & Responsibilities Consistently meet or exceed sales goals through networking, in person sales, trade shows, and other tactics Develop and implement company marketing, public relations, and promotional strategies Represent company brand with poise, integrity, and positivity Develop a rapport with customers and orient them to various products and services Encourage high customer retention by maintaining friendly, supportive contact with existing clients Study internal literature to become an expert on products and services Interact with support staff and company resources effectively to create the best consumer experience Conduct research on prospective leads and existing clients to assist in developing sales strategies Craft effective sales presentations and proposals, tailoring them to clients based on their specific needs and styles Collaborate with junior level sales people to develop action plans to govern their performance Recruit, train, and direct staff ensuring they understand the brand and adhere to company policies and procedures Maintain comprehensive records detailing pricings, sales, activities reports, and other pertinent data Strictly adhere to budgets and schedules Oversee multimillion dollar inventory and direct purchasing and inventory replenishment Manage company financial records providing detailed, accurate account of transactions and financial health Provide additional operational support including communications, data entry, and other tasks as needed

Business Manager — Duties & Responsibilities Manage multiple technology companies ensuring effective, efficient, and profitable operations Design and implement sales and marketing strategies, campaigns, and collateral materials Recruit, train, and direct sales and customer service teams resulting in significant company revenue Consistently meet or exceed sales goals through networking, cold calling, and other tactics Represent company brand with poise, integrity, and positivity Develop a rapport with customers and orient them to various products and services Encourage high customer retention by maintaining friendly, supportive contact with existing clients Study internal literature to become an expert on products and services Interact with support staff and company resources effectively to create the best consumer experience Conduct research on prospective leads and existing clients to assist in developing sales strategies Craft effective sales presentations and proposals, tailoring them to clients based on their specific needs and styles Conduct public relations activities and attend relevant events, fairs, and conferences Negotiate and execute contracts with C - Level decision makers Maintain records of site visits to potential and existing clients to assist in assessing their future needs Collaborate with junior level sales people to develop action plans to govern their performance Maintain comprehensive records detailing pricings, sales, activities reports, and other pertinent data Oversee accounting activities including budgets, accounts payable / receivable, and tax filings Prepare and present periodic financial reports to fellow members of senior leadership

Medical Affairs Liaison — Duties & Responsibilities Provide guidance and leadership with respect to the diagnosis and resolution of various issues in response to incidents reported by customers, working efficiently and effectively to implement related solutions and maintain high - quality customer service Administer all quality control functions while interacting professionally with outside contacts, including firm public relations professionals, representatives, client associates and other parties, providing relevant information, materials and support as needed Identify and deconstruct issues utilizing honed problem resolution techniques, collaborating with other professionals to address uncovered issues and shortfalls while acting as internal clinical and product - related expert Manage and oversee the development and implementation of critical systems and processes while coordinating support and customer service functions, working effectively to utilize all available resources and maintaining all relevant information Review proposed modifications to client operating environments, implementing fixes and resolutions to minimize service disruptions on an on - going basis, clearing duplicated and out - dated entries, and performing general account management functions Participate in the administration of various organizations, clinics, associations and other groups, assessing operational strategies regularly Assist in the performance of related analyses and needs - based assessments of product gaps, service requirements and operations - related areas to develop and implement required projects while determining the feasibility and functionality of proposed solutions Collaborate with sales and marketing professionals to drive revenue growth, improve firm visibility, expand product markets and integrate valuable customer feedback into future research and development Utilize talent among team members with effective communication and the promotion of a performance - based work environment Communicate all issues and user feedback to members of departments teams and vendor representatives as needed Create and maintain issue - tracking and resolution databases while auditing all entries for accuracy and completeness Develop and maintain a strong working knowledge of all relevant products, services, industry trends, tools and related information Lead through example with consistent work ethic, attitude, professionalism, and commitment to firm success

Marketing & Fundraising Coordinator — Duties & Responsibilities Recruit, train, and direct staff ensuring they understand the brand and adhere to company policies and procedures Develop and implement comprehensive marketing campaigns and all collateral materials Proficient in copywriting, editing, and digital photography Responsible for business development through corporate and community partnerships Build and strengthen professional relationships with community leaders, business partners, and coworkers Represent company brand with poise, integrity, and positivity in television and radio interviews Conduct public relations activities and attend relevant events, fairs, and conferences Coordinate and participate in charitable events in service of the local community Perform research on prospective leads and existing clients to assist in developing sales strategies Craft effective sales presentations and proposals, tailoring them to clients based on their specific needs and styles Make cold calls in a courteous, yet assertive manner that translates to sales results Maintain records of site visits to potential and existing clients to assist in assessing their future needs Consistently exceed location revenue goals through effective marketing and sales tactics Develop a rapport with customers and orient them to various products and services Encourage high customer retention by maintaining friendly, supportive contact with existing clients Interact with support staff and company resources effectively to create the best consumer experience Study internal literature to become an expert on products, corporate history, and mission Maintain comprehensive records detailing pricings, sales, activities reports, and other pertinent data Perform administrative tasks including filing, data entry, phones, and other tasks as needed Set and strictly adhere to budgets and schedules