Househappy is a visual real
estate search engine where consumers can find homes for sale in an intuitive image - based experience, and brokers and agents can advertise for - sale listings for free.
Not exact matches
To complicate matters a bit,
search engines and online booksellers sell valuable real
estate to advertisers and retail sites (including publishers and authors) who pay money for their services and wares to appear in specific
search results or on particular pages
where readers are most likely to see them.
It is extremely important to help increase your visibility on
search engines like Google
where most consumers go first to
search for real
estate content.
First, you need to understand how
search engines decide
where to rank your site when a user
searches for key real
estate terms, such as «Houston real
estate» or «Wisconsin lake house.»
Where previously, a consumer might have looked to the Yellow Pages for
estate agency details, that same consumer finds an
estate agency via the
search -
engine optimisation (SEO) of that company's website and listings.
Most recently Roark served as vice president of industry development for real
estate search engine Trulia.com,
where she was responsible for marketing and business development outreach to the real
estate community.
Gone are the days
where you could stuff your real
estate website with property keywords or get links from directory sites to get good
search engine ranking.