The big news about the Kindle Paperwhite is suggested by its name: It has a built - in light that, when adjusted to maximum brightness, makes the Kindle's display look closer to white than to the tinted, newspaper gray typical of E Ink's
electrophoretic ink
screens (including this one, when the light is off).
FIG. 1 Global E-Paper Display: Market Segmentation FIG. 2 Global E-Paper Display Market: Research Methodology FIG. 3 Top - Down and Bottom Up Approach FIG. 4 Global E-Paper Display Market, By Product, 2014 (US$ Mn) FIG. 5 Global E-Paper Display Market, By Technology, 2014 (US$ Mn) FIG. 6 Global E-Paper Display Market, By Geography, 2014 (US$ Mn) FIG. 7 Global E-Paper Display Market Revenue, 2013 — 2022, (US$ Mn) FIG. 8 E-Readers Shipment Worldwide, 2011 — 2015, (Mn Units) FIG. 9 See - Saw Analysis: Global E-Paper Display Market FIG. 10 Value Chain Analysis: Global E-Paper Display Market FIG. 11 Market Positioning of Key E-Paper Display Manufacturers, 2014 FIG. 12 Global E-Paper Display Market Revenue Share, By Product Type, 2014 & 2022 (US$ Mn) FIG. 13 Global E-Paper Displays for E-Book Readers Market Revenue and Growth, 2013 — 2022, (US$ Mn)(Y - o - Y %) FIG. 14 Global E-Paper Display Market for Mobile Devices and Computers Revenue and Growth, 2013 — 2022, (US$ Mn)(Y - o - Y %) FIG. 15 Global E-Paper Display Market for Poster and Signage, Revenue and Growth, 2013 — 2022, (US$ Mn)(Y - o - Y %) FIG. 16 Global E-Paper Display Market for Smart Cards and Smart Packaging, Revenue and Growth, 2013 — 2022, (US$ Mn)(Y - o - Y %) FIG. 17 Global E-Paper Display Market for Other (Avionic Displays, Navigation
Screen etc), Revenue and Growth, 2013 — 2022, (US$ Mn)(Y - o - Y %) FIG. 18 Global E-Paper Display Market Revenue Share, By Technology, 2014 & 2022 (% Value) FIG. 19 Global
Electrophoretic E-Paper Display Market Revenue and Growth, 2013 — 2022, (US$ Mn)(Y - o - Y %) FIG. 20 Global Electrowetting E-Paper Display Market Revenue and Growth, 2013 — 2022, (US$ Mn)(Y - o - Y %) FIG. 21 Global Cholesteric E-Paper Display Market Revenue and Growth, 2013 — 2022, (US$ Mn)(Y - o - Y %) FIG. 22 Global Other E-Paper Display Technologies Market Revenue and Growth, 2013 — 2022, (US$ Mn)(Y - o - Y %) FIG. 23 North America E-Paper Display Market Revenue and Growth, 2013 — 2022, (US$ Mn)(Y - o - Y %) FIG. 24 Europe E-Paper Display Market Revenue and Growth, 2013 — 2022, (US$ Mn)(Y - o - Y %) FIG. 25 Asia Pacific E-Paper Display Market Revenue and Growth, 2013 — 2022, (US$ Mn)(Y - o - Y %) FIG. 26 Rest of World E-Paper Display Market Revenue and Growth, 2013 — 2022, (US$ Mn)(Y - o - Y %) List of Tables
Created as an active matrix
electrophoretic (the technique of using an electric field to create images by rearranging particles suspended in a solution) display, the prototype produced by the University of Cambridge Graphene Centre and UK firm Plastic Logic, is similar to the
screens used in e-readers.