The easiest is to offer
an ethical bribe in trade for the person's name and email address.
Not exact matches
A large graphic right below the header with a headline that calls out what the prospect will get if they opt -
in to receive the
ethical bribe.
These landing pages follow up on your offer of some sort of «
ethical bribe»
in exchange for your prospect's contact info.
An
ethical bribe usually comes
in the form of a white paper, guide or case study.
It all begins when someone finds your site and opts
in to receive your free giveaway, also known as an
ethical bribe.
I usually offer something free I think my target audience will be interested
in as an
ethical bribe to encourage them to sign up for my list.