Don't lie about your blog numbers or use
fake followers on social media.
In January, the New York Times published a lengthy report on the business of buying and selling
fake followers on social media, which focused on a single obscure American company named Devumi.
Not exact matches
But earlier this summer, shortly after Gingrich announced his candidacy
on Twitter, a report surfaced that Gingrinch's camp paid for non-active (i.e.
fake) Twitter
followers.
Fake follower counts are based
on Points North scanning
followers of influencers to sort out such things as accounts making comments in languages that don't make sense for the content or the influencer, or accounts making the exact same comments across multiple influencers and posts.
Despite that little flap over potentially
fake Twitter
followers, perhaps he's mobilized an internet army that's poised to act
on his behalf?
Armed with their empire of
fake accounts, the botnet operator — whose identity is not known — advertises
followers for sale
on platforms including Instagram and Twitter.
I am trying an experiment to not tweet as much and haven't even noticed a difference
on sales... Most of the accounts are
fake now and unless you take the time to click
on the website address
on the profile... you will just have a bunch of bogus
followers.
And we saw that for example with the BP British Petroleum oil crisis, where BP realized that after the oil spill everybody was talking about them
on Twitter, everybody, and there was even a
fake Twitter account parodying BP's response (@BPGlobalPR — still active with 182,033
followers).
There are easier ways for companies to get the content they want in front of large groups of people: there are banners
on websites, the Facebook newsfeed is essentially one long paid ad these days, there's no shortage of publicity that can be gained from an article
on TechCrunch or Medium, and
fake Twitter
followers are bought cheaply.
He tweeted a poll
on September 8th, asking whether
followers thought the shutdown news was
fake or real; so far, 83 percent have voted that they believe the news is
fake.