Sentences with phrase «engineer as a marketing strategy»

Not exact matches

This highly flawed concept, widely taught in MBA and financial engineering programs, perceives volatility as an exogenous measurement of risk, ignoring its role as both a source of excess returns, and a direct influencer on risk itself... Systematic strategies are based on market volatility as a key decision metric for leverage... The majority of active management strategies rely on some form of volatility for excess returns and to make leverage decisions.

They may not have the major marketing budgets that national chains have, but smaller full - service chains have found effective strategies to endear themselves to consumers in a big way.Sometimes it's as simple as pacing the progress, often it involves menu engineering, but always it demands agile and consistent execution.

For those seeking careers in air travel, many leading private employers run airline graduate schemes - for example, British Airways runs two and three - year schemes in fields such as engineering, logistics (IAG Cargo) and operational research, while easyJet have a two - year rotational programme in areas including operations, IT, finance and procurement, product and marketing, strategy and implementation, markets and HR.

ClearCommerce Corp. (Austin, TX) 1/1999 — 1/2001 VP of Product Technology • Oversaw sales and engineering departments» daily operations as well as long - term strategic goals • Expanded departments ten-fold through highly successful and aggressive marketing and sales efforts • Managed product and marketing strategies ensuring quality products and effective positioning • Generated significant sales referrals and repeat business through high quality customer service