As Research In Motion positions its new BlackBerry PlayBook tablet for the enterprise, it may
focus some of its marketing efforts on the health care field.
Instead of
focusing all of your marketing efforts on Twitter and Facebook it is important to establish your brand.
While other book platforms are gaining momentum, I still feel it's best to
focus all of your marketing efforts around supporting Amazon books.
Then they could just
focus all of their marketing efforts onto the top - performing KDP titles instead of trying to do it through their imprints.
Their needs and wants — and their experience with your firm — are the key to identifying
the focus of your marketing efforts.
Not exact matches
You are going after that same level
of connection and
focused attention in your
marketing efforts.
Therefore, today's
marketing efforts should
focus on metrics like customer satisfaction, customer retention and employee engagement —
efforts that often feel distant from ROI but are highly relevant from the standpoint
of long - term performance.
In short, you need to
focus your
marketing efforts on those areas
of the digital realm where your audiences are most likely to be — inside messaging apps.
Through research like this, you'll get a clearer picture
of your target audience and be able to
focus your
marketing efforts on specific areas.
The lifetime value (LTV)
of each new customer should be part
of your sales and
marketing strategies, determining where you choose to
focus your
efforts.
To keep up, let the sales team
focus on the leads in front
of you, and put your
marketing efforts into foreseeing the future needs
of your customers.
«Long Blockchain's transition to the over-the-counter
market does not diminish the
focus of its
efforts to become a leader in blockchain technology,» it wrote in a press release addressing the delisting.
After several months
of brainstorming ways to drive traffic to the Orabrush website and increase sales, Wagstaff and freelance
marketing consultant Jeffrey Harmon decided to
focus their
efforts on a YouTube video.
Rather than
marketing to everyone, LeadCrunch enables marketers to
focus their
effort on leads that have the best chance
of closing.
Realizing that he was located in an area with a large concentration
of Hispanic consumers, he changed his eatery's name to Pizza Patrón and
focused his
marketing efforts on the Latino community.
So instead
of trying to get more users with
marketing, the company
focused its
efforts on nudging the behavior that locked in the interest already there.
Ballantyne, who joined the firm four years ago, has helped oversee an ambitious expansion
of the company's
marketing efforts, which
focus on a series
of huge wholesale furniture and gift trade shows in Atlanta and North Carolina.
This would remove the cognitive load on consumers looking to support their favorite shows, while allowing the talent to
focus 100 %
of their
effort building increasingly better content — not
marketing or revenue.
This key piece
of information helps you better understand which
of your content pieces are hitting the right mark, and where you need to
focus your content optimization
efforts in order to increase your content
marketing success.
For example, companies that sell technology often
focus their
marketing efforts on IT departments, but one - third
of purchasing power for technology sales has now moved outside the IT department, says MindTickle co-founder Mohit Garg.
How can you
focus your
marketing and lead generation
efforts during your busiest time
of the year to gain new clients?
This led to senior members
of the organization to
focus marketing and selling
efforts more proportionately on buyer decision models as opposed to a strict buying process orientation.
As long as our
market timing system remains in «buy» mode, we will continue to
focus our
efforts exclusively on buying the strongest stocks and ETFs in the
market as they break out
of consolidation or pull back to support.
While most organizations spend the bulk
of their sales and
marketing efforts focused on customer acquisition, few, if any, put any energy toward keeping the customers they worked so hard to attain.
As more B2B sales organizations
of all sizes and industries are realizing the importance
of aligning their sales and
marketing efforts, one
of the first initiatives that gets
focused on is delivering the company's message to the context
of who their customers are, and where they find themselves in their buying journey.
Personas developed by B2B
marketing teams almost universally include a job title, demographics, and education level for the purpose
of improving customer -
focused marketing efforts and support.
The study's primary
focus was to see how
marketing is attempting to generate more demand and how well it supports the
efforts of sales to generate revenue.
Depending on the complexity
of your product, you can choose to
focus your
marketing efforts in one geography or demography, or spread out your resources in different areas.
But if you're struggling to make a living in a very competitive industry,
focusing your
efforts on a segment
of the
market may be the key to your survival.
Kinder Morgan's Alberta lobbying
efforts over the past nine months
focused exclusively on the Trans Mountain expansion, seeking, amongst other objectives, to «convey economic importance and benefits
of the proposed Trans Mountain Expansion Project through increase
market access for Alberta crude oil products.»
He said that instead
of targeting fellow Muslims at mosques and
market places, they'll also be
focusing their
efforts to attack Christian humanitarian groups.
These lines
of analysis should be the
focus of our
efforts, not defending capitalism or free
markets.
That is
of special importance to Stanger, who before being named president in 2016 had spent 25 years with the company mostly
focused on its sales and
marketing efforts.
«If we
focus our
effort on those three growth categories in our domestic
market a well as the growth geographies
of Asia and China we are well positioned.»
Production
of strawberries commenced seven years ago, and in the last four years Labis has
focused his production and export
efforts on the Gulf and Southeast Asian
markets.
There, he
focused his
efforts on the direct sales and
marketing of grass - fed beef to many
of Chicago's finest restaurants and grocers, in addition to participating in the horseback ranching and pasture management at Q7 Ranch.
In addition, Five Points is reducing the number
of SKUs available to
focus sales and
marketing efforts against the brand's core retail and on - premise formats.
«This will support our
efforts of bringing more youth -
focused sporting events into the
market on behalf
of our business community.»
The city is studying statistics on television and web viewership
of the Wallenda walk to determine where to
focus marketing efforts to attract tourists and investors to Niagara Falls.
With the help
of the Delta Institute and the Climate Trust, nonprofits
focused on
market - driven emissions reduction
efforts, offsets are paid out to farmers when they document reductions in their nitrogen fertilizer use.
Pharmaceutical companies, by contrast,
focus most
of their
efforts at the other end
of the drug development pipeline, moving potential drug compounds through human clinical trials into the
market.
In order to solve these problems, instead
of focusing our
marketing efforts on seat manufacturers we started to examine the needs
of the end users
of our product: people with back problems.
They
focus on helping small and medium sized businesses grow by increasing their direct
marketing efforts, maximizing
marketing ROI and improving the effectiveness and efficiency
of their sales operations.
Our
marketing strategy is
focused on finding scalable, profitable
marketing channels but it is quite important for us that each channel must have a high level
of automation.Our main successful
marketing efforts are SEO, PPC and press.
Any organization leveraging an account - based
marketing (ABM) and sales strategy has more than likely developed their ideal customer profile (ICP), as well as a list
of the top accounts they want to strategically
focus their sales and
marketing efforts on.
The studio's plan now is to shift
focus towards the second phase
of the
marketing effort, which will likely include an official poster that unlike the recently removed teaser poster, will highlight the actors and the comedy rather than a neighborhood watch sign with bullet holes in it.
As vice president, Gray not only advises The Mind Trust's president and CEO on issues
of strategy and operations and advances the policy work, he also leads the
effort to help this Indianapolis - based and -
focused organization build a national network
of city - based organizations that will work together to support education entrepreneurs as they scale to new
markets across the country.
As part
of this research
effort, Fuller analyzes America's middle - skills jobs
market focusing on what employers, policymakers, and educators can do to close the skills gap, especially in areas critical to U.S. competitiveness.
As Massachusetts has done, authorizers can
focus on level
of effort, tracking recruitment and
marketing strategies to make sure schools are known to families and open and welcoming to students with special needs.
In particular, the Gates interview confirmed two things about the Foundation's education
efforts: 1) they've realized that the
focus of their
efforts has to be on the political control
of schools and 2) they are uninterested in using that political influence to advance
market forces in education.