Increasingly, we are seeing established law
firm brands review their international footprint, with high profile office closures hitting the headlines.
Not exact matches
James has written extensively in the business press, from Harvard Business
Review to The Wall Street Journal, on topics of
branding, international expansion, growth strategy and the
Firm of the Future.
Some are purchased by the individuals doing the
reviews and some are provided by a
brand, merchant or public relations
firm for the purpose of testing and possibly
reviewing.
Trying out cat litter
brands and reading
reviews could give you a
firm idea on what type of clumping litter you are looking for.
By encouraging
reviews from past clients and properly responding to them — both good and bad — you can actually build your
firm's
brand and its business.
By actively engaging past and potential clients via
review sites, you can actually build your
firm's
brand and its business.
With these thoughts in mind, we recently
reviewed two MarketingSherpa studies to find out how businesses are adjusting their marketing tactics during the downturn to maintain
brand awareness and continue generating leads, and see what guidance we could extract for law
firms in terms of online marketing strategies.
The volume and content of your
firm's online
reviews will give your
brand a boost, improve your local visibility online and position you as a trusted expert in your area.
4] As a publisher, I have often advocated for
firms to let us come in and
review their intellectual capital to determine what could be consolidated, streamlined, and published in an effort to capitalize on the
brand and find additional revenue streams for the
firm.
When consumers see your legal
brand on TV, engage with your
firm through your website, talk to an attorney on the phone, and
review chatter on social media, your message must be cohesive.
We know from new studies and experience that law
firms with a cause build better
brand awareness and find that a local commitment leads to better
reviews and more business.
The World Trademark
Review includes Frankfurt Kurnit in «The World's Leading Trademark Professionals 2018» saying, «The
firm's dynamic presence in the media and entertainment world pairs nicely with its trademark practice, meaning that rights holders receive the whole package when it comes to
brand management.»
The Norton Rose Fulbright team comprised partners and associates in the
firm's Sydney, London, Shanghai, Hong Kong, Johannesburg, Warsaw, Moscow, Tokyo, Toronto and Singapore offices led by Accolade relationship partners Mike Knapper and Jill Gauntlett in London with Frances Drummond leading the global
brands review diligence in Sydney.
Adslogans capabilities in the
review of straplines, catchphrases and slogans are hoped to help the law
firm provide valuable non-legal
branding services, which complement its well - established legal practice in trademark law.
We help a number of
firms through associative
branding, online
review improvement and management, and by making sure that their site is clean, informative, and easy to find across the vast array of search engines.
Following a
review of the brief, determine changes to the current
firm brand, edit positioning statements and determine a roll - out and budget.
Designed PowerPoint presentations for monthly divisional meetings with top - level executives, while providing editorial
review of the
firm brand.
Proactively use our
branded templates to request
reviews right from our platform and reaching out to clients right upon the
firm closing of a transaction.