Sentences with phrase «focus your marketing once»

Now while that's an ambitious goal, it's unrealistic, and it really doesn't help you focus your writing or focus your marketing once your book is complete.

Not exact matches

Once your final product has been approved by testing and feedback sessions then you need to focus on your marketing campaign.

Tory, a former Rogers Cable CEO and Ontario Tory leader, said it's too soon to tell if desks will be a thing of the past at the Rogers campus in Toronto once Laurence arrives in December, and he may be focused on Rogers» stiff competitive pressures and a federal government insistent on a strong fourth carrier in the wireless market.

Once you've determined your ideal buyer, you can more clearly align with who your target market is and where your rebrand needs to focus.

While Inc. usually focuses on private startups, once a year we shift our attention to those entrepreneurs who have recently decided to take on the public markets.

But the wireless industry isn't growing as fast as it once was, so the carrier has focused on an entirely new market: the $ 100 billion cable and satellite TV business.

The need for internet safety education that kids can relate to is undeniable, and that focus resonates in the public markets, resulting in what was once my little idea growing into a $ 100 million market cap company!

Therefore, you can focus on renewal marketing once a year as opposed to every week or month.

Business schools taught entrepreneurship, but they focused on how to write business plans, which sounds useful but has limited utility once you actually start exposing products to the market.

For entrepreneurs just starting out, Eric's most important bit of advice is that once they've established product - market fit (always the first step), their focus should shift to product - marketing fit, with the goal of finding innovative distribution models to get ahead of the competition.

While much of the focus on Apple recently has been on the company's mobile products, sales of Mac computers have once again far outpaced the overall market for PCs, growing 22 percent, to 4.1 million units.

Once you've segmented your audience into the appropriate groups, you'll then look into the best ways to focus on the different groups and catch their attention via marketing campaigns.

Monthly, we will share a 1 hour insights based conference call and once a quarter we will send out an insights report focuses on the intricacies of investing into emerging market startups solving pressing social and environment challenges.

And where they once tried to buy market share abroad, today they focus on acquisitions that will help them strengthen their share in China.

In this video I'm going to show you a great way to get better keywords out of the Google Adwords Keyword tool if you haven't seen the previous video you'll want to watch that video where I show you how to get better search volume numbers from both google adwords as well as some other sources to get better estimates for the amount of times that keyword is searched each month i'll put a link in the video here so that you can click that video if you haven't seen that yet let's get started now if you want better results from the Google Adwords Keyword planner you have to work a little differently than everyone else so most people come to the Google Adwords Keyword planner and they simply click on this search for new keywords using a phrase, website, or category and then they just paste a bunch of keywords into this text box so let's say as an example that these were our starting keywords ok so let's say we have the keywords «fishing tips» «fishing tackle» «fishing for bass» «fishing rod» and «fishing reel» what most people do is that they would simply come here and they would copy this they would paste it into this field and they would hit Search and they would get back their results and that's fine but one little tip that will help you get much better results is only paste in one key word at a time so instead of pasting all these in just paste in the single keyword «fishing tips» and then proceed from there to pull that those results up and you'll get this back if you click right here you can download the ideas you'll notice they're 701 here listed so if we download these ideas will download them to a CSV file comma separated value file you can open that with notepad you can open it with excel open office when you're finished putting all your ideas and individually you will now have a bunch of different common separate value files containing the keywords and the search volume I've already gone ahead and done that just to save time on the video but i want to show you what happens when you use this method versus just pasting in the keywords like most people do so here you'll see this column here represents these two columns here represent if we had pasted in all of the keywords at once and click search at google adwords keyword tool is one that showed you and you'll see we have a total of 706 results we got back when we did that this column this column here represents what happens when we paste one key word at a time and then download the file paste the second keyword download the file and then we just simply grab those terms and copy them and you'll see now we have a total of 1,915 keywords now what I've done with the highlighting here is to show you anything that's not highlighted in this column is a keyword we would not have gotten back had we pasted in all the keywords at once you can see there's lots and lots of keywords here we would not have seen know your competitors and the company's you're competing against they're using probably the simple method just pasting a bunch of keywords sitting search and then looking through those terms to find their terms if you will take the extra few minutes it takes doesn't take long to simply go in and paste one key word at a time you will get back a ton of great keywords that others aren't seeing because they're using this other method and in actuality when I ran the numbers there's a total of 3.8 million searches represented by these keywords here that you would miss if you simply just copied and pasted those five terms and hit search the Google Adwords Keyword planner once you've used the google keyword planner to find lots of new keyword ideas what do you do with all those keywords the biggest problem is that you can there are so many keyword tools out there you can get hundreds of thousands of keywords by spending a day using the different keyword tools but what you do with all that information the answer is a cool tool called keyword grouper pro and Keyword Grouper Pro is completely free there's not even an opt in you just simply download the tool now at the top of this video there's a link if you click that i'll show you exactly how to use keyword grouper pro doesn't matter where you got your keywords from i'm going to show you how to take those keywords group them into tight groups and then you can set up your campaigns and know exactly which groups represent buyers and once you know where the buyers are at you can simply focus your marketing in that area to make more profit in your business

Let me show you a really simple technique that you can use with the previous technique i showed you about using individual keywords instead of pasting a bunch of keywords and its really a one - click technique to get even more great keywords from the Google Adwords Keyword tool so I've already gone ahead and done a search for «fishing tips» just a single keyword if you didn't see that previous video you want to watch that because that's a really good little tip there i'll put a link in this video so you can click through and see that video number two in this series but once you've done your search will simply go down here to keyword options click this little pencil icon here and you'll see this option to only show ideas closely related to my search terms now everybody knows about this this year but a lot of people don't take the time to actually use it so if you simply just click the toggle their turn it on and then hit save what it's going to do is going to only bring back keyword terms that are closely related to «fishing tips» and here's one more hot tip for you it is specific to singular and plural so for instance if my original see keyword was «fishing tips» and I've selected to only show closely related ideas my results are going to have the word tips plural in them so if I will just take a second and remove that s after i've downloaded the file for «fishing tips» let's do that again «fishing tips» i've downloaded the file all my terms have the word tips in them now come right back up here i remove the s so singular and i search again now i'm going to get back results that have the word tip instead of tips and then because i have only show closely related ideas now just to show you a sample what will happen when you do that you remember this is the file i showed you in the previous video and you'll remember from that video that our competitors because they're just pasting in a bunch of keywords and hitting search they're getting back 706 results for this sample test here so they would get 706 keywords and that's what they would take off with them and start to decide which what pages they want to make for seo or how they want to set the pay - per - click campaign ok we're using these other methods taking a few extra seconds to really understand how the Google Adwords Keyword tool works and with this new method of both using singular and plural but selecting only show closely related ideas we now have for the exact same keywords we have 2867 keywords we got back so we're walking away with 2867 keywords our competitor for the very saying input terms is only getting 706 we're getting four times as many keywords for the Google Adwords Keyword Tool you can take this information and you can use it to really grow your business because there's some really excellent keywords that your competitors are overlooking simply because they don't understand how to use the Google Adwords Keyword tool so this has been helpful for you once you've used the google keyword planner to find lots of new keyword ideas what do you do with all those keywords the biggest problem is that you can there's so many keyword tools out there you can get hundreds of thousands of keywords by spending a day using the different keyword tools but what you do with all that information the answer is a cool tool called keyword grouper pro and keyword grouper pro is completely free there's not even an opt - in you simply download the tool now at the top of this video there's a link if you click that i'll show you exactly how to use keyword grouper pro it doesn't matter where you got your keywords from i'm going to show you how to take those keywords group them into tight groups and then you can set up your campaigns know exactly which groups represent buyers and once you know where the buyers are at you can simply focus your marketing in that area to make more profit in your business

Here's what I find interesting: Not once have I seen any confirmation that Motrin and their marketing team didn't test their campaign with a small segment or didn't do focus groups.

Pasternak, who has a client list that includes Ariana Grande, Kanye West and Kate Upton, was once sponsored by New Balance, but lauded Reebok's sharp focus on the fitness and wellness market.

At the same time, the rise of the Internet and social media transformed once closed, industry - focused runway shows into consumer - facing marketing exercises that nonetheless still took place six months before collections hit shop floors, throwing fashion's media and retail cycles out of sync.

Once you've got your site set up and chugging along nicely, the focus inevitably switches to marketing.

Focus on the Family once had ties with eHarmony.com and its founder, Neil Clark Warren, but eHarmony has moved away from a Christian - centric approach in a bid for a broader market.

Once you have set up a Health Focused Niche Advertising Campaign, we welcome you to expand it to include other sites within Passions Network that provide you with the target niche market you are looking to reach.

Initially marketed as a tool meant to help distracted students focus, the three - pronged gadgets that spin (picture a palm - sized ceiling fan) took on a life of their own once more kids discovered them.

With several new vehicles in its lineup and a determined focus on improving its gasoline engines to increase fuel economy, Mazda seems poised to take advantage of automobile - starved consumers once the market rebounds.

Fortunately, the Bavarian boffins at BMW have forsaken their market research - driven proliferation of concatenated crossovers (momentarily) to focus their skills on a task once much more common for them: building a sports car.

Matt VanDyke, director of US Marketing Communications for Ford says «Ford is launching the Ford Focus Electric on Yahoo! once again recognizing the power and reach of the web as we continue to rely more on digital media.»

In the same way, the time of the marketing staff is focused on the current season's titles and shifts to the next list quickly once titles are no longer in the spotlight.

But customer insights can be gleaned in many other ways: BBC Worldwide's David Boyle described how market research had shaped campaigns — and spend for music and TV — the budget for Eliza Doolittle's first album increased once focus groups indicated a more mainstream appeal, and they launched a substantial Dr Who promotion in Korea once market research suggested the Koreans would be especially well - disposed.

This simple goal makes my marketing decisions pretty easy; once our e-publishing program is fully operational, we plan to do a full - court - press outreach campaign that includes many partners we haven't worked with before as a print - focused publisher.

As students have shifted their focus to online shopping, a great deal of competition has been introduced into a market that once resembled a monopoly.

Once we know where and how your audience (s) uses the internet, then we can decide how to reach them and choose which platforms will be the focus of our book marketing strategy.

There has been a recent dramatic increase in the availability of audio literature and a renewed focus on this once - niche market of publishing.

A log of authors assume that they can focus on the publishing of the book first and foremost, and once that's accomplished, they move the focus to the marketing plan.

That's when Amazon rolled out its first Kindle e-reader, upending the book market once again by turning the focus from costly paper books to electronic ones that could be delivered quickly and cheaply to customers on a reading device.

Once you have your brand outline, you will need a strategy to make it stick, and in order to do this you can focus on three specific components: Design (the visual aspect of your brand in the form of websites, blogs, taglines, etc), Engagement (where you develop a relationship with your readers through social media), and Visibility (marketing, distribution, or anything that involves publicity around a release).

Guest Author: Rebecca Hamilton A lot of articles focus on how to market your book once you've published.

Other essential areas that you should focus on include creating an alluring cover for your books, gathering quality reviews once it's published, selecting the right keywords for marketing and figuring out the best marketing methods for connecting your book with its ideal readers.

For example, although BookExpo once embraced a diversity of publishing models, over the past several years, it has focused almost exclusively on traditional publishing (the Big 5), rights sales, and pre-publication marketing.

Learning how to market your books yourself is very important part of the process, but once you have figured it out and have some budget to spare, it becomes a prudent business choice to hire help so you can focus on writing.

Now that all of that legal mumbo - jumbo stuff is out of the way, my next post will focus on formatting your book for digital platforms, designing a cover, and marketing once your book is out in the world.

Once you have found the right broker to work with, you can focus more on your trading activities and trade more confidently thereby increasing your chances of success trading the market.

But once you sharpen the focus of the market to your promises, should it surprise you that when you give the least bit of equivocation, that the market reacts badly?

U.S. Treasury markets were the focus once again for investors on Thursday, and are likely to be closely watched again on Friday.

We remain focused on what we believe would have done well across past market cycles and anticipate that, soon enough, the benefits to adhering to our systematic value strategy will once again be on display.

Once you can shake off short term market correlation, this focus can offer a genuinely lower correlation / risk portfolio.

In addition to being the next step in the company's regional expansion plans, Chuck & Don's entry into the Kansas market also represents a shift in the company's growth strategy, which was once completely focused on starting up new locations.

The topic of online versus traditional booking channels will once again be a key focus at the 2013 Arabian Travel Market technology seminar sessions as organiser, Reed Travel Exhibitions, highlights the dramatic shift in consumer mindset over the last 12 months as travellers log on to technology for convenient airline and hotel bookings.

Although right now it probably isn't taking away from console / portable offerings, how long will that last once Nintendo (who now appears more financially - focused than Nintendo of old) realizes that the mobile market is where the real money is?

I'm sure Nintendo will focus on the core market once again with the NX and the casual throught out mobile games.

Imagine the possibilities if once every three months or so, Sony's first - party studios churn out a new hit game that's given a proper marketing focus and room to breathe on the release schedule.