Not exact matches
Make sure nothing about your transactional
exchanges with
customers is wobbly before you reach
for emotional
loyalty.
Dig Deeper: Building
Customer Loyalty in Small Businesses Improving Your
Customer Service: Localize Support
For some industries, an in - person
exchange is vital to return or repair a product, and so companies should make their addresses, hours and directions readily available.
In the 4 Es approach, the focus has moved from the
exchange of money
for a product or service to the value of the relationship and long - term
loyalty customers develop with the organization.
Loyalty Program — A rewards system designed to help
customers save on new products, or access other company - specific benefits in
exchange for their continued patronage.
Mercedes - Benz Certified Pre-Owned Details: * 164 Point Inspection * Limited Warranty: 12 Month / Unlimited Mile beginning after new car warranty expires or from certified purchase date * Transferable Warranty * Includes Trip Interruption Reimbursement and 7 days / 500 miles
Exchange Privilege * Vehicle History * Warranty Deductible: $ 0 * Roadside Assistance Awards: * 2014 IIHS Top Safety Pick Thank you
for choosing Fields Auto Group... as part of our unique level of service, all of our
customers enjoy automatic enrollment in our Fields Matters
Loyalty Program.
31/24 Highway / City MPG Mercedes - Benz Certified Pre-Owned Details: * Warranty Deductible: $ 0 * 164 Point Inspection * Includes Trip Interruption Reimbursement and 7 days / 500 miles
Exchange Privilege * Transferable Warranty * Roadside Assistance * Limited Warranty: 12 Month / Unlimited Mile beginning after new car warranty expires or from certified purchase date * Vehicle History Thank you
for choosing Fields Auto Group... as part of our unique level of service, all of our
customers enjoy automatic enrollment in our Fields Matters
Loyalty Program.
As early as the 18th century, merchants were rewarding
customers with free products in
exchange for brand
loyalty.
But simply handing out a club card or key fob with a pet store's logo on it in
exchange for a
customer's personal information does not constitute a successful strategy
for driving
customer loyalty.
In general,
customer loyalty programs fall into one of the following structures: Membership club:
Customers typically pay an annual fee in
exchange for discounted pricing, special services and access to member - only events.
As early as the 18th century, merchants were rewarding
customers with free products in
exchange for brand
loyalty.