Sentences with phrase «even a marketing campaign»

There was even a marketing campaign surrounding the move, with the slogan «This time it counts.»

Not exact matches

As BuzzFeed points out, rather than spend marketing money on a traditional online ad campaign — which would involve paying someone to create an ad and then paying to place it on Facebook, or another social website, or even with the publishers who so desperately need the ad dollars — businesses are sending more of that money to Facebook to promote content created for free by publishers.

The same way a creative advertisement or guerrilla marketing campaign (which should be part of the entrepreneurial arsenal, even though the lion's share of budget should go toward direct response advertising that has trackable results) is meant to get your attention, so too is the initial schmooze with a prospect supposed to be worthy of the attention they have given you — exciting them at the possibilities you have shown them, and delivered in an educational and entertaining way that leaves them fascinated and wanting more.

Social listening, according to Howard, «enables brands to improve their customer experience, create more successful marketing campaigns and develop even better products.»

This exercise can reveal information such as the probability that customers will respond to a marketing campaign, the best neighbourhoods in which to open up shop or even how the temperature in a restaurant affects drink sales.

As a strategic thinker, however, the development of a marketing campaign takes even more consideration.

These can even be integrated with automated marketing services as part of rule - based campaigns.

I bet you can name two or three great marketing campaigns that have resonated with you and stayed with you even if they are from many years ago.

The Republican presidential front - runner's campaign pledges to impose 45 percent tariffs on all imports from China and 35 percent on many goods from Mexico would spark financial market turmoil and possibly even a recession, former trade negotiators, trade lawyers, economists and business executives told Reuters.

Many businesses don't realize how much potential there is in the Internet, and even if they try a few online marketing campaigns, if they aren't successful, businesses abandon Internet marketing altogether.

If you are running new campaigns or smaller lists and make the mistake of leaving this default campaign feature on when creating your marketing campaigns, you will likely double or even triple your advertising costs without increasing the amount of revenue your marketing campaigns generate.

Even if you're past your very early startup days and have a marketing team, the most successful founders have a working knowledge of each aspect of the business and can provide knowledgeable oversight of digital marketing campaigns.

Armed with that valuable information, companies can phase out ineffective product features, marketing campaigns and even entire product lines — often, in real time.

That means more new menu items, even greater expansion, and marketing campaigns that are still completely unknown.

There's this pressure to determine the infamous ROI of social, and yet when you look at other major marketing channels over the last few decades that we've used — billboards in the sky, ads in newspapers, even commercials on television — those extensions of campaigns are traditionally measured in eyeballs or ears.

«If — and it's a big if — U.S. President - elect Trump delivers on his campaign - trail fiscal promises, U.S. market interest expectations and bond yields have room to rise even further in 2017,» says Lena Komileva, managing director of g + economics in London.

Giles English, co-founder of Bremont, says desire for luxury watches remains even though China's anti-graft campaign has affected the Hong Kong market.

They put less trust and stock in ads and even use ad blockers en masse, which has dampened the success of many marketing campaigns.

Stepping in any one of them, even a little, can sabotage an entire marketing campaign or sales presentation with everything else in it done perfectly.

However, even if links become irrelevant for SEO purposes, that doesn't mean they won't still be vital for your online - marketing campaign.

It has created social media and marketing campaigns around the horse and even scheduled a company - wide happy hour with a Kentucky Derby theme.

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word - of - mouth.

And it is going to even greater lengths to make sure everyone has a chance to try them through their national integrated marketing campaign, launching today.

You'll be able to view data from your phone calls in your call analytics dashboard, so even if you've implemented a non-digital marketing campaign, you can measure its success alongside your online efforts.

over at Jay Baer's blog The time is ripe to ask with new data available as part of Hubspot's IPO, which confirms they are burning a lot of cash (like everyone else from startup to Amazon) If the Gartner Hype Cycle holds, Inbound and Social Media are overdue for a beating from the press Don't believe the hype, effective inbound campaigns trump everything Inbound is the right message for the mass market, and will continue to be even if the press beats on it.

One of the final books to be co-authored by the late Jay Conrad Levinson, legendary creator of the best - selling Guerrilla Marketing series (and before that, co-creator of such iconic marketing campaigns as United's Friendly Skies, the Energizer Bunny, and even the MarlMarketing series (and before that, co-creator of such iconic marketing campaigns as United's Friendly Skies, the Energizer Bunny, and even the Marlmarketing campaigns as United's Friendly Skies, the Energizer Bunny, and even the Marlboro Man)

Keyword discovery is important for PPC and SEO campaigns, link building, even as it relates to general marketing like writing press releases, product and service descriptions, or even your positioning statement.

It's designed specifically with newcomers in mind, though even if you've been in the content marketing game a while, there are some important exercises, considerations, and takeaways that may help you improve your own campaign.

In this video I'm going to show you a great way to get better keywords out of the Google Adwords Keyword tool if you haven't seen the previous video you'll want to watch that video where I show you how to get better search volume numbers from both google adwords as well as some other sources to get better estimates for the amount of times that keyword is searched each month i'll put a link in the video here so that you can click that video if you haven't seen that yet let's get started now if you want better results from the Google Adwords Keyword planner you have to work a little differently than everyone else so most people come to the Google Adwords Keyword planner and they simply click on this search for new keywords using a phrase, website, or category and then they just paste a bunch of keywords into this text box so let's say as an example that these were our starting keywords ok so let's say we have the keywords «fishing tips» «fishing tackle» «fishing for bass» «fishing rod» and «fishing reel» what most people do is that they would simply come here and they would copy this they would paste it into this field and they would hit Search and they would get back their results and that's fine but one little tip that will help you get much better results is only paste in one key word at a time so instead of pasting all these in just paste in the single keyword «fishing tips» and then proceed from there to pull that those results up and you'll get this back if you click right here you can download the ideas you'll notice they're 701 here listed so if we download these ideas will download them to a CSV file comma separated value file you can open that with notepad you can open it with excel open office when you're finished putting all your ideas and individually you will now have a bunch of different common separate value files containing the keywords and the search volume I've already gone ahead and done that just to save time on the video but i want to show you what happens when you use this method versus just pasting in the keywords like most people do so here you'll see this column here represents these two columns here represent if we had pasted in all of the keywords at once and click search at google adwords keyword tool is one that showed you and you'll see we have a total of 706 results we got back when we did that this column this column here represents what happens when we paste one key word at a time and then download the file paste the second keyword download the file and then we just simply grab those terms and copy them and you'll see now we have a total of 1,915 keywords now what I've done with the highlighting here is to show you anything that's not highlighted in this column is a keyword we would not have gotten back had we pasted in all the keywords at once you can see there's lots and lots of keywords here we would not have seen know your competitors and the company's you're competing against they're using probably the simple method just pasting a bunch of keywords sitting search and then looking through those terms to find their terms if you will take the extra few minutes it takes doesn't take long to simply go in and paste one key word at a time you will get back a ton of great keywords that others aren't seeing because they're using this other method and in actuality when I ran the numbers there's a total of 3.8 million searches represented by these keywords here that you would miss if you simply just copied and pasted those five terms and hit search the Google Adwords Keyword planner once you've used the google keyword planner to find lots of new keyword ideas what do you do with all those keywords the biggest problem is that you can there are so many keyword tools out there you can get hundreds of thousands of keywords by spending a day using the different keyword tools but what you do with all that information the answer is a cool tool called keyword grouper pro and Keyword Grouper Pro is completely free there's not even an opt in you just simply download the tool now at the top of this video there's a link if you click that i'll show you exactly how to use keyword grouper pro doesn't matter where you got your keywords from i'm going to show you how to take those keywords group them into tight groups and then you can set up your campaigns and know exactly which groups represent buyers and once you know where the buyers are at you can simply focus your marketing in that area to make more profit in your business

Let me show you a really simple technique that you can use with the previous technique i showed you about using individual keywords instead of pasting a bunch of keywords and its really a one - click technique to get even more great keywords from the Google Adwords Keyword tool so I've already gone ahead and done a search for «fishing tips» just a single keyword if you didn't see that previous video you want to watch that because that's a really good little tip there i'll put a link in this video so you can click through and see that video number two in this series but once you've done your search will simply go down here to keyword options click this little pencil icon here and you'll see this option to only show ideas closely related to my search terms now everybody knows about this this year but a lot of people don't take the time to actually use it so if you simply just click the toggle their turn it on and then hit save what it's going to do is going to only bring back keyword terms that are closely related to «fishing tips» and here's one more hot tip for you it is specific to singular and plural so for instance if my original see keyword was «fishing tips» and I've selected to only show closely related ideas my results are going to have the word tips plural in them so if I will just take a second and remove that s after i've downloaded the file for «fishing tips» let's do that again «fishing tips» i've downloaded the file all my terms have the word tips in them now come right back up here i remove the s so singular and i search again now i'm going to get back results that have the word tip instead of tips and then because i have only show closely related ideas now just to show you a sample what will happen when you do that you remember this is the file i showed you in the previous video and you'll remember from that video that our competitors because they're just pasting in a bunch of keywords and hitting search they're getting back 706 results for this sample test here so they would get 706 keywords and that's what they would take off with them and start to decide which what pages they want to make for seo or how they want to set the pay - per - click campaign ok we're using these other methods taking a few extra seconds to really understand how the Google Adwords Keyword tool works and with this new method of both using singular and plural but selecting only show closely related ideas we now have for the exact same keywords we have 2867 keywords we got back so we're walking away with 2867 keywords our competitor for the very saying input terms is only getting 706 we're getting four times as many keywords for the Google Adwords Keyword Tool you can take this information and you can use it to really grow your business because there's some really excellent keywords that your competitors are overlooking simply because they don't understand how to use the Google Adwords Keyword tool so this has been helpful for you once you've used the google keyword planner to find lots of new keyword ideas what do you do with all those keywords the biggest problem is that you can there's so many keyword tools out there you can get hundreds of thousands of keywords by spending a day using the different keyword tools but what you do with all that information the answer is a cool tool called keyword grouper pro and keyword grouper pro is completely free there's not even an opt - in you simply download the tool now at the top of this video there's a link if you click that i'll show you exactly how to use keyword grouper pro it doesn't matter where you got your keywords from i'm going to show you how to take those keywords group them into tight groups and then you can set up your campaigns know exactly which groups represent buyers and once you know where the buyers are at you can simply focus your marketing in that area to make more profit in your business

Going viral is the holy grail for every marketer and entrepreneur, but even clever or high - budget marketing campaigns and products fail to get noticed sometimes.

He's even more scathing about the «sales promotion» and «public relations» aspects of the market, and he shows that governments need to protect consumers from false advertising and to constrain the massive campaigns to «create needs» — the pursuit of which takes away energy and time from other important activities.

Corporate - owned competitors have used their nationally backed marketing campaigns to paint themselves as a lower - cost option, even though Box says Northern Star Foods is even on price for most items.

Leveraging its proximity to two major colleges — the University of Northern Colorado and Colorado State University — the company is launching an Internet marketing campaign to create more direct interaction with its contemporary adult consumers in an attempt to grab even more market share among the coveted 21 - to -35-year-old demographic.

Following last years» campaign which saw a significant increase in consumer research into the certified organic market and an increase in sales at a retail level, we expect even more success this year.

«Jim Beam has been making history by producing the world's finest bourbon through seven generations of family distillers, and this partnership truly signifies a new era for the brand — an era in which we push boundaries even further, attracting new fans across the globe and continuing the great growth we've enjoyed on the brand,» said Kevin George, senior vice president and chief marketing officer at Beam Inc. «Mila's love of bourbon, her appreciation for the authenticity of our brand, her warm personality and her global relevance to our Make History campaign make her the perfect partner.

Chelsea just confirmed morata, wonder how i shudnt feel jealous, our competitors are strengthening real hard, one or two players and it seems we are done in the market, well this season even 5th we achieved the previous campaign gon be difficult

Run last - minute marketing campaigns even after camp starts.

Even with his excellent start to the campaign, there remain some lingering doubts about his decision making in the final third of the pitch, a contributing factor, perhaps, to the fact that the football betting markets still have him out at 20/1 to win the PFA Player of the Year award.

Example learning activities include everything from using tally charts to find the most popular ride to planning a marketing campaign, or even creating music compositions to portray the excitement of a ride.

Campaign consultants are often accused of lagging behind their counterparts in the commercial marketing world and even the political issue advocacy world, but a major reason is that they HAVE to use methods that are known to work — when you have very little time to get your candidate elected, you're going to be biased toward tactics that you know you can trust.

Some are ludicrous — most campaigns didn't even include forward - to - a-friend link in their messages, something that comes standard on most email marketing software packages.

TV will get the bulk of it, since it's still the medium of choice for reaching uncommitted voters, but already in» 04, some major media markets were essentially saturated with campaign ads — there wasn't room for more commercials even if campaigns had been able to buy them.

Join AMA - DC for an exciting evening event focused on social media, viral marketing and what we as marketers can learn from the new world of online political advocacy to create stronger marketing programs and campaigns.

Since joining the Stoneridge Group, he has played a vital role in digital strategy, voter contact and data collection for numerous gubernatorial clients, statewide advocacy campaigns, and even SRG's own marketing efforts.

The job market is about to get even more crowded for Washington Democrats, as thousands of Obama appointees join the hundreds of Clinton campaign staffers looking for employment.

Our research shows that the fashion industry has nothing to fear from using average - sized models in it marketing campaigns, and could even find that it sells more of its products by doing so.»

As part of our marketing campaign preparations, we will work with you to create 3D models, concept brochures, web sites, press releases and even a television commercial featuring your invention!

So, let's get back to how «whole wheat» relates to this... Here is a little - known fact that's often covered up by the massive marketing campaigns by giant food companies that want you to believe that «whole wheat» is healthy for you... but the fact is that wheat contains a very unusual type of carbohydrate (not found in other foods) called Amylopectin - A, which has been found in some tests to spike your blood sugar HIGHER than even pure table sugar.

Even though cabbage and celery packed to the brim with nutritional benefits, you won't find them taking center stage in a sexy marketing campaign.