Sentences with phrase «establish your marketing budget»

Instead, you should establish your marketing budget based on data in order to achieve your specific goals for growth.

Not exact matches

A survey of 243 CMOs and other marketing executives published in AdAge found that 57 % do not establish their budgets according to ROI measures.

Once you've established the needs of your business, you can begin budgeting for your content marketing strategy.

A survey of 243 CMOs and other marketing executives found that 57 % don't establish their budgets according to ROI measures.

It is one of the most impressive budget minded seats on the market from one of the most established names in the field.

We're also noticing established wellness meccas like Whole Foods Market making this shift toward high - vibe living at a lower price point with its new 365 brand that appeals to millennials looking to eat healthy on a budget.

WLD.COM - Apr 4 - An established dating brand since 2004, Urban Social decided to migrate their dating site to the WhiteLabelDating.com platform so they could solely focus their time and budget on marketing and promotional activities.

You're buying something that has the ability to transform your students» learning — yet with technology rapidly evolving, and new equipment on the market every day, establishing the ideal way to use your budget can be daunting.

All three dealerships are well - established in their markets, and Budget intends to keep their management personnel in place during the ownership transition.

«These dealerships are all in markets where we've established Budget Car Sales [used car) locations,» she said.

Vital elements like editing (sometimes more than once), creating marketing and business plans, and establishing a budget should even precede seeking a publisher.

More recently, low cost airlines have been successfully introduced in the Middle East and the budget hotels will cater to this segment complimenting the established four and five star market nicely.

In fact, the cheaper «greatest hits» type re-releases and, to a lesser extent, budget titles didn't come in to play until long after the used game market had been established.

Finding channels with a positive ROI is the real secret to a establishing a law firm marketing budget, and the only way to do it is through proper data analysis.

The first step to establish a law firm marketing budget is to test out some paid channels and collect data.

Of course, establishing an effective budget is a concern for all firms in all markets.

ESTABLISH AN ANNUAL BUDGET FOR MARKETING Establish an annual marketinESTABLISH AN ANNUAL BUDGET FOR MARKETING Establish an annual marketing bBUDGET FOR MARKETING Establish an annual marketinMARKETING Establish an annual marketinEstablish an annual marketingmarketing budgetbudget.

Having so far failed to establish a solid foothold in the budget market, the LG G4c is an important release for the South Korean conglomerate, so can it live up to such high expectations?

Established consistent image of company branding.Selected accomplishments: • Increased quarterly store traffic 12 % and sales 10 % consistently since implementation of marketing program • Exceeded company mandated store events by 50 % • Launched first - time store wellness fairs and educational classes (e.g. deleted examples of fairs and educational classes that were launched) • Initiated unprecedented participation in community events (e.g., deleted examples of community event participation) • Increased holiday catering orders 35 % by educating staff in store offerings and recognizing weekly team performance • Achieved successful placement of press releases and store coverage in local newspapers • Managed large marketing program on small marketing budget by effectively soliciting vendor contributions and utilizing community partnerships • Successfully attained employee participation in community & store activities while strengthening store moraleEDUCATIONTRADE SCHOOL NAME HERE1995 - 1998Associate of ArtsMarketing / Product DevelopmentMAJOR UNIVERSITY NAME HERE1992 - 1995Communications Major

Established global tradeshow presence and managed multimillion dollar marketing budget.

Coordinate with Brand Manager, Supply Chain, Sales, Marketing, Finance and Segment representatives to establish forecasts, sales targets, pricing, margins, and annual budgets for assigned categories of products

• Competent in researching competitive products by accurately identifying and evaluating product characteristics and market shares • Effectively able to plan trade shows by efficiently coordinating requirements, establishing contacts and developing schedules • Skilled in monitoring budgets by effectively comparing and analyzing actual results with designated forecasts • Adept at supervising social media outreach programs and coordinating and delivering email campaigns

Proven track record with establishing accurate marketing program budgets, developing creative exposure tactics and submitting comprehensive milestone tracking reports.

Began successful real estate company and recruited 23 agents, and managed all daily operations, personnel payroll and budgets, and created innovative marketing campaigns that established business as a leader in the market.

Assisted in establishing the criteria to back up marketing and advertising budgets during the budget negotiations.

✔ Business oriented, pragmatic management style, seasoned in the art of effective team development ✔ Effective mediator; proficient in negotiating and generating winning solutions with partners and sponsors ✔ Track record of spearheading effective and profitable corporate projects ✔ Proficient in allocation of resources to maximize ROI ✔ Expert in strategic and technical planning, budgeting and creating cooperative marketing programs ✔ Entrepreneurial spirited business executive and consultant skilled in establishing productive business alliances

• Create, plan and implement account plans to direct sales efforts • Confer with new and potential clients to determine their needs and provide them insight into the company's services • Develop and maintain lasting relationships with clients with a view to ensure recurring business • Maximize cross selling opportunities within existing client relationships • Educate clients about the company's products and services and answer questions and queries • Ensure appropriate utilization of resources such as budget, time and collateral • Assist marketing and sales teams in marketing and sales plans • Research market trends and create reports for the benefit of decision making • Maintain constant contact with clients to ensure satisfaction • Receive complaints from clients and take serious measures to resolve them • Create and maintain client records and sales and prospecting activities such as presentations, closed sales and follow up activities • Ensure that effective relationships are established and maintained with all key workers associated with account management • Create price quotations for clients and make amendments according to clients» ability to pay • Develop a database of strong leads through referrals, networking and email marketing • Ensure that «do not call» lists are respected completely

SUMMARY OF QUALIFICATIONS • Seven years of experience working as an Admissions Director for Vermont State University • Highly skilled in establishing and forecasting educational plans and outcomes • Working experience of generating marketing plans to support applicant lock ins • In depth knowledge of managing budgets and other financial information in support of the major program

SALES SUCCESSES • Increased sales by 55 % in 18 months by aptly identifying customers» needs and understanding budgets and recommending appropriate changes in product lines • Implemented a core sales project named «Go and Get» focused on expanding business with business client which brought in a profit of $ 3M • Proactively and singlehandedly established sales goals with other national sales offices thereby engendering sizeable penetration into competitive markets • Grew national market revenue share by 25 % in 5 months

Expertise in utilizing innovative sales techniques to identify and influence top - level decision makers, leading the organization s sales and marketing efforts by establishing new methods and initiating incentive programs, asserting strong leadership skills and trustworthy guidance to develop a unified team, creating a positive, dynamic, and competitive environment fostering greater sales achievement, and establishing budget...

Adept at planning and recommending product line marketing strategies, including establishing budgets for product development activities.

Accomplishments * Managed all aspects of a company division including development of business and marketing plans, recruitment, hiring and training of staff, a $ 400M budget, P&L, scheduling work and activities, establishing policies and procedures, client services, public relations, performance evaluations, and motivation of employees.

Business Development and Sales Management — Duties & Responsibilities Lead through example with consistent work ethic and professionalism, while performing sales and marketing presentations, overseeing business development functions, and managing / leveraging key business relationships Perform needs - based analyses and situational assessments for clients to position most appropriate product / service, generating increased revenue through improved close ratios as well as referral / repeat customer business Collaborate in all phases of strategic planning with senior - level management and customers, including cost budgeting, pricing strategies, vendor negotiations, revenue projections, and industry competition Provide continuous assessment of key markets and potential clients, while furnishing oversight and guidance regarding effective business acquisition strategies, prospecting techniques, client service, pricing, and market trends Identify and utilize talent among team members with focused training, targeted professional recruitment, and the promotion of a performance - based entrepreneurial environment that leverages individual talents for group benefit Install support staff to aid in effective sales, marketing, and client service operations, delegating important tasks and assignments while providing timely follow - up to ensure task completion Address key client queries and resolve them in an expedited manner, promoting sustained revenue growth through client retention, word - of - mouth marketing, and the leveraging of cross-sales opportunities Create and implement marketing and sales strategies and promotional programs, while tracking progress versus established internal and external industry benchmarks with a focus on revenue generation, cost control, networking, and staff success Develop and maintain a strong working knowledge of respective products / services and related marketplaces, including pricing and regulatory trends, customer demands, competitor strategies, and industry developments Collaborate effectively with all relevant parties, conveying information in a clear and concise manner while listening effectively to critical input, critiques, suggestions, and guidance Utilize knowledge of various technology - based applications, including ACT, Genesis, Calyx Point, Encompass, DU / LP, and Assetwise Act as a liaison between clients, vendors, sales and support staff, and other members of the executive management team

ACCOMPLISHMENTS * Managed all aspects of a sales territory including development of marketing plans, recruitment, hiring and training of staff, budgeting, P&L, scheduling work and activities, establishing policies and procedures, procurement of equipment and supplies, client relations, performance evaluations and motivation of employees.

Executive Management Duties & Responsibilities Provide effective solutions to complex issues such as cost budgeting, pricing strategies, vendor negotiations, revenue projections, purchasing and sales negotiations, business development tactics and industry competition Identify and develop talent among team members with targeted recruitment, focused training efforts and the promotion of a performance - based work environment that leverages individual talents for group benefit Utilize needs - and situation - based assessments to manage costs and capital outlays and determine potential ROI Participate heavily in all marketing, branding, public relations and communications activities Develop leadership team and support staff to aid in efficient business operations, sales and marketing functions, and client service execution, delegating important tasks and assignments while monitoring for effective resolution Lead through example with consistent work ethic, attitude, and professionalism, while performing sales presentations, overseeing market operation and business development, creating new revenue channels and managing key vendor and client relationships Collaborate in all phases of strategic planning with senior - level management, while furnishing oversight and guidance regarding effective acquisition strategies, pricing, market trends, and operational structures Assess and expand key markets and potential business ventures while ensuring operational efficiency and solid execution of corporate mission Create and implement marketing and sales strategies while tracking progress versus established internal and external benchmarks, focusing on both revenue generation as well as cost control Maintain a strong working knowledge of the products, services and respective marketplace, including pricing and regulatory trends, competitor strategies, general economic conditions and other business metrics Act as a liaison between staff, clients, and other management members to resolve issues in a timely manner

International Business Manager & Consultant — Duties & Responsibilities Serve as international business development consultant for a network of global clients Facilitate and coach projects in relationship development, marketing, and financial management Utilize significant international business experience and education to offer executive level training Manage global advertising initiatives for clients such as Intel and Nokia Establish and manage a children's developmental toy production company with sales in 40 + countries Responsible for strategic planning, business plan, marketing / sales initiatives, and client development Oversee financial operations including company budgets, sales projects, P&L statements, etc.. Recruit, train, and direct sales, customer service, and management staff ensuring profitable operations Direct product development, pricing, distribution, and branding over varied product lines Oversee import, export, warehousing, and inventory operations ensuring efficient logistical operations Lead financial growth to $ 14 million in annual revenue with clients such as Toys R Us, Target, and Amazon

Sales and Business Management — Duties & Responsibilities Lead through example with consistent work ethic and professionalism, while assisting in and performing sales presentations, collaborating in business development functions, and both managing and leveraging key business relationships Perform and aid in the execution of needs - based analyses and situational assessments for clients to position most appropriate products and services, generating increased revenue through improved close ratios Collaborate in all phases of strategic planning with management and other sales professionals, including cost budgeting, pricing strategies, vendor negotiations, revenue projections, and industry competition Provide continuous assessment of key markets and potential clients, while furnishing oversight and guidance regarding effective business acquisition strategies, prospecting techniques, client service, pricing, and market trends Apply talent among team members with focused communications and the promotion of a performance - based entrepreneurial environment that leverages individual talents for group benefit Utilize and work closely with support staff to aid in effective sales, marketing, and client service operations, delegating important tasks and assignments while providing timely follow - up to ensure task completion Address key client queries and resolve them in an expedited manner, promoting sustained revenue growth through client retention, word - of - mouth marketing, and the leveraging of cross-sales opportunities Create and implement marketing and sales strategies and promotional programs, while tracking progress versus established internal and external industry benchmarks with a focus on revenue generation and cost control Develop and maintain a strong working knowledge of respective products, services, and related marketplaces, including pricing and regulatory trends, customer demands, competitor strategies, and industry developments Collaborate effectively with all relevant parties, conveying information in a clear and concise manner while listening effectively to critical input, critiques, suggestions, and guidance Act as a liaison between clients, vendors, sales and support staff, and executive management

Sales Management and Business Development — Duties & Responsibilities Lead through example with consistent work ethic and professionalism, while overseeing sales and marketing operations, executing critical business development functions, and both managing and leveraging key business, client, and vendor relationships Perform needs - based analyses and situational assessments to develop, market, and improve products and services, generating increased revenue through improved close ratios with customer - focused and consultative sales strategies Collaborate in all phases of strategic business planning with other senior - level management personnel, including cost budgeting, pricing strategies, vendor negotiations, revenue projections and industry competition Provide continuous assessment of key markets, territories, and potential clients, while furnishing oversight and guidance regarding effective business acquisition strategies, prospecting techniques, client service, pricing and market trends Identify and utilize sales talent among team members with focused solution - based training, targeted professional recruitment, and the promotion of a performance - based entrepreneurial environment that leverages individual talents for group benefit Install sales, marketing and support personnel to aid in effective sales, marketing and CRM operations, delegating important tasks and assignments while providing timely follow - up to ensure task completion Address key client queries and resolve them in an expedited manner, promoting sustained revenue growth through client retention and the leveraging of related cross-business opportunities Create and implement marketing campaigns, sales strategies and promotional programs, while tracking progress versus established internal and external industry benchmarks with a focus on revenue generation and cost control Develop and maintain a strong working knowledge of respective products, services, and related marketplaces, including pricing and regulatory trends, customer demands, competitor strategies and industry developments Act as a liaison between clients, vendors, sales and support staff, and other members of the management team

Professional Experience American Red Cross (Douglasville, GA) 11/2007 — Present Communications Manager • Lead the strategic direction and implementation of all public relations and communication functions to achieve American Red Cross Blood Services collection goals and organizational objectives • Collaborate with Chapter counterparts to promote a singular American Red Cross image and messaging throughout the state • Develop viable communications plan to assure effective community awareness of critical need for donations • Produce market communications and develop media outreach initiatives, including press releases, media inquiries, and special project updates, to ensure image and brand consistency • Author and edit scripts, presentations, and speeches for use by senior - level organization executives • Establish partnership within the community to enhance awareness of the blood donation program while leveraging key relationships with local - and state - level media professionals • Develop and implement an annual public relations and communications budget to ensure self - sufficiency and utilize financial resources in an efficient manner • Execute and supervise all staff - related functions including hiring, training, evaluation, and career development to create a well - qualified team and enhance operational success • Plan and implement employee award and recognition programs to honor milestone achievements, customer service excellence, and the accomplishment of national initiatives • Perform all duties and responsibilities in compliance with standard operating procedures, Safety Quality Identity Potency Purity (SQUIPP), the Code of Federal Regulations (CFR), Occupational Safety and Health Administration (OSHA), the Food and Drug Administration (FDA), and all other applicable federal, state, and local entities

Professional Experience Merrick Contracting Service (Glendora, CA) 1998 — Present Owner / Operator • Managed daily operation of commercial and residential construction company • Constructed custom homes and completed varied subcontract work • Directed construction crew of eight individuals ensuring timely project completion • Established project budgets, timelines, and necessary equipment and materials list • Oversaw compliance with all applicable zoning laws and building regulations • Responsible for sales, marketing, accounting, and human resources • Hired, trained, managed, and reviewed company personnel • Set company policies including on - site safety procedures and requirements • Delivered excellent customer service ensuring client satisfaction and repeat business • Generated significant business through networking, sales presentations, and other tactics • Built a reputation for honest, professional, and timely service

Sales, Marketing and Business Development — Duties & Responsibilities Lead through example with consistent work ethic and professionalism, while aiding and performing sales and marketing presentations, overseeing business development functions, and both managing and leveraging key business relationships Perform needs - based analyses and situational assessments for clients to position most appropriate products and services, generating increased revenue through improved close ratios Collaborate in all phases of strategic planning with senior - level management and customers, including cost budgeting, pricing strategies, vendor negotiations, revenue projections and industry competition Provide continuous assessment of key markets and potential clients, while furnishing oversight and guidance regarding effective business acquisition strategies, prospecting techniques, client service, pricing, and market trends Identify and utilize talent among team members with focused product and service training along with the promotion of a performance - based entrepreneurial environment that leverages individual talents for group benefit Utilize support staff to aid in effective sales, marketing, and client service operations, delegating important tasks and assignments while providing timely follow - up to ensure task completion Address key customer and vendor queries while resolving them in an expedited manner, promoting sustained revenue growth through client retention and the leveraging of cross-sales opportunities Create, implement and achieve marketing and sales strategies and promotional programs, while tracking progress versus established internal and external industry benchmarks with a focus on revenue generation, cost control, networking, and staff success Develop and maintain a strong working knowledge of respective products / services and related marketplaces, including pricing and regulatory trends, customer demands, competitor strategies and industry developments Collaborate effectively with all relevant parties, conveying information in a clear and concise manner while listening effectively to critical input, critiques, suggestions and guidance as well as adhering to all related laws, policies, procedures and guidelines Act as a liaison between clients, vendors, sales and support staff, and executive mMarketing and Business Development — Duties & Responsibilities Lead through example with consistent work ethic and professionalism, while aiding and performing sales and marketing presentations, overseeing business development functions, and both managing and leveraging key business relationships Perform needs - based analyses and situational assessments for clients to position most appropriate products and services, generating increased revenue through improved close ratios Collaborate in all phases of strategic planning with senior - level management and customers, including cost budgeting, pricing strategies, vendor negotiations, revenue projections and industry competition Provide continuous assessment of key markets and potential clients, while furnishing oversight and guidance regarding effective business acquisition strategies, prospecting techniques, client service, pricing, and market trends Identify and utilize talent among team members with focused product and service training along with the promotion of a performance - based entrepreneurial environment that leverages individual talents for group benefit Utilize support staff to aid in effective sales, marketing, and client service operations, delegating important tasks and assignments while providing timely follow - up to ensure task completion Address key customer and vendor queries while resolving them in an expedited manner, promoting sustained revenue growth through client retention and the leveraging of cross-sales opportunities Create, implement and achieve marketing and sales strategies and promotional programs, while tracking progress versus established internal and external industry benchmarks with a focus on revenue generation, cost control, networking, and staff success Develop and maintain a strong working knowledge of respective products / services and related marketplaces, including pricing and regulatory trends, customer demands, competitor strategies and industry developments Collaborate effectively with all relevant parties, conveying information in a clear and concise manner while listening effectively to critical input, critiques, suggestions and guidance as well as adhering to all related laws, policies, procedures and guidelines Act as a liaison between clients, vendors, sales and support staff, and executive mmarketing presentations, overseeing business development functions, and both managing and leveraging key business relationships Perform needs - based analyses and situational assessments for clients to position most appropriate products and services, generating increased revenue through improved close ratios Collaborate in all phases of strategic planning with senior - level management and customers, including cost budgeting, pricing strategies, vendor negotiations, revenue projections and industry competition Provide continuous assessment of key markets and potential clients, while furnishing oversight and guidance regarding effective business acquisition strategies, prospecting techniques, client service, pricing, and market trends Identify and utilize talent among team members with focused product and service training along with the promotion of a performance - based entrepreneurial environment that leverages individual talents for group benefit Utilize support staff to aid in effective sales, marketing, and client service operations, delegating important tasks and assignments while providing timely follow - up to ensure task completion Address key customer and vendor queries while resolving them in an expedited manner, promoting sustained revenue growth through client retention and the leveraging of cross-sales opportunities Create, implement and achieve marketing and sales strategies and promotional programs, while tracking progress versus established internal and external industry benchmarks with a focus on revenue generation, cost control, networking, and staff success Develop and maintain a strong working knowledge of respective products / services and related marketplaces, including pricing and regulatory trends, customer demands, competitor strategies and industry developments Collaborate effectively with all relevant parties, conveying information in a clear and concise manner while listening effectively to critical input, critiques, suggestions and guidance as well as adhering to all related laws, policies, procedures and guidelines Act as a liaison between clients, vendors, sales and support staff, and executive mmarketing, and client service operations, delegating important tasks and assignments while providing timely follow - up to ensure task completion Address key customer and vendor queries while resolving them in an expedited manner, promoting sustained revenue growth through client retention and the leveraging of cross-sales opportunities Create, implement and achieve marketing and sales strategies and promotional programs, while tracking progress versus established internal and external industry benchmarks with a focus on revenue generation, cost control, networking, and staff success Develop and maintain a strong working knowledge of respective products / services and related marketplaces, including pricing and regulatory trends, customer demands, competitor strategies and industry developments Collaborate effectively with all relevant parties, conveying information in a clear and concise manner while listening effectively to critical input, critiques, suggestions and guidance as well as adhering to all related laws, policies, procedures and guidelines Act as a liaison between clients, vendors, sales and support staff, and executive mmarketing and sales strategies and promotional programs, while tracking progress versus established internal and external industry benchmarks with a focus on revenue generation, cost control, networking, and staff success Develop and maintain a strong working knowledge of respective products / services and related marketplaces, including pricing and regulatory trends, customer demands, competitor strategies and industry developments Collaborate effectively with all relevant parties, conveying information in a clear and concise manner while listening effectively to critical input, critiques, suggestions and guidance as well as adhering to all related laws, policies, procedures and guidelines Act as a liaison between clients, vendors, sales and support staff, and executive management

Business Development Management — Duties & Responsibilities Lead through example with consistent work ethic and professionalism, while performing technical marketing presentations, overseeing business development functions and both managing and leveraging key business relationships Perform needs - based analyses and situational assessments to position and implement most appropriate services Collaborate in all phases of strategic planning with senior - level management and clients, including budgeting, service strategies, technical considerations, insurance vendor negotiations, revenue projections and industry competition Provide continuous assessment of key markets and potential clients, while furnishing oversight and guidance regarding effective business acquisition strategies, technical assistance, project management, pricing and industry trends Utilize talent among team members with focused communications and the promotion of a performance - based entrepreneurial environment that leverages individual talents for group benefit Employ support staff to aid in effective marketing and technical client service operations, delegating important tasks and assignments while providing timely follow - up to ensure task completion Address key client queries and resolve them in an expedited manner, promoting sustained revenue growth through client retention, referral marketing and the leveraging of cross-sales opportunities Execute marketing and sales strategies and related promotional programs, while tracking progress versus established internal and external industry benchmarks with a focus on revenue generation, cost control and product success Develop and maintain a strong working knowledge of respective products and services and related marketplaces, including regulatory trends, customer demands, home care and infusion considerations, product advances and industry developments Collaborate effectively with all relevant parties, conveying information in a clear and concise manner while listening effectively to critical input, critiques, suggestions and guidance Act as a liaison between clients, vendors, sales and support staff, and executive management

Claims Management Duties & Responsibilities Utilize efficient workflow organization to improve departmental efficiencies while ensuring effective client response and diligent analysis of claims, with extensive experience in both commercial and personal lines Provide relevant administration and direction to multi-million dollar staff budgets, quality control, fraud investigations, and complex claims reviews, earning denial authority over high - level claims cases Identify and develop talent among team members with focused training efforts, performance reporting and analyses, and operational efficiency initiatives Deliver continuous assessment of work force, while furnishing oversight and guidance regarding effective service strategies and techniques, loss liability monitoring, and claim litigation assistance Develop and implement the marketing and sales efforts of customer service team while tracking progress versus established internal and external benchmarks, providing disciplinary actions when necessary Construct customer service and claims team through effective staff hiring to aid in efficient operations and execution, delegating important tasks / assigments to line supervisors while providing branch - level guidance Aid in strategic planning and capital budgeting based on improving operating efficiency and reducing service - related production losses, collaborating effectively with senior - level management Maintain a strong working knowledge of important industry topics, company programs and policies, and overall regulatory environment, including state - level responsibility for process changes in casualty / PIP Address important client and staff queries, resolving them in an expedited manner Lead through example with consistent work ethic, attitude and professionalism

International Business Manager & Consultant — Duties & Responsibilities Serve as international business development consultant for a network of global clients Facilitate and coach projects in relationship development, marketing, and financial management Utilize significant international business experience and education to offer executive level training Manage global advertising initiatives for clients such as Intel and Nokia Establish and manage a children's developmental toy production company with sales in 40 + countries Responsible for strategic planning, business plan, marketing / sales initiatives, and client development Oversee financial operations including company budgets, sales projects, P&L statements, etc.. Recruit, train, and direct sales, customer service, and management staff ensuring profitable operations Direct product development, pricing, distribution, and branding over varied product lines Oversee import, export, warehousing, and inventory operations ensuring efficient logistical operations Lead financial growth to $ 14 million in annual revenue with clients such as Toys R Us, Target, and Amazon Graduate of a Forbes Magazine «Top 20 Schools for International Business»

Sales Management and Business Operations — Duties & Responsibilities Lead through example with consistent work ethic, attitude, and professionalism, performing sales presentations, overseeing branch operations / development, and the management of vendor relationships Collaborate in all phases of strategic planning with senior - level management, including cost budgeting, pricing strategies, vendor negotiations, revenue projections, and industry competition Provide continuous assessment of territory and potential clients, while furnishing oversight and guidance regarding effective business acquisition strategies, pricing, and market trends Identify and utilize talent among team members with focused training efforts, targeted sales professional recruitment, and the promotion of a performance - based work environment Develop support staff to aid in effective sales, marketing, and client service operations, delegating important tasks and assignments while providing timely follow - up to ensure task completion Address key client queries, including contractor and inventory issues, and resolve them in an expedited manner, promoting sustained revenue growth through client retention Create and implement marketing and sales strategies while tracking progress versus established internal and external industry benchmarks, focusing on both revenue generation as well as cost control Maintain a strong working knowledge of the product and respective marketplace, including pricing and regulatory trends as well as competitor strategies and product growth Act as a liaison between clients, vendors, sales and support staff, and executive management to facilitate information flow and drive operational efficiency

Sales Management — Duties & Responsibilities Lead through example with consistent work ethic, attitude, and professionalism, performing sales presentations, overseeing district operations / development, and the management of strategic business relationships Collaborate in all phases of strategic planning with senior - level management, including cost budgeting, pricing strategies, vendor negotiations, revenue projections, and industry competition Provide continuous assessment of territory and potential clients, while furnishing oversight and guidance regarding effective business acquisition strategies, pricing, and market trends Identify and utilize talent among team members with focused training efforts, targeted sales professional recruitment, and the promotion of a performance - based work environment Develop support staff to aid in effective sales, marketing, and client service operations, delegating important tasks and assignments while providing timely follow - up to ensure task completion Address key client queries and resolve them in an expedited manner, promoting sustained revenue growth through client retention and the leveraging of cross-sales opportunities Create and implement marketing and sales strategies while tracking progress versus established internal and external industry benchmarks, focusing on both revenue generation as well as cost control Maintain a strong working technical knowledge of the products / services and respective marketplace, including pricing and regulatory trends as well as competitor strategies and product growth Act as a liaison between clients, vendors, sales and support staff, and executive management to facilitate information flow and drive operational efficiency

ING US Financial Services (Atlanta, GA) 5/2006 — 2/2009 Six Sigma Black Belt • Responsible for identifying, defining, and implementing continuous improvement (Six Sigma) projects • Communicated quality management tools and methodologies to project teams • Established and directed process improvement group reporting process • Cut annual process budget by 20 % by reducing testing / production errors through process standardization • Saved $ 350K of annual business contract production costs through vendor consolidation and elimination of manual product assembly • Identified $ 2 million in potential annual savings by developing a check processing distribution strategy • Reduced annual expenses by $ 1.7 million through cost avoidance by optimal vendor selection processes • Minimized business risk and legal mitigations by tracking / confirming contract delivery to clients and standardizing marketing forms practices and control measures • Mentored Green Belts and team members on their roles and responsibilities

Camp Woof, LLC (Decatur & Norcross, GA) 10/2006 — 05/2011 General Manager • Managed day to day operations of two business location with a combined yearly revenue of more than $ 2 million • Successful launched new business Camp Woof Norcross LLC location in February 2009 • Established Pet Food Supercenter as Georgia's largest independent pet food retailer • Hired, trained, and managed 35 employees ensuring compliance with corporate policies and procedures • Oversaw human resource and accounting functions including payroll and budget management • Directed sales, marketing, and customer service initiatives resulting in strong revenues and client loyalty

Sales Management and Business Development — Duties & Responsibilities Lead through example with consistent work ethic and professionalism, while overseeing sales and marketing operations, executing critical business development functions, and both managing and leveraging key business, client, and vendor relationships Perform needs - based analyses and situational assessments to develop, market, and improve products and services, generating increased revenue through improved close ratios with customer - focused and consultative sales strategies Collaborate in all phases of strategic business planning with other senior - level management personnel, including cost budgeting, pricing strategies, vendor negotiations, revenue projections, and industry competition Provide continuous assessment of key markets and potential clients, while furnishing oversight and guidance regarding effective business acquisition strategies, prospecting techniques, client service, pricing, and market trends Identify and utilize talent among team members with focused training, targeted professional recruitment, and the promotion of a performance - based entrepreneurial environment that leverages individual talents for group benefit Install sales, marketing, and support staff to aid in effective sales, marketing, and client service operations, delegating important tasks and assignments while providing timely follow - up to ensure task completion Address key client queries and resolve them in an expedited manner, promoting sustained revenue growth through client retention and the leveraging of related business opportunities Create and implement marketing and sales strategies and promotional programs, while tracking progress versus established internal and external industry benchmarks with a focus on revenue generation and cost control Develop and maintain a strong working knowledge of respective products, services, and related marketplaces, including pricing and regulatory trends, customer demands, competitor strategies, and industry developments Utilize familiarity with various marketing media, technology applications and software, compensation arrangements, budget operations, quality assurance processes, and territory management Act as a liaison between clients, vendors, sales and support staff, and other members of the executive management team

PROFESSIONAL EXPERIENCE Primland, Meadows of Dan, VA DIRECTOR OF SALES AND MARKETING 2009 - Present New sales and reservation software installed (Delphi & SMS) New sales markets established (Charlotte, Raleigh, Richmond and D.C.) New sales and marketing plan created Establish new rate structure for 09 - 10 Creating new web site design Creating new brochures (group / rack & electronic) New software installment for communicating with ownership New sales and marketing budgeMARKETING 2009 - Present New sales and reservation software installed (Delphi & SMS) New sales markets established (Charlotte, Raleigh, Richmond and D.C.) New sales and marketing plan created Establish new rate structure for 09 - 10 Creating new web site design Creating new brochures (group / rack & electronic) New software installment for communicating with ownership New sales and marketing budgemarketing plan created Establish new rate structure for 09 - 10 Creating new web site design Creating new brochures (group / rack & electronic) New software installment for communicating with ownership New sales and marketing budgemarketing budget created