«The new BlackBerry Curve smartphones are absolutely stunning and offer a significant performance upgrade with an unmatched mobile social experience for the millions
of feature phone users in the market as well as our existing Curve customers.»
It in fact has already put this relationship to good use by offering
feature phone users in certain countries, data - free access to Facebook for 90 days.
Heins said RIM plans to use its existing BlackBerry 7 line to
upgrade feature phone users to their first smartphones in overseas markets where the brand is still wildly popular.
Finally, we come to the Liquid Z200 smartphone (seen above), which Acer says is meant for «first -
time feature phone users or second phone buyers on a budget», and is available in a variety of colours - Titanium Black, Essential White, Fragrant Pink, Sky Blue, and Sunshine Yellow.
This is the time when
many feature phone users are thinking about moving to the smartphone arena, and Redmi 1S fits their bill to a T. Attractively priced at Rs. 5,999, it comes with top notch specs rivaling a Rs. 10k phone like the Moto G, with Xiaomi's own MIUI adding to the usability advantage.
While it may not seem practical to use Mobile Link with a smartphone, Samsung says it is a perfect fit
for feature phone users who want smartphone functionality without having to fork over monthly data fees.
Android Go will provide a massive boost to our efforts to bring affordable smartphone options to the market and potentially enable hundreds of millions
of feature phone users and unconnected people to get online.
Before you scoff — there are 1.3 billion
feature phone users in the world, and it's estimated about 600 million of these devices will be sold every year for the next 5 years.
After a one - year pilot program, the organization has launched Worldreader Mobile, a way for
any feature phone user with a 2G connection to read more than 1,400 books for free.
Many of those are
feature phone users, though.
With the new launches like the Nokia 8110 4G and Nokia 1, the company is also focusing on
the feature phone users and also those who are switching from feature phone to a smartphone.
They referred to this as a rebirth of the Android One effort in India and spoke about the change in target market which is no more
the feature phone users transitioning into smartphones like it was back in 2014.
With the announcement of the JioPhone — a feature phone with smartphone functionalities, analysts believe that at its price proposition, the device has the ability to increase the pace at which
feature phone users upgrade their handsets, but will have to clear potential pitfalls such as adoption of a «walled garden» and possible quality issues.
There are 1.3 billion
feature phone users.
Jio might introduce a dedicated plan for
its feature phone users which will come with unlimited voice calls, SMS, and other services.
Bottomline: If you are
feature phone user and want to upgrade then it is one of the options, but better options at the similar price points are available.
Motorola India recently called us to participate in a new programme under which we have to choose
a feature phone user for testing the capabilities of the Moto E (2nd Gen).
But still, it has many features that are designed for novices to make them switch to smartphones and to easily transform experience of
a feature phone user.