Omise decided to conduct an airdrop to raise awareness about the
project, but Hasegawa spoke to the broader benefits of the distribution model, writing in an email to CoinDesk — via a spokesperson, «The real value of
ethereum projects doing airdrops to all ETH holders is that it's a crypto economic mechanism designed to incentivize
ethereum project communities to maintain alignment with the
entire ethereum community.»
OmiseGo decided to do an airdrop to raise awareness about the
project, but Allen spoke to the broader benefits of airdrops, saying, «The real value of
ethereum projects doing airdrops to all ETH holders is that it's a crypto economic mechanism designed to incentivize
ethereum project communities to maintain alignment with the
entire ethereum community.»