Sentences with phrase «execute key brand»

Not exact matches

These risks and uncertainties include food safety and food - borne illness concerns; litigation; unfavorable publicity; federal, state and local regulation of our business including health care reform, labor and insurance costs; technology failures; failure to execute a business continuity plan following a disaster; health concerns including virus outbreaks; the intensely competitive nature of the restaurant industry; factors impacting our ability to drive sales growth; the impact of indebtedness we incurred in the RARE acquisition; our plans to expand our newer brands like Bahama Breeze and Seasons 52; our ability to successfully integrate Eddie V's restaurant operations; a lack of suitable new restaurant locations; higher - than - anticipated costs to open, close or remodel restaurants; increased advertising and marketing costs; a failure to develop and recruit effective leaders; the price and availability of key food products and utilities; shortages or interruptions in the delivery of food and other products; volatility in the market value of derivatives; general macroeconomic factors, including unemployment and interest rates; disruptions in the financial markets; risk of doing business with franchisees and vendors in foreign markets; failure to protect our service marks or other intellectual property; a possible impairment in the carrying value of our goodwill or other intangible assets; a failure of our internal controls over financial reporting or changes in accounting standards; and other factors and uncertainties discussed from time to time in reports filed by Darden with the Securities and Exchange Commission.

And despite Brown - Forman's success in the past five years (6 % volume growth vs industry growth of 4 %), thanks to its well - executed expansion of its product lines and continued push into faster growing emerging markets, the company believes that it can achieve 3 % to 5 % volume growth in its key brands over the next decade.

hotels illustrates that we're already executing on our plan for expansion in our key gateway markets, along with further establishing our Radisson Blu brand in the U.S.»

Duties include but are not limited to: • Execute strategy for the firm's integrated marketing, business development, communications, and recommend improvements to the strategy • Plan, develop, and execute projects and programs that support a practice group's strategic plan and track success • Support client engagement initiatives, including training for enhanced client service strategies, contact origination and relationship development, and education / thought leadership initiatives • Provide direction and manage production of proposals, PowerPoint presentations, and RFP responses for the practice groups • Provide direction and manage execution of practice group sponsorships, client presentations and seminars, and other events related to the promotion of the practice groups • Drive awareness / recognition, enhance quality and brand perception of the firm • Manage submissions for major awards, comprehensive survey response campaigns (e.g. Chambers), and related initiatives to further the awareness and positioning of the firm's practices and lawyers • Develop a deep understanding of the practice groups» strengths and market differentiators, including their client base and key market trends • Ensure consistent implementation of key initiatives and recommend strategies to cross-sell to adjacency practice areas • Recommend and help develop tactical marketing and business development plans • Collaborate with other members of the marketing team to ensure consistent messaging of practice group strengths in written materials, including website Execute strategy for the firm's integrated marketing, business development, communications, and recommend improvements to the strategy • Plan, develop, and execute projects and programs that support a practice group's strategic plan and track success • Support client engagement initiatives, including training for enhanced client service strategies, contact origination and relationship development, and education / thought leadership initiatives • Provide direction and manage production of proposals, PowerPoint presentations, and RFP responses for the practice groups • Provide direction and manage execution of practice group sponsorships, client presentations and seminars, and other events related to the promotion of the practice groups • Drive awareness / recognition, enhance quality and brand perception of the firm • Manage submissions for major awards, comprehensive survey response campaigns (e.g. Chambers), and related initiatives to further the awareness and positioning of the firm's practices and lawyers • Develop a deep understanding of the practice groups» strengths and market differentiators, including their client base and key market trends • Ensure consistent implementation of key initiatives and recommend strategies to cross-sell to adjacency practice areas • Recommend and help develop tactical marketing and business development plans • Collaborate with other members of the marketing team to ensure consistent messaging of practice group strengths in written materials, including website execute projects and programs that support a practice group's strategic plan and track success • Support client engagement initiatives, including training for enhanced client service strategies, contact origination and relationship development, and education / thought leadership initiatives • Provide direction and manage production of proposals, PowerPoint presentations, and RFP responses for the practice groups • Provide direction and manage execution of practice group sponsorships, client presentations and seminars, and other events related to the promotion of the practice groups • Drive awareness / recognition, enhance quality and brand perception of the firm • Manage submissions for major awards, comprehensive survey response campaigns (e.g. Chambers), and related initiatives to further the awareness and positioning of the firm's practices and lawyers • Develop a deep understanding of the practice groups» strengths and market differentiators, including their client base and key market trends • Ensure consistent implementation of key initiatives and recommend strategies to cross-sell to adjacency practice areas • Recommend and help develop tactical marketing and business development plans • Collaborate with other members of the marketing team to ensure consistent messaging of practice group strengths in written materials, including website content

During her tenure at CRA, Amy recruited and established a new marketing and business development team, launched a new corporate brand (including a new website and all collateral), introduced and executed business development plans for key practices, developed the firm's first experience database, and initiated a strategic internal communications program designed to reinforce the firm's vision and priorities.

Gaining alignment and approval from key stakeholders to ensure the brand marketing initiatives are accepted and flawlessly executed

Marketing Communications Specialists play a key role in developing and executing organizations» advertising and marketing operations, leveraging their expertise in copywriting, social media and campaign management to increase brand awareness and accelerate revenue growth.

Brand Marketing and Promotional Design — Selected Duties and Responsibilities Lead through example with consistent work ethic, attitude, and professionalism, while developing brand promotion strategies through the tactical assessment and analysis of target markets, clients, and consumers Manage all aspects of publication and promotional media design, including content development, pre-promotional material utilization, budgetary considerations, and deadline adherence Monitor all campaigns from initiation to completion, executing changes and modifications as needed to ensure program success Provide guidance and leadership with respect to marketing campaign strategy development, benchmarking, implementation, post-execution analysis, theme development, and process optimization Measure the success of marketing initiatives using data and related key metrics, ROI considerations, and related data, ensuring the maximization of competitive abilities while providing regular and ad - hoc reporting to both and clients Partner with advertising operations and other teams as needed to troubleshoot delivery issues and optimize campaign performance within the limits of available material and resource inventories as well as related logistical concerns Utilize talent among team with focused collaboration and the promotion of a performance - based environment leveraging individual talents for group benefit, soliciting creative materials from internal teams and external agencies per established specifications Screen and test submitted materials to ensure compliance with technical considerations and client specifications Address key client queries and resolve them in an expedited manner while communicating status updates across all teams, promoting sustained revenue growth through client retention, relationship development, and program success Meet and exceed all marketing targets while tracking progress versus established internal and external industry benchmarks, focusing on both revenue generation as well as cost control Maintain a strong working knowledge of products, services, and the respective marketplace, including pricing and regulatory trends, client requirements, competitor strategies, and product growth Act as a liaison between clients, vendors, sales and support staff, and executive management to ensure client satisfaction, timely implementation, and operational efficBrand Marketing and Promotional Design — Selected Duties and Responsibilities Lead through example with consistent work ethic, attitude, and professionalism, while developing brand promotion strategies through the tactical assessment and analysis of target markets, clients, and consumers Manage all aspects of publication and promotional media design, including content development, pre-promotional material utilization, budgetary considerations, and deadline adherence Monitor all campaigns from initiation to completion, executing changes and modifications as needed to ensure program success Provide guidance and leadership with respect to marketing campaign strategy development, benchmarking, implementation, post-execution analysis, theme development, and process optimization Measure the success of marketing initiatives using data and related key metrics, ROI considerations, and related data, ensuring the maximization of competitive abilities while providing regular and ad - hoc reporting to both and clients Partner with advertising operations and other teams as needed to troubleshoot delivery issues and optimize campaign performance within the limits of available material and resource inventories as well as related logistical concerns Utilize talent among team with focused collaboration and the promotion of a performance - based environment leveraging individual talents for group benefit, soliciting creative materials from internal teams and external agencies per established specifications Screen and test submitted materials to ensure compliance with technical considerations and client specifications Address key client queries and resolve them in an expedited manner while communicating status updates across all teams, promoting sustained revenue growth through client retention, relationship development, and program success Meet and exceed all marketing targets while tracking progress versus established internal and external industry benchmarks, focusing on both revenue generation as well as cost control Maintain a strong working knowledge of products, services, and the respective marketplace, including pricing and regulatory trends, client requirements, competitor strategies, and product growth Act as a liaison between clients, vendors, sales and support staff, and executive management to ensure client satisfaction, timely implementation, and operational efficbrand promotion strategies through the tactical assessment and analysis of target markets, clients, and consumers Manage all aspects of publication and promotional media design, including content development, pre-promotional material utilization, budgetary considerations, and deadline adherence Monitor all campaigns from initiation to completion, executing changes and modifications as needed to ensure program success Provide guidance and leadership with respect to marketing campaign strategy development, benchmarking, implementation, post-execution analysis, theme development, and process optimization Measure the success of marketing initiatives using data and related key metrics, ROI considerations, and related data, ensuring the maximization of competitive abilities while providing regular and ad - hoc reporting to both and clients Partner with advertising operations and other teams as needed to troubleshoot delivery issues and optimize campaign performance within the limits of available material and resource inventories as well as related logistical concerns Utilize talent among team with focused collaboration and the promotion of a performance - based environment leveraging individual talents for group benefit, soliciting creative materials from internal teams and external agencies per established specifications Screen and test submitted materials to ensure compliance with technical considerations and client specifications Address key client queries and resolve them in an expedited manner while communicating status updates across all teams, promoting sustained revenue growth through client retention, relationship development, and program success Meet and exceed all marketing targets while tracking progress versus established internal and external industry benchmarks, focusing on both revenue generation as well as cost control Maintain a strong working knowledge of products, services, and the respective marketplace, including pricing and regulatory trends, client requirements, competitor strategies, and product growth Act as a liaison between clients, vendors, sales and support staff, and executive management to ensure client satisfaction, timely implementation, and operational efficiency

Researched and shared industry and market intelligence with peers, franchisees and corporate staff; Key Highlights: • Successfully executed consistent consumer and brand equity driven quality assurance processed throughout the portfolio and conducted field training for hotels.

Director, Development Cost, Expense and Resource Management, STG 2007 — 2009 Cultivated relationships with multiple organizations, brands and development teams in order to execute development budget of $ 3B per year and product cost take out of $ 1.3 B. Key Highlight: • Lead development budget to be 2 % better than budget and drove $ 1.4 B of cost savings.

Professional Experience American Red Cross (Douglasville, GA) 11/2007 — Present Communications Manager • Lead the strategic direction and implementation of all public relations and communication functions to achieve American Red Cross Blood Services collection goals and organizational objectives • Collaborate with Chapter counterparts to promote a singular American Red Cross image and messaging throughout the state • Develop viable communications plan to assure effective community awareness of critical need for donations • Produce market communications and develop media outreach initiatives, including press releases, media inquiries, and special project updates, to ensure image and brand consistency • Author and edit scripts, presentations, and speeches for use by senior - level organization executives • Establish partnership within the community to enhance awareness of the blood donation program while leveraging key relationships with local - and state - level media professionals • Develop and implement an annual public relations and communications budget to ensure self - sufficiency and utilize financial resources in an efficient manner • Execute and supervise all staff - related functions including hiring, training, evaluation, and career development to create a well - qualified team and enhance operational success • Plan and implement employee award and recognition programs to honor milestone achievements, customer service excellence, and the accomplishment of national initiatives • Perform all duties and responsibilities in compliance with standard operating procedures, Safety Quality Identity Potency Purity (SQUIPP), the Code of Federal Regulations (CFR), Occupational Safety and Health Administration (OSHA), the Food and Drug Administration (FDA), and all other applicable federal, state, and local entities

Business Manager — Duties & Responsibilities Recruit, train, and direct customer service, sales, and administrative personnel ensuring profitable operations Study internal literature to become an expert on products and services Encourage high customer retention by maintaining friendly, supportive contact with existing clients Build and strengthen relationships with key clients, industry figures, and community leaders Maintain comprehensive records detailing pricings, sales, activities reports, and other pertinent data Negotiate contracts and agreements with vendors, distributors, and partners Support human resources department through benefit administration and performance evaluations Set and strictly adhere to company budgets and project timelines Direct special projects from conception to marketplace rollout Analyze and streamline organization structure, workflow, team metrics, and client database Implement training and development programs to reinforce branding and develop team skillsets Design and execute employee recognition program to boost morale and individual efficacy Create an atmosphere of respect, professionalism, and dedication to company goals Represent company brand with poise, integrity, and positivity Consistently promoted and awarded for excellence in management, sales, and customer service

Key Highlights: • Executed pull - through sales and brand awareness campaigns resulting in $ 450K of account growth in first 16 months.