As a result, with Jaguar still being a relative minnow in
the executive car market, an SUV was perhaps the only guaranteed way to boost sales substantially — hence where the F - Pace comes in.
As Kia's largest entry into
the executive car market, the Opirus / Amanti had been marketed in a single trim level and only as a sedan.
Audi's almost renowned in
the executive car market for producing some of the best interiors in the business, so it's no surprise that we like the build quality of the Audi A7's cabin a lot.
The Mercedes C - Class has been a leading contender in the compact
executive car market for years but the competition for sales in this fleet - orientated segment has never been fiercer.
Taking on the big German brands in
the executive car market is a big task, but Jaguar has made a good first impression with its junior saloon, the XE.
Volvo's rebirth has proved that the Swedish brand can slog it out with Audi, BMW, Mercedes and Jaguar in the SUV and
executive car markets, but now its Volvo V60 estate is taking on the might of the Audi A4 Avant, BMW 3 Series Touring and Mercedes C - Class Estate.
Not exact matches
Tesla will be without two important
executives just as the electric -
car maker struggles to boost production of its first mass -
market vehicle and faces doubts about its ability to raise cash.
The
cars are «a
market reality,» adds John Mendel,
executive vice president of American Honda.
This
car is battling to be part of the junior
executive sports saloon
market and you have to say it's a more convincing effort than the newly «upmarket» Evo X.
Sales and
marketing executive VP for Kia, Michael Sprague, has said that there is definitely «an opportunity in the
market» for Kia to enter the sports -
car segment for the first time.
Brand
executives hope the Coupe will attract more male buyers, including those who aspire to
cars like the TT and the Porsche Cayman, but we suspect that many enthusiasts will dismiss the Coupe as a
marketing exercise or, worse, a poseur.
Speaking about the
cars, Jolyon Nash, McLaren Automotive
Executive Director, Global Sales and
Marketing said, «The MSO X collection is the perfect example of the rich vein of bespoke service offered by McLaren Special Operations.
He also notes, as do many auto
executives, that higher gas taxes would go a long way toward ensuring there's a
market for the efficient
cars the government is ordering carmakers to build.
We recently sat down with Detlev von Platen, former president and CEO of Porsche
Cars North America, now global sales chief and member of the
executive board of Porsche AG in Stuttgart, to discuss Porsche's current
marketing strategies in America and abroad.
Having just spent some time with the sports
car maker's youthful new CEO, Dany Bahar (see interview, page 16), I learned that the sensibility in Hethel has morphed overnight into something almost completely unrecognizable, in a way that only an
executive who cut his teeth at a place like Red Bull — the purveyor of a product whose success has been driven by relentless, assault - grade
marketing — could front with a straight face.
Fiat is considering producing an electric city
car for the European
market, which would be the first electric model sold in the region, said the
executive, who turned 64 Friday.
The GLA impresses mainly with its progressive character and agile handling,» says Dr. Joachim Schmidt,
Executive Vice President Sales and
Marketing Mercedes - Benz
Cars.
«American consumers are increasingly asking for fun, attractive, yet practical
cars that complement their active and individual lifestyles,» said Dan Kuhnert,
executive vice president of sales and
marketing for Mitsubishi Motors North America.
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The 600 had been a popular
car in the compact
executive sector, with a large percentage of sales being to the fleet
market.
«In terms of driveline and safety systems, the new - generation C - Class offers the comfort and safety of our luxury vehicles — and with many high - end details in the interior evocative of the new CLS, the new C - Class sets completely new benchmarks in its segment when it comes to premium look - and - feel,» says Dr. Joachim Schmidt,
Executive Vice President Sales &
Marketing Mercedes - Benz
Cars.
Car under full warranty until March 2, 2019 or 50k miles.When considering the
executive sedan
market, it would be tough to argue against this Panamera Turbo, which shows in fantastic condition throughout.
Luxury wagons are a big deal in European
markets, as
executives with families use such
cars for the daily trip to the office and also as shuttles for children and their gear.
Being one of the shorter luxury sedans on the
market (another area where the
car seemingly bridges the gap between mid-sized
executive and full - sized luxury sedans), the Cadillac CT6 isn't the most spacious sedan in this segment, though the ample amounts of head and leg room all around means the driver and passengers won't be left wanting for space here.
Ola Källenius,
Executive Vice President, Sales and
Marketing Mercedes - Benz
Cars, adds: «The new C - Class embodies Mercedes - Benz's claim «The best or nothing» in uncompromising style.
M6
Executive Package Odometer is 7561 miles below
market average!BLUETOOTH STREAMING, CLEAN
CAR FAX, NON-SMOKER, LEATHER SEATS, HEATED SEATS, SIRIUS XM RADIO, KEYLESS ENTRY, Passed Dealer Inspection, BLUETOOTH, 2D Convertible, 4.4 L V8 32V DOHC TwinPower Turbo, 7 - Speed Manual Double - clutch, Drivelogic, RWD, San Marino Blue Metallic, Opal White w / BMW Individual Full Merino L
Back when the Infiniti Q50 was unveiled, we had high hopes that this would be the
car that finally put Infiniti in the big league; the most important shake - up to the
executive sedan
market place from a Japanese
car company since the Lexus LS400 amazed us all over twenty years ago.
Dr. Joachim Schmidt,
Executive Vice President Sales and
Marketing Mercedes - Benz
Cars: «We are setting clear trends in terms of safety, design and efficiency with the new E-Class.
On the introduction of the new DZire Mr. R.S. Kalsi,
Executive Director
Marketing & Sales, Maruti Suzuki India said, «Taking forward our efforts to refresh our existing models, we present new DZire as India's most fuel efficient
car returning fuel efficiency of 26.59 kmpl.
The WM and WN series Holden Caprice (also
marketed as the Holden Statesman) are a line of full - size /
executive cars produced by the Australian manufacturer Holden from September 2006 to October 2017, sold primarily in Australia and New Zealand.
What's perhaps the big shocker here is that it still impresses us despite being one of the oldest
executive car interiors on the
market right now.
Its effortlessly cool appearance complements the superior Bespoke Audio system; the contemporary use of copper creates an atmospheric setting for the most encompassing music system on the
market,» commented Torsten Müller Ötvös, Chief
Executive Officer, Rolls - Royce Motor
Cars.
The Kia Opirus was an
executive car manufactured and
marketed by Kia Motors that was launched in April 2003 and was
marketed globally under various nameplates, prominently as the Amanti.
The Quoris is not without its plus points, but in this rarified sector of the
car market, making an
executive statement starts with the badge on the front of your
car, and Kia doesn't have the same cachet as the German makes.
It is definitely not the biggest
market but I think the
market in general has the potential to grow in the next couple of years,» Rolls - Royce Motor
Cars Chief
Executive Torsten Mueller - Oetvoes
In 1990, when Toyota wanted to enter the luxury -
car market, company
executives were unconvinced that customers would pay premium prices for a Toyota, so they created a luxury brand called Lexus.
«With one door on the driver's side and two doors on the other side, the Veloster is among the most uniquely configured
cars on the road,» said Jack R. Nerad,
executive editorial director and
executive market analyst for Kelley Blue Book's KBB.com.
HOT SPRINGS, VA. — Struggling with a flat
market for traditional luxury
cars, the restyled Lincoln Town
Car must attract new, younger buyers, Lincoln
marketing executives say.
TAIPEI, TAIWAN — While General Motors»
marketing executives in Japan must wait until 1995 to get the Saturn, GM Taiwan has been
marketing the
car to an enthusiastic reception since June.
This
car was designed for the Korean
executive market, and truly has an upscale look and feel to it.
That is why the OPC version fits brilliantly to the new Corsa, which is positioned as a young
car offering plenty of fun,» says Alain Visser,
Executive Director, European Opel
Marketing.
«We crafted this
car with the goal of creating a contemporary interpretation of Mustang — an American automotive icon that symbolizes optimism and freedom for millions of people around the world,» said Jim Farley,
executive vice president of Ford global
marketing, sales and service and Lincoln.
Mohit Arora,
executive director at J.D. Power Asia Pacific said that there has been a «sudden increase in demand for safety features by the Indian
car buyers», and that the demand in India is only for basic safety features but in other developed global
markets customers expect features such as low speed collision avoidance and autonomous parking, etc..
Plus, it's one of the safest
executive cars on the
market.
If you're an enthusiast in the
executive - sedan
market and don't want a German
car, the F Sport just might satisfy.
Like all compact
executive sedans on the
market today, the Jaguar XE has an options list that can drastically increase the price of the
car if you let yourself get carried away on the
car configurator.
Honda
executives say they plan to double production for the U.S.
market from roughly 14,000
cars made for model year 2015 to near 30,000 in 2017.
«The Honda Accord is one of the best values in the American auto
market, and we expressed our admiration for the model by naming it our Kelley Blue Book Best Buy in the hotly contested midsize
car category,» said Jack Nerad,
executive market analyst and
executive editorial director for Kelley Blue Book's KBB.com.
Ever since the original
car was launched over four decades ago, the BMW 3 Series has been
marketed as the default buy for
executive sedan drivers who still crave a sporty driving experience.
The combination of engine downsizing and traditional nomenclature retention means that compact
executive sedans have some of the most confusing engine ranges in the entire new
car market.