Not exact matches
Two quick
takeaways that are immediately relevant to online politics:
first, an ad
message seen three times in three different media is much more effective than one seen three times in a single medium.
The
first takeaway — Stay on
message — isn't all that groundbreaking, but the second offers a window into the campaign's thinking about how to handle tea party sentiment in a Democratic district.
I'll expand on his
message to give you the big
takeaway: Always put the specific interests and needs of each unique audience
first.