It was also funnier than
any film marketed as a comedy I've seen in years.
Not exact matches
Mattel (mat) says that under the deal, it can
market toys and other consumer products inspired by the franchise and its many feature
films,
as well
as an upcoming sequel that's planned for 2018.
The
film world will also go through major shifts, and we foresee a billion - dollar business developing in how what's known
as «PVOD windowing» — that is, premium content that's behind a paywall for some time and eventually is made available to all — changes the way feature
films are produced,
marketed and delivered.
Any
marketing major will tell you that social media
marketing is just
as vital to your
marketing campaign
as handing out fliers, sending out ads, and
filming television commercials.
Then, in 1993, McDonald's allowed customers to «dino - size» their drinks with a 32 - ounce cup
as part of a
marketing push for the
film Jurassic Park.
Even when the camera
market went digital, the advantages of owning a Canon or Nikon remained,
as new digital SLR models were compatible with lenses from the prior analog
film models.
Avnet (whose father, Jon, is a veteran Hollywood director and producer
as well
as the studio's co-CEO) told Fortune the studio wanted to maintain the
film's authenticity — they wanted viewers to think the horror
film playing out in real - time might really be happening — so they avoided
marketing the movie and, in fact, they did not even run the idea by Snapchat before proceeding.
June says Lightwave now works with several other studios, «much earlier in the creative process» — during the making of the
film as well
as in the formation of
marketing plans.
She supplements her Social Security income by running 10 - day sales events at Costco, where she sells clothing, shoes and bedding for
marketing companies, and by acting
as an extra in Baltimore -
filmed television shows and movies.
Scenes shown in the
film are the ma - ssacre in Mumbai, the
as - sas - sinations of Bhutto and Theo Van Gogh, the conduct of the seven Muslim doctors in the UK, the 9/11 terrorists, the 24/7 Sunni suicide / roadside /
market / mosque bombers, the 24/7 Shiite suicide / roadside /
market / mosque bombers, the Islamic bombers of the trains in the UK and Spain, the Bali crazies, the Kenya crazies, the Pakistani «koranics», the Palestine suicide bombers / rocketeers, the Lebanese nutcases, the Taliban nut jobs, the Ft. Hood follower of the koran, and the Filipino «koranics».
He emphasized that Campus Crusade's mission of getting «the message of Christ to everybody» took priority: «I think [Heyman] hoped that we would have gone on in the lucrative
markets of the world to get the Genesis
films and the Gospel of Luke out
as teaching tools.
[5] Costumes worn by singer Carmen Miranda in several World War II - era Hollywood
films featured turbans, including increasingly outrageous and oversized piles of fruit -
as - headgear, supposedly modelled on those worn by Brasilian
market ladies.
The
marketing for the
film is sickening: posited
as «an incredible fairytale love story,» encouraged
as a date - night movie, and set to release just in time for Valentine's Day, Fifty Shades barrels ahead without an ounce of self - awareness — or, perhaps, of conscience.
«Many years ago we came
as a small company to BrauBeviale for the first time, we are now the
market leader in the thickness - optimized PE
film sector and are always here every year.
Packaging technologies such
as nanocomposite
films, intelligent packaging, electrospinning and tunable materials enable greater convenience and product presentation — particularly important for the gift - giving culture in key Asian export
markets.
When rolls are being changed, say, once every 20 minutes,
as may be the case with pre-applied zipper
film, that time adds up — over an hour and a half of production time lost in a single 8 - hour shift on a single line,» says Chris Graff, vice-president of sales and
marketing at the Massachusetts - based Butler Automatic Inc. «That's an hour and a half's worth of packages not being made, shipped and sold from that line during each shift.»
As a member, you have the expertise of our entire sales and
marketing team working for you to promote your products and services to visitors, meeting professionals and travel trade, media and the
film industry.
The Director of Communications and Audience Engagement will work closely with the CEO to create, curate, and
market an expansive collection of
film clips (full episodes and movies
as well
as short clips) focused on bringing light escapist pleasure to the (mostly female) masses.
In his remarks, the Chairman, House Committee in Tourism, Arts and Culture, Hon. Desmond Elliot stated that Lagos State was not just in Cannes to sell and
market itself
as a venue for shooting
films but to tell the world that the State has a Government that is a lover of the arts and entertainment industry.
Instead, the state will
market the building
as open work space - analogous to a convention center - where out - of - town
film companies can swoop in for a few weeks, make a
film and then leave.
Scott: First, now they have four PR firms working on promoting this
film for the next couple of weeks, but the initial marketer is Motive Entertainment, which is the same
marketing company that promoted Passion of the Christ and Chronicles of Narnia; and the kind of pioneering approach that they instituted with Passion of the Christ was this viral
marketing as they were doing with Expelled.
Yet, cadmium telluride commands only about 30 percent of the thin -
film market, according to DoE statistics, compared with amorphous silicon cells (such
as those produced by Sharp and ECD Ovonics), which account for more than 60 percent; CIGS cells make up just about 1 percent of this
market.
Violent content was compared with that from the two top - grossing
films for adults released in the same year
as each of the cartoons, excluding those tagged
as «action» or «adventure,» because these are often
marketed to children.
Samsung
marketed this camera
as a selfie camera, which is fun, but it's also very convenient for
filming.
Tonight, I am attending the AICP Next Awards for work, which honors
marketing campaigns in categories such
as integrated, viral / web
film, website / microsite, product integration, social media, mobile, cause
marketing, and experiential.
Fixer Upper's fourth season is shooting now and,
as reported by Joanna in a
filming update from the Magnolia
Market blog, you can expect some new and different things in the coming episodes.
No doubt, there is an uncomfortable number of logos being
marketed to kids in the The Lego Movie, along with the obvious one that's in the title, but the
film as a whole is very much in the spirit of Cloud Cuckooland: It's a place where the use of X-Acto blades and Krazy Glue breaks the rules but almost everything else goes.
But in living up to its
marketing aphorism of «It All Ends,» and hurling
as many familiar images and faces at us that it can muster, Deathly Hallows: Part 2 feels very self - aware
as to its role
as the conclusion of an eight -
film journey.
Being
marketed as a generic, run - of - the - mill horror
film is the worst thing that can happen to you from a critical standpoint, but from a commercial point of view, there
Maybe at this point it's too much to hope for an animated
film like The Angry Birds Movie to exist
as anything other than
marketing fodder, but hopefully it's not too much to ask for that #content to have a shred of substance to it.
The Movie: The idea of George Clooney playing a (mostly) silent assassin holed up in the Italian countryside with gorgeous European women sounds like recipe for a solid dramatic experience, so why Focus Features is
marketing «The American»
as some sort of action thriller when in fact it's an arty European
film, will throw some moviegoers off and just outright anger others.
For those expecting the Ferrell versus Pitt showdown
marketed heavily in the ad campaigns for the
film, they will be sorely disappointed
as that's probably the most dishonest
marketing we've seen for a
film in a while.
The inevitable development of a Strangers sequel (it made $ 82m from a $ 9m budget) has been plagued with setbacks and now, 10 years later, it creeps into cinemas,
marketed largely
as The Strangers and acting
as a standalone
film.
Going in step with the
film's game vs. reality plot, several establishing shots have a tilt - shift effect,
as if beginning
as miniature diorama models on a game board, and a continuous shot of the group of friends playing a game of keep - away with a black -
market Fabrege egg — a McGuffin — through every room of a mansion is a tense, energetic, elaborately choreographed bit of showing off.
Marketing this
film as a horror
film was a major misstep and will likely account for much of the negativity this
film received.
Paramount have been fools in their handling and
marketing of this and can only hope that the
film's reception doesn't suffer
as a result.
However a perhaps unintentional reading
as a Brexit metaphor — the plucky but slightly rubbish Brits are pitted against the slick Europeans — might hamper the
film's potential in some
markets.
This is not,
as the
marketing department of Universal Pictures would have one believe, a kick - ass superhero
film.
Warner Brothers, which is
marketing the
film as a conventional thriller, recently overruled the producers» desire to show it in European festivals so that the studio could open it wide (in many theaters at once) and cash in
as quickly
as possible on the name value of its cast before word - of - mouth about its depressing subject matter could kill it.
For a
film heavily
marketed as an archetypal, heartwarming tale of a boy and his horse, Andrew Haigh's Lean on Pete is welcomingly less saccharine than its trailer suggests.
The
film has been criticized
as an apology for the people behind the
market crash, but I don't see Chandor's sympathy for the various individuals on display — notably Kevin Spacey
as a career company man disgusted by the corporate behavior —
as any kind of apology.
Marketed on the shoulders of big names that are little more than extended cameos in the
film (Jonah Hill feels more featured in the trailer than the actual
film, if you can believe it), there are bit players given
as much room to play
as the stars.
A better route would have been using the imagery to cover the ad space,
as Universal did beautifully with their respective campaigns for Cinderella Man and Jarhead, but even still, Warner Bros. had their thoughts together for
marketing this
film throughout the summer and into the awards season.
As much as I'd like to blame the trailers for misleading viewers, this is not an easy film to market, and as such, most ticket buyers walked into their screening ready for a simple, familiar formula: Seth Rogen + raunchy R - rated comed
As much
as I'd like to blame the trailers for misleading viewers, this is not an easy film to market, and as such, most ticket buyers walked into their screening ready for a simple, familiar formula: Seth Rogen + raunchy R - rated comed
as I'd like to blame the trailers for misleading viewers, this is not an easy
film to
market, and
as such, most ticket buyers walked into their screening ready for a simple, familiar formula: Seth Rogen + raunchy R - rated comed
as such, most ticket buyers walked into their screening ready for a simple, familiar formula: Seth Rogen + raunchy R - rated comedy.
Not long ago, what with the housing
market on the fritz and certifiable capitalistic ruin staring down the face of America, not to mention stoke brokers being painted
as the devils of the earth, it seemed a great time to revisit Oliver Stone's 1987
film «Wall Street,» the Michael Douglas starrer that put «greed is -LSB-...]
design
as the American
marketing of the
film (toning down the clutter and hi - lighting the hearts and sunshine) but have curiously re-branded the
film to a more «straight - forward» title for their own audience.
In his review, Turan compares the
film to the classic - age comedies of Preston Sturges and Ernst Lubitsch in noting that «making an anarchic, absurdist comedy about 2008's housing
market collapse and the global financial crisis that followed is
as unlikely
as the collapse itself.
The disillusion was siphoned off to political thrillers of the period, leaving car chases, hot vehicles and anti-authoritarianism
as key elements and adding country & western soundtracks and a small - business, individualist streak, in line with their appeal to the southern and midwest
markets where these
films were proving highly successful in drive - ins.
Harry Shearer is the classically trained co-star who makes his living
as talking wiener, Parker Posey and Christopher Moynihan are the lovebirds playing brother and sister, and Jennifer Coolidge is the moneyed and overdressed producer whose insights into
marketing involve telling people to NOT see the
film.
By contrast, every single «chills over kills» horror
film on the list is generally regarded
as either an outright blockbuster (Paranormal Activity 1 and 2), a hit relative to its budget and
marketing visibility (Insidious, The Last Exorcism) or a minor success (Devil, which grossed over three times its $ 10 million budget domestically).