Accordingly, we believe that adjusted EBITDA provides useful information to investors and others in understanding and
evaluating our operating
results, enhancing the overall understanding of our past performance and future prospects, and allowing for greater transparency with respect to a key financial metric used by our management in its financial and
operational decision - making.
Worked with internal / external business groups reviewing, analyzing, and
evaluating business processes, business systems and user needs to achieve process and change improvements that enhanced
operational efficiencies, improved customer satisfaction
resulting in cost effective solutions for residential and business customers.
AREAS OF EXPERTISE * Good Manufacturing Practices (GMP) * CI (Continuous Improvement) * Safe Quality Food Certified / HACCP * Hiring, Training,
Evaluating Personnel *
Operational Efficiency * Workplace Safety / OSHA * Communication / Follow up * TWI Training * OEE * Analysis & Decision - Making * Department Manager * Scheduling Production / Personnel * Acidified Certified &
RESULTS
Web Marketing and Analytics Consulting — Selected Duties and Responsibilities Lead through example with consistent work ethic, attitude, and professionalism, while developing marketing strategies through strategic target audience assessment and analysis Collaborate in all phases of strategic project planning and automation with senior - level management, including dashboard development, tracking code implementation, campaign execution, and report scheduling Provide guidance and leadership with respect to marketing campaign strategy development, benchmarking, implementation, post-execution analysis, and process optimization Measure the success of website and online marketing initiatives using data and related key metrics and
evaluating the digital marketing maturity level, ensuring highest competitive abilities versus industry competitors Validate all data capturing processes and report populations with respective web analytics tools, ensuring the quality and integrity of all data within system as well as all generated reports Utilize experience in BFS, consumer goods, high - tech products / services, media, and digital marketing tools, along with related talent among team with focused collaboration and the promotion of a performance - based environment leveraging individual talents for group benefit Perform A / B and multivariate testing as well as behavior and outcome metrics analyses, reporting
results in a clear, accurate, and meaningful manner to clients and management Address key client queries and resolve them in an expedited manner, promoting sustained revenue growth through client retention and relationship development Meet and exceed all marketing targets while tracking progress versus established internal and external industry benchmarks, focusing on both revenue generation as well as cost control Maintain a strong working knowledge of the product and respective marketplace, including pricing and regulatory trends, client requirements, competitor strategies, and product growth Act as a liaison between clients, vendors, sales and support staff, and executive management to facilitate information flow and drive
operational efficiency