Such
evolving drivers have always been present in the minds of consumers but more than half of consumers surveyed report that they
value concerns of health, wellness, and transparency.
«As pointed out in the 2015 Deloitte Food
Value Survey, the reason organic produce is such a robustly growing category is because it sits squarely in the sweet spot for evolving consumer value drivers: health and wellness, safety, social impact, experience, and transpar
Value Survey, the reason organic produce is such a robustly growing category is because it sits squarely in the sweet spot for
evolving consumer
value drivers: health and wellness, safety, social impact, experience, and transpar
value drivers: health and wellness, safety, social impact, experience, and transparency.