Absolutely correct — cull the unproductive — this has to start with the Brokerage — get rid of the old adage» oh, I think I'll retire and Sell Real
Estate» — everyone deserves an opportunity to prove themselves but that must have a time limit — just because you pass the
courses does not make you a productive Realtor — one year with semi-monthly reviews on
progress should be used — 20 % of the slsp do 80 % of the transactions — the Brokerages charging fees to be an Associate are earning more in these fees than they do from Sales — the 20 % are carrying most offices — we have to get in the same mode as the expectations of our Clients — technology and Personal service needs to be constantly updated